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Emerald Jewel Industry launches a dazzling array of collections at IIJS Bharat Signature 2026

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Emerald Jewel Industry marked a powerful presence at IIJS Bharat Signature 2026, unveiling an expansive and thoughtfully curated portfolio of jewellery collections that celebrate India’s cultural legacy while embracing cutting-edge design, technology, and contemporary lifestyles.

Award-Winning Creations Rooted in Heritage

At the heart of the showcase were two exceptional award pieces that paid tribute to India’s spiritual and literary richness.
The Brilliant Bharath – Tamil Tribute Kada stood out as a masterful ode to Tamil language and culture, inspired by the timeless wisdom of the Thirukkural. Featuring scroll-inspired artistry, intricate filigree Uyir Ezhuthukal, and inscriptions of “Valluvan” and “Vasuki,” the Kada symbolises virtue, prosperity, and love—celebrating India’s enduring artistic and literary heritage.

Equally captivating were the Krishna Butter Leela Earrings, playfully inspired by Lord Krishna’s iconic butter-stealing leela. Designed with Krishna reaching for a hanging pot of butter, the earrings feature exquisite plique-à-jour enamelling, lending a luminous, glass-like translucence. The piece joyfully blends devotion, traditional Tamil influences, and fine craftsmanship.

A Spectrum of Contemporary & Classic Collections

Emerald Jewel Industry introduced a wide-ranging assortment designed to meet evolving consumer sensibilities:

  • Chiara: Rainbow-cut stones, contemporary textures, and playful colour accents for effortless modern styling.
  • Imprez: Divine god motifs brought to life with refined detailing and modern manufacturing finesse.
  • Minique: Sleek, lightweight jewellery designed for everyday elegance and superior comfort.
  • Kalakriti: Intricate filigree-based designs inspired by antique traditions and timeless artistry.
  • Men’s Collections: From Rudraksh and god motifs to medallions, CNC-crafted link bracelets, chain-type kadas, and modern lock-type kadas—designed for today’s men rooted in tradition.

Innovation in Craft, Technology & Materials

The showcase highlighted Emerald’s strength in innovation across gold, platinum, silver, gemstones, and advanced manufacturing techniques:

  • Enamel Collection featuring Basse-taille, Plique-à-jour, and Cat Evil Eye enamelling
  • Turkish Collection with new hanging laser-cut elements for added fluidity and depth
  • 14 KT, 9 KT & Lightweight Casting Collections balancing durability, flexibility, and modern aesthetics
  • Indiania Jewellery with hollow chains and pendants for graceful everyday wear
  • Swarovski Collection offering dazzling, timeless appeal
  • 3D Laser-Cut Designs showcasing sharp geometry and contemporary forms
  • Butterfly-Inspired Collection celebrating transformation and femininity across generations
  • Indo-Italian Chains fused with antique pendants for a modern-meets-heritage expression

Diamonds, Gemstones & Handcrafted Elegance

From heritage diamond pieces to modern gemstone innovations, the brand presented:

  • Traditional diamond close-setting Atigai and lightweight close-setting harams
  • Innovative gemstone collections including single-digit jewellery, new hole-setting chains, and vibrant play-of-colour designs
  • A rich range of handmade lightweight jewellery—jhumkis, studs, mini chains, air-light designs, and ultra-light 4-gram collections
  • The refined Sithara Collection featuring marquise-shaped stones with sparkling Sithara cuts

Platinum & Silver: Spirituality Meets Technology

Emerald Jewel Industry also expanded its offerings in platinum and silver:

  • Platinum Tulsi and Rudraksha Chains & Bracelets, blending sacred symbolism with timeless strength
  • Silver EF Collections, including hanging idols for car interiors, UV-printed enamel coins, direct casting enamel idols, and magnetic levitation floating idols
  • Divya Darshanam, an immersive silver temple experience where technology brings Lord Venkateswara’s rituals to life

With this landmark showcase at IIJS Bharat Signature 2026, Emerald Jewel Industry reaffirmed its commitment to innovation, cultural storytelling, and excellence in craftsmanship—presenting jewellery that resonates across generations, markets, and modern lifestyles.

About Emerald Jewel Industry
Emerald Jewel Industry is a leading name in jewellery manufacturing, known for blending tradition, innovation, and advanced technology to create designs that inspire trust, elegance, and enduring value.

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National News

Budget is pushing gold-related policy suggestions into focus.

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As Finance Minister Nirmala Sitharaman prepares to present the Union Budget on February 1, the “yellow metal” has shifted from a traditional household hedge to a high-stakes policy challenge. With global gold prices flirting with the $5,000/oz milestone and domestic rates hitting unprecedented highs of Rs.1.5 lakh per 10 grams, the government faces a delicate balancing act between consumer relief and macroeconomic stability.

1. The Import Duty Tug-of-War

The 2024 decision to slash basic customs duty from 15% to 6% was a landmark move that successfully halved gold smuggling cases. However, the 2025-26 price rally has effectively wiped out those gains for the end consumer.

  • The Argument for a Cut: Industry bodies are pushing for a further reduction (potentially to 4%) to align domestic prices with global benchmarks. Proponents argue this would further formalize the market and boost the competitiveness of India’s gem and jewellery exports.

  • The Revenue Constraint: While a duty cut helps consumers, the government must weigh this against a widening Current Account Deficit (CAD). With gold import values rising 16% year-on-year (reaching ~$51 billion), further slashing duties could inadvertently encourage higher dollar outflows.

2. Monetizing “Idle” Wealth

A core theme emerging for Budget 2026 is the transition from physical to digital gold. Indian households hold an estimated $4 trillion in gold—nearly matching the nation’s GDP.

  • Sovereign Gold Bond (SGB) Revival: There is significant pressure to relaunch SGB tranches. These bonds are seen as a “win-win”: they provide the government with capital without the physical import burden, while offering investors tax-free capital gains and interest.

  • Tax Parity: Experts are calling for a unified tax structure. Currently, Gold ETFs become “long-term” after 12 months, whereas physical gold and gold mutual funds require 24 months. Correcting this disparity could be a key “Viksit Bharat” move to integrate gold into the formal economy.

3. The Industrial & Geopolitical Context

Unlike previous years, the 2026 budget is set against a backdrop of unique global pressures:

  • Safe-Haven Rush: Geopolitical tensions and US rate cuts have driven a 67% price surge in 2025.

  • Currency Volatility: A weaker Rupee has amplified global price hikes, making gold significantly more expensive for Indian buyers compared to international spot rates.

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