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Gold surges 50% and Silver spikes 65% YTD on uncertainty fears AUGMONT BULLION REPORT

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Gold prices have surged 50% this year to touch a record level of $3965 (~Rs 120,000), and Silver has surged 65% this year to touch the level of $48.48 (~Rs 147,500) on safe-haven demand due to market uncertainty.  2025 has been the year of uncertainties- it started with political uncertainty, then tariff uncertainty, then geopolitical uncertainty, then rate cut uncertainty and now US shutdown uncertainty. All these uncertainties have supported bullion prices to rise phenomenally this year on safe-haven demand.

A weaker dollar, robust central bank purchases, rising demand for gold-backed Exchange-Traded Funds, and growing interest from retail investors looking to hedge against rising trade and geopolitical tensions are all contributing factors. The demand for gold-backed ETFs, futures, and associated financial instruments is being supported by robust safe-haven flows, which are being pushed by concerns about de-dollarisation around the world. All of the major long-term bullish factors for the metal are still in place, particularly the continued decline in the USD and the robust central bank allocation.

There is still uncertainty surrounding the U.S. economy and the possible magnitude of any GDP damage due to the ongoing government shutdown in the United States. If President Donald Trump determines that talks with congressional Democrats to end a partial government shutdown are completely failing, the Trump administration will begin mass layoffs of federal employees.

After fiscal conservative Sanae Takaichi was chosen to head the ruling party and take over as prime minister, the yen has suffered its biggest decline versus the US dollar in five months. Gold was able to profit from the weakening of the yen following the Japanese LDP elections, which has left investors with one fewer safe-haven asset to turn to capitalise.

After the Senate on Friday failed to move forward with competing plans to extend federal funding, the US partial shutdown was prolonged into this week. Investors are now forced to rely on alternative data that point to a weaker labour market because this has delayed important economic releases, such as the September non-farm payrolls report. Traders will be watching Federal Reserve officials’ comments this week for additional hints about the central bank’s policy stance, even in the absence of new data.

Gold Dec Futures has given a breakout above its previous week’s high of $3922 (~Rs 118,000); the next target is $4000 (~Rs 122,000). One needs to be cautious on the buy side, as this rally is very steep, and we could witness profit-booking anytime. If prices fall below $3850 (~Rs 117,500), then we could say prices have topped out and see further profit booking.

Silver Nov Futures has given a breakout above its previous week’s high of $48.32 (~Rs 147,000); the next target is $50 (~Rs 150,000). One needs to be cautious on the buy side, as this rally is very steep, and we could witness profit-booking anytime. If prices fall below $47 (~Rs 143,000), then we could say prices have topped out and see further profit booking.

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International News

Platinum Jewellery Gains Share Amid Record Gold Prices, PGI Reports Q4 2025 Market Shifts

Momentum key Regions In The Q4 Validates Platinum’s Growing Relevance In Today’s Jewellery Market.

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The Platinum Guild International (PGI) today released its Q4 2025 Platinum Jewellery Business Review (PJBR), highlighting varying regional performance trends, with platinum’s value proposition remaining supportive in key markets against a backdrop of record-high gold prices and evolving trade dynamics.

Tim Schlick, CEO of Platinum Guild International, Said:

“The momentum we observed across key regions in the fourth quarter validates platinum’s growing relevance in today’s jewellery market. With gold prices remaining elevated, platinum continues to offer a premium yet accessible alternative that appeals to value-conscious consumers and luxury buyers alike. Looking ahead, PGI remains committed to partnering with the trade to capitalise on this favourable price dynamic—driving innovation, supporting strategic marketing initiatives, and reinforcing platinum’s enduring value in bridal, fashion, and other key segments.”

Regional Market Highlights

China

China’s platinum fabrication softened further in Q4 after a strong first half, but still recorded a 56% annual increase for 2025. The slowdown was driven by a combination of slower inventory turnover and elevated metal prices, which diverted retailer capital towards gold and dampened restocking sentiment. Wholesalers liquidated generic stock to realise capital gains, while retailers prioritised operational resilience. Despite significant challenges, PGI’s retail partners outperformed the broader market, achieving a 7% year-over-year increase in platinum jewellery sales volume during the last quarter of 2025.

India and the Middle East

In India, platinum jewellery continued to outperform the broader market, with strategic partners’ retail sales growing 10% year-over-year. Overall jewellery demand saw a marginal uptick, supported by the festive season and a shift toward lightweight purchases, though volume growth was constrained by a high comparison base and sharp gold price increases. Promotional efforts for brands such as Men of Platinum reinforced platinum’s value amidst price volatility.

PGI continued expanding its UAE presence by onboarding new retailers, bringing the total to 174 stores at the end of 2025.

Japan

Japan’s jewellery market saw value recover in Q4 due to sustained price increases, while platinum jewellery unit sales recorded a notable 1.5% year-on-year recovery. This upturn was partly supported by substitution away from gold amid extreme price volatility. For the full year, platinum’s share of unit sales rose, whilst white gold’s share declined.

United States

In the U.S., platinum jewellery sales reflected a clear divergence between declining unit volumes and strong value growth, with dollar sales significantly outpacing volumes. Record-high gold prices cooled volume demand across the broader industry, but platinum’s price—remaining less than half that of gold—bolstered its appeal. Despite tariff-related headwinds, the shift from white gold to platinum accelerated, with strategic partners reporting double-digit revenue growth.

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