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Gargi by PNGS Celebrates Growth with New Store Openings in Aurangabad and Indore

The Fashion Jewellery Brand Marks Significant Expansion, Bringing its Total Store Count to 12 in Just Three Years

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Gargi by P N Gadgil & Sons (PNGS), a leading name in the fashion jewellery industry, has closed the year with a strong performance, inaugurating two new stores in Aurangabad and Indore. These additions bring the total number of exclusive Gargi outlets to 12, marking a major milestone in the brand’s rapid retail growth over the past three years.

Expanding Reach in Emerging Markets
The new stores, located in high-traffic retail destinations—Prozone Mall in Aurangabad and Citadel Mall in Indore—are part of Gargi’s strategy to expand into Tier 2 and Tier 3 cities. This move is aimed at catering to the increasing demand for affordable, high-quality fashion jewellery in smaller urban centers, beyond the metropolitan regions.

A Year of Achievements and Innovation
2024 has proven to be a landmark year for Gargi. The brand expanded its footprint in Delhi with the opening of its Kapil Vihar, Pitampura store, and made further strides in Maharashtra with new outlets in Pimple Saudagar and Aurangabad. These expansions reinforce Gargi’s commitment to making stylish fashion jewellery more accessible to a wider audience.

The brand also launched the Utsaav collection, a festive range perfect for special occasions, and introduced its first-ever Kids Collection, featuring certified sterling silver jewellery designed with both safety and style in mind. These initiatives demonstrate Gargi’s dedication to inclusivity and diversification within the fashion jewellery market.

Aditya Modak, Co-founder of Gargi by PNGS, expressed, “Our growth isn’t just about numbers; it’s about connection. When people from different cities—whether women, men, or children—resonate with our designs, we know we’re on the right track. Aurangabad and Indore are not just new stores; they represent fresh relationships, inspiration, and opportunities for creative expression.”

Financial Growth and Future Goals
Gargi by PNGS has also achieved impressive financial milestones, surpassing a market capitalization of Rs. 1,500 crore, with plans to reach Rs. 100 crore in revenue by March 2025. The brand’s franchise-driven model has played a key role in this success, empowering local entrepreneurs while expanding the PNGS legacy. With PNGS boasting an annual turnover of over Rs. 8,500 crore, Gargi’s journey is marked by a blend of heritage and innovation.

Looking to the future, Gargi aims to continue its expansion across India, capitalizing on shifting consumer preferences and forging deeper connections with jewellery enthusiasts of all ages.

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National News

Curbs On Silver Jewellery With Cheap Diamonds Until June 30, 2026

Efforts To Protect The Local Jewellery Sector Amid Global Demand Weakness

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The Indian government has imposed temporary restrictions on imports of silver jewellery studded with inexpensive diamonds, changing the policy from “free” to “restricted” until June 30, 2026. Issued by the DGFT, the move aims to curb surging inflows—primarily from ASEAN countries—that are hurting domestic producers. This builds on earlier restrictions on gold, silver, and platinum jewellery extended until April 30, 2026, as part of efforts to protect the local jewellery sector amid global demand weakness and declining exports.

With rising gold prices and cultural shifts, India has seen strong demand for silver jewellery across both urban and rural markets. But the country is heavily dependent on imports to meet its silver requirements, as domestic production remains limited. India sources silver primarily from countries such as Mexico, China, Peru and Australia, often in the form of dore or refined bullion. 

Trade data from the GJEPC showed a sharp contraction in October 2025, with gross exports falling 30.57% year on year to $2.17 billion. Imports also declined by 19.2% to $1.27 billion during the month.

The slowdown was driven by weaker demand across key markets such as the US, Europe and China, along with global economic moderation. Currency fluctuations and elevated gold and diamond prices further added to cost pressures for exporters.

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