Brand Talks
Eternal vows, timeless sparkle: Mahabir Danwar Jewellers (Park street) unveils its Bridal collection, ‘Rajnandini’ on their glorious anniversary
~Embracing Tradition with New-age Diamond, Polki, Kundan and Jadau Bridal Jewellery~

Mahabir Danwar Jewellers (MDJ), India’s most trusted fine jewellery houses, established in 1970, is a name synonymous with trust, tradition, and eternal elegance. With four stores across Kolkata and Delhi, MDJ is known for its expertise in Kundan, Jadau, Diamond and Polki jewellery. With a legacy of award-winning craftsmanship and modern storytelling, MDJ continues to create pieces that resonate with the aspirations of today’s generation while honouring age-old traditions.
MDJ, Park Street is celebrating their anniversary with a limited-time ‘Scratch & Win’ offer from 11th to 18th August, 2025. Customers can avail up to 100% off on making charges, making it the perfect moment to invest in handcrafted heirloom jewels.
Commemorating the brand’s enduring legacy, MDJ (Park Street) proudly launches its latest collection, ‘Rajnandini’ – a tribute to the power, poise and grace of the modern-day queen. From resplendent bridal sets to statement-making pieces, the collection is an ode to the grandeur of India’s royal past, infused with contemporary sensibilities. Crafted by master karigars using modern techniques, ‘Rajnandini’ features ethereal Jadau/ Kundan, Polki, and Diamond creations that are rooted in tradition, yet speak the language of modern-day royalty.
Speaking on the occasion, Sandeep Soni, Director, Mahabir Danwar Jewellers, said, “As we celebrate another remarkable year of our journey, we honour our legacy of creating handcrafted fine jewellery that empowers the modern woman. Our anniversary marks not just a milestone, but a moment of gratitude — celebrated with exclusive offers and the unveiling of our much-awaited Bridal Collection, ‘Rajnandini’. Designed for the confident, contemporary bride, each piece tells a story of elegance, strength, and enduring beauty.”

The brand seamlessly blends tradition with modernity, ensuring that every creation reflects joy, exquisiteness and individuality. From signature pieces to everyday wear, explore a kaleidoscope of possibilities with jewellery that’s as vibrant and unique as you are.
With a deep respect for heritage craftsmanship and a reputation for excellence, MDJ continues to define what modern Indian luxury looks like — classic, bold, and eternal.

Brand Talks
Rashmika Mandanna Joins the Swarovski Asia Family as Brand Ambassador for India
The beloved Indian actress Rashmika Mandanna brings her charm and style to Swarovski, reflecting the brand’s vision of modern elegance and joyful extravagance.

Swarovski proudly announces actor Rashmika Mandanna as its new Brand Ambassador for India, marking a milestone for the Austrian luxury house as it strengthens its presence in one of its fastest-growing markets.
India, a vibrant market with a deep affinity for jewelry and self-expression, continues to play a pivotal role in Swarovski’s global growth story. With her pan-India appeal, youthful charm, and influential presence across cinema and digital platforms, Rashmika perfectly embodies the aspirations of the modern Indian consumer.
Celebrated for her blockbuster performances and admired as one of the country’s most relatable style icons, Rashmika’s radiant personality and dynamic style resonate strongly with Swarovski’s design ethos of joyful extravagance and contemporary glamour.

Nasr Sleiman, General Manager, Swarovski India, Southeast Asia, and Middle East, said:
“Rashmika reflects the evolving identity of today’s Indian consumer – expressive, confident, and unafraid to embrace individuality. As we expand our retail footprint and strengthen our cultural connection with India, her appointment as Brand Ambassador symbolizes Swarovski’s commitment to engaging meaningfully with this dynamic market.”
Rashmika Mandanna shared:
“For me, Swarovski has always represented timeless elegance and emotional connection. It’s more than jewelry – it’s about how it makes you feel: radiant, empowered, and confident. I’m truly honored to represent Swarovski in India and excited to be part of a journey that inspires people to celebrate their individuality while embracing modern glamour.”

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