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Future of natural diamonds challenging; holds promise of transformation: BCG report

A new report by the Boston Consulting Group (BCG), commissioned by De Beers Group, unveils the critical factors that will shape the future of the natural diamond market

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A new report by the Boston Consulting Group (BCG), commissioned by De Beers Group, unveils the critical factors that will shape the future of the natural diamond market.In an era marked by rapid changes and emerging challenges, the natural diamond industry stands at a pivotal juncture. A recent report by the Boston Consulting Group (BCG), commissioned by De Beers Group, sheds light on the critical factors shaping the future of the natural diamond sector. With primary diamond supply projected to decline and demand dynamics evolving, the industry is poised for a significant transformation, it notes.

The cornerstone of the natural diamond industry’s future is the anticipated decline in primary supply. The report highlights that the primary production of natural diamonds is expected to decrease by approximately 1% CAGR over the next decade. This decline is driven by the diminishing yields from ageing mines, a scarcity of new discoveries, and constrained exploration budgets over the past ten years. While there is potential for some increase through brownfield expansions, the overall outlook suggests a tightening of supply.

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International News

Cartier Reimagines an Icon: The Ruby-Set ‘Juste un Clou’ Debuts for Lunar New Year

A Fusion of Industrial Rebellion and Festive Elegance Marks a Limited-Edition Celebration of Luck and Prosperity.

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In a bold intersection of high-fashion defiance and cultural tradition, Cartier has unveiled a limited-edition interpretation of its legendary Juste un Clou collection. This special release sees the iconic “nail” silhouette transformed with a festive row of vivid red rubies, launched specifically to commemorate the Lunar New Year.

Originally conceived in 1970s New York by designer Aldo Cipullo, the Juste un Clou has long been a symbol of the “rebellious spirit” and the elevation of the ordinary into the extraordinary. By integrating rubies—stones that traditionally symbolize luck, vitality, and renewal—Cartier effectively bridges its radical Western design heritage with the deep-rooted values of the East.

The collection features the signature wrap-around nail design in gold in bracelets, necklaces, earrings & rings with the “head” and “point” of the nail meticulously pavé-set with high-quality rubies. Industry experts view this move as a strategic masterstroke, as the “festive red” aesthetic continues to be a primary driver for luxury consumption during the spring transition.

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