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GSI Strengthens National Footprint as India’s Trusted Jewellery Lab Partner at IIJS Premiere 2025

Showcasing trusted certification, natural diamond storytelling, educational outreach, and advanced grading reports, the lab reinforced leadership across India’s jewellery ecosystem

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Gemological Science International (GSI), a global leader in gemological certification, reinforced its position as the trusted laboratory partner for India’s jewellery supply chain at IIJS Premiere 2025, held at the Nesco Exhibition Centre, Mumbai.

With a steady stream of manufacturers, retailers, and design houses visiting its booth, GSI showcased its unwavering commitment to innovation, education, and consumer confidence.

A standout highlight was GSI’s curated storytelling on natural diamonds, presented through mounted artworks depicting the legacy, heritage, and rarity of natural diamonds. “GSI’s curated storytelling on natural diamonds transforms the way we engage with customers. It allows us to convey not just the science, but the heart behind each diamond,” said Biren Vaidya, The House of Rose. “This is invaluable in building trust and deepening customer relationships.”

“GSI’s Natural Diamond campaign and storytelling initiative is perfectly timed,” added Dr. Saurabh Gadgil, PNG Jewellers. “It empowers brands to move beyond just selling a product and start sharing the story of natural diamond’s authenticity and lasting value.”

At the heart of the showcase was the GSI Assured Jeweller Certificate, awarded to leading jewellery brands that have demonstrated excellence in quality and craftsmanship. “We’re thrilled to receive this honour from GSI, a global jewelry certification lab,” said Abhiyant Raniwala, Royal Rising Jewels by Raniwala. “This certification is a reflection of the excellence we are committed to achieve in our work.”

“With a legacy of excellence, we’ve always upheld the highest standards of quality, transparency, and authenticity,” said Ashraf Motiwala, A S Motiwala. “This prestigious recognition from GSI lab New York validates our commitment to unmatched craftsmanship.”

GSI’s proprietary Light Performance Reports and Hearts & Arrows Reports attracted significant attention, underscoring the lab’s role in helping retailers unlock greater value for the finest cut solitaire diamonds.

In addition, GSI’s educational division sparked conversations across the supply chain, with strong interest in certified training programs designed to upskill the next generation in gemstone grading and retail excellence.

“It’s deeply encouraging to witness such progressive thinking from our partners… GSI will continue to lead with purpose,” said Ramit Kapur, Managing Director, GSI.

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Jewellery-Inspired Eyewear Emerges As Fashion’s Latest Luxury Statement

Crystal embellishments, sculptural silhouettes and gemstone-inspired details are redefining luxury eyewear as collectible fashion accessories.

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Jewellery-inspired eyewear is emerging as one of fashion’s biggest trends, with luxury sunglasses becoming statement accessories that go far beyond sun protection. Designed with crystal embellishments, sculptural silhouettes and jewellery-inspired detailing, these pieces are transforming everyday looks into standout style statements.

From weddings and brunches to holidays, race days and special occasions, statement eyewear is becoming an essential fashion investment. More than just accessories, these designs are meant to spark conversations, complement personal style and elevate any outfit.

Among the standout names driving this trend is Gentle Monster, whose Bijou De 02 from its 2025 Jewelry Collection features an oval silver-metal frame inspired by precious jewellery. The collection reimagines eyewear as wearable jewellery with intricate structural detailing, making each piece both a fashion accessory and a design object.

Swarovski continues to elevate crystal-studded eyewear with its Mask Shape SK7024, inspired by the brand’s Hyperbola jewellery family. The wraparound design incorporates flowing silver-tone curves adorned with round- and square-cut crystals, reflecting Swarovski’s signature approach to crystal craftsmanship.

Indian designer Bhavya Ramesh brings handcrafted artistry into eyewear with the Hysteria Sunglasses, featuring sterling silver, tribal-inspired metalwork, brass ghungroos and intricate handcrafted detailing by Jaipur artisans. The design celebrates India’s jewellery-making traditions while offering a bold contemporary aesthetic.

Hellcat Eyewear’s Red Hand Sunglasses embrace the growing trend of sculptural, jewellery-inspired frames with bold artistic detailing, reflecting fashion’s shift towards statement eyewear that doubles as wearable art.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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