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Enhance DayTo-Day Style With Tennis Bracelets By Kama Jewelry

Bracelets Ideal For Any Occasion, From Business To Brunch, From Casual To Celebrating Something Special.

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As modern consumers embrace jewellery that can easily be incorporated into daily wear, Kama Jewelry offers a range of bracelets that would add a touch of sophistication to any outfit. Whether it’s the light and elegant 5-stone station piece with a thin gold chain that has diamonds that sparkle from a delicate bracelet or the classic tennis bracelet with a seamless line of brilliant round diamonds in a secure 4-prong setting, these bracelets are made with modern design and classic charm; they are ideal for any occasion, from business to brunch, from casual to celebrating something special.

Simran Shah, Vice President – Sales, Kama Jewelry said :

“Bracelets have become an essential part of everyday styling, offering a simple yet impactful way to elevate any outfit, whether paired as a solo statement or layered with other jewellery to create a more personal touch. These pieces add just enough sparkle to everyday moments, making them a perfect choice for those who value understated luxury in their jewelry collection and seek an accessory that complements their style seamlessly from day to night.”

The collection includes:

  • 1/6 Ctw 5 Stone Station Fashion Bracelet: Be the light of the room with this, it’s perfect for adding a touch of chicness and sparkle to your everyday wardrobe.
  • 2 ctw Four Prong Round Classic Tennis Bracelet: An elegant addition to any outfit, this bracelet is the perfect sophisticated touc
  • 3 ctw Four Prong Round Classic Tennis Bracelet: Where luxury meets elegance, and every sparkle tells your store
  • 7 ctw Four Prong Round Classic Tennis Bracelet :  Make a statement and sparkle like a diamond with this classic beauty.

Celebrating more than 30 years of design and innovation, KAMA Jewelry has been creating fine jewellery that seamlessly crosses trends, generations and events.’

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National News

NPCI Defers Rollout Of UPI Merchant Discount Rate Until After Diwali

Given Typical Retail Margins Of 2%–6% On Bullion and Plain Gold Jewellery, Absorbing A 0.4% Fee—Or Up To ₹300 Per Large Transaction—Would Have Directly Eaten Into Festive Profitability. The Deferral Keeps Bottom Lines Protected Through Dhanteras and Diwali.

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The National Payments Corporation of India’s (NPCI) UPI and Services Steering Committee has deferred the implementation of Merchant Discount Rates (MDR) on select person-to-merchant (P2M) UPI transactions until immediately after Diwali.

The move aims to protect consumer sentiment and keep operational costs steady for businesses during the peak festive shopping season. A specific implementation date will be announced separately.

Key Highlights

  • Festive Relief for Retail: The deferment ensures merchants face no additional payment processing costs during peak festive demand, helping avoid disruptions to consumer spending.
  • The Approved MDR Structure:
    • Applies only to eligible P2M transactions above Rs 2,000 at a rate of 0.4%.
    • Capped at Rs 300 for high-value transactions of Rs 75,000 and above.
    • Everyday low-value payments and small merchants remain fully exempt, preserving zero-cost digital transactions for general consumers.
  • Timeline Adjustment: Originally notified on September 15 for an October 15 rollout, the framework will now take effect post-Diwali, giving banks, payment aggregators, and merchants additional runway to align their systems and communicate terms clearly.

Jewellery purchase values routinely exceed the Rs 2,000 threshold and frequently touch or surpass the Rs 75,000 cap. Given typical retail margins of 2%–6% on bullion and plain gold jewellery, absorbing a 0.4% fee—or up to Rs 300 per large transaction—would have directly eaten into festive profitability. The deferral keeps bottom lines protected through Dhanteras and Diwali.

Introducing transaction fees just as footfall surges would have forced retailers to decide whether to absorb the cost or pass it on to buyers (via checkout surcharges or selective discounts). Avoiding this choice prevents awkward billing counter negotiations and cart abandonment during rush hours.

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