National News
GJEPC leadership meets Hon’ble Finance Minister to discuss industry growth and key issues
The leadership of the GJEPC met with the Hon’ble Finance Minister, Smt. Nirmala Sitharaman, to discuss pressing issues and the way forward for the gem and jewellery industry. Kirit Bhansali, Chairman, GJEPC, and Shaunak Parekh, Vice Chairman, GJEPC, along with Sabyasachi Ray, Executive Director, GJEPC, engaged in a courtesy meeting with the Hon’ble Minister, highlighting key challenges faced by the industry.
The discussions focused on the inclusion of India Jewellery Park, Mumbai in the harmonised infrastructure list to accelerate industry growth. The leadership also extended an invitation to the Hon’ble Minister to visit the Indian Institute of Gems & Jewellery (IIGJ) Udupi, showcasing the industry’s commitment to skill development and employment generation.
National News
GIVA Kicks Off GIVA GOAT Sale Featuring The Brand’s Biggest Online Offers
GIVA, one of India’s leading omnichannel fine jewellery brands, today announced the launch of its GIVA GOAT Sale, one of the brand’s biggest online shopping events of the year. Running from July 4 to July 12, exclusively on www.giva.co, the limited-time sale brings together some of GIVA’s best offers across its silver jewellery collection.
Built around the theme of “GOAT Discounts” and “The Greatest Offers of the Year,” customers can shop up to 60% off sitewide for a limited period. As part of the campaign, shoppers can also unlock free silver jewellery worth up to INR 3,000 through special promotional codes available during the sale.
With festive and gifting occasions around the corner, the GIVA GOAT Sale aims to make premium silver jewellery more accessible, giving customers an opportunity to refresh their everyday collection or find thoughtful gifts at exceptional value.
Commenting on the announcement, Anirudh Kudva, Chief Revenue Officer, GIVA, said:

“The GIVA GOAT Sale is one of our biggest online shopping events yet. We wanted to create an experience that genuinely excites customers, not just through attractive offers, but by making quality silver jewellery more accessible than ever before. Along with up to 60% off sitewide, customers can also enjoy exclusive rewards and free silver jewellery during the campaign. It’s our way of thanking the millions of customers who continue to choose GIVA for everyday wear, gifting and milestone moments.”
The sale will feature GIVA’s extensive range of silver jewellery across earrings, rings, pendants, necklaces, bracelets, anklets and more, catering to a wide range of styles and occasions. Exclusive offers and promotional codes will be available only on GIVA’s D2C website and app throughout the campaign.
As the GIVA GOAT Sale is available for a limited period, customers are encouraged to shop early to make the most of the offers before the campaign concludes on July 12.
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