National News
GJEPC leadership meets Hon’ble Finance Minister to discuss industry growth and key issues
The leadership of the GJEPC met with the Hon’ble Finance Minister, Smt. Nirmala Sitharaman, to discuss pressing issues and the way forward for the gem and jewellery industry. Kirit Bhansali, Chairman, GJEPC, and Shaunak Parekh, Vice Chairman, GJEPC, along with Sabyasachi Ray, Executive Director, GJEPC, engaged in a courtesy meeting with the Hon’ble Minister, highlighting key challenges faced by the industry.
The discussions focused on the inclusion of India Jewellery Park, Mumbai in the harmonised infrastructure list to accelerate industry growth. The leadership also extended an invitation to the Hon’ble Minister to visit the Indian Institute of Gems & Jewellery (IIGJ) Udupi, showcasing the industry’s commitment to skill development and employment generation.
National News
‘Atham PathOnam’ By Kushals Fashion Jewellery- A Festive Collection Celebrating The Spirit Of Onam
A Contemporary Jewellery Edit Inspired By Kerala’s Rich Onam Traditions
There are few celebrations as beautiful as Onam. The crisp white-and-gold kasavu sarees, beautifully crafted jewellery, fresh jasmine flowers, vibrant pookalams, and family gatherings create a festive mood that’s effortlessly elegant. Inspired by the spirit of the season, Kushals Fashion Jewellery presents its Onam Collection ‘Atham PathOnam’—a curated edit of festive jewellery designed to beautifully complement the elegance of every Onam ensemble. Popular Malayalam actor Saniya Iyappan adorns the collection, bringing its festive elegance to life.
The collection made of 18K gold plated fashion jewellery with a premium finish draws inspiration from Kerala’s rich jewellery heritage, blending traditional artistry with contemporary styling. Featuring intricately crafted temple-inspired necklaces, regal chokers, elegant harams, statement jhumkas, bangles, ear cuffs, cocktail rings, and colourful gemstone accents that instantly elevate every festive look. Antique finishes, intricate detailing, pearls, and vibrant ruby and emerald-toned stones come together to create pieces that feel rooted in tradition yet effortlessly modern.
Designed for everything from family gatherings and festive brunches to grand Onam celebrations, the collection pairs beautifully with sarees, Kurta sets, and contemporary ethnic silhouettes. Whether you prefer making a statement with bold temple jewellery or keeping it understated with elegant festive accents, the collection offers something for every style and occasion.
Manish Gulechha, CEO & Co-Founder of Kushals Fashion Jewellery Said:
“Today, Onam dressing is as much about personal style as it is about tradition.”
“Women are finding new ways to style their attire with jewellery that reflects their individuality. With this Onam collection, we wanted to create pieces that make it easy to celebrate the traditions while expressing your own unique festive style.”
Kushals’ Onam Collection is designed to be worn, celebrated, and cherished beyond the season. Because the best festive jewellery isn’t just for one occasion-it’s the kind you reach for every time you want to celebrate in style.
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