DiamondBuzz

De Beers leaves rough prices unchanged at the first cycle of the year

De Beers left rough prices unchanged at the first cycle of the year after December’s sharp reductions. It allowed 20% buybacks for all goods — a mechanism that lets sightholders sell the least profitable stones back to the company. Demand was weak, with sales value expected to be low.

Published

1 year ago

January 29, 2025

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But the question on sightholders’ lips was what would happen next. One of the main reasons for the low sales was De Beers’ high prices. The miner’s rough remains significantly more expensive than the tender and auction market.

The company’s December price change of 10% to 15% went only part of the way toward closing this gap. Russian rival Alrosa has now reached similar price levels: It followed a December cut of around 10% with a further one of 7% to 8% in January, market insiders said.

DiamondBuzz

“Diamonds” by Rihanna tops A Diamond Is Forever’s New Cultural Index

“Diamonds” Underscores the Enduring Role of Diamonds in Music, Identity and Pop Culture

Published

3 hours ago

April 14, 2026

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A new study from A Diamond Is Forever names “Diamonds” by Rihanna as the most culturally influential diamond-themed song, underscoring the enduring role of diamonds in music, identity, and pop culture.

The analysis evaluated diamond references across songs and music videos using five criteria: cultural impact, symbolism, emotional intensity, aspirational framing, and social sentiment. Each was scored out of 10, producing a total score out of 50.

Diamonds remain a powerful symbol of wealth and uniqueness in music throughout the decades.

Key Findings

Rihanna’s “Diamonds” ranks No.1, earning a perfect 10/10 for cultural impact.
“Diamonds Are a Girl’s Best Friend” generates the most positive social sentiment (39%).
Taylor Swift’s “Look What You Made Me Do” video leads online conversation with 6.19 million mentions in the past year.

The Song That Defined a Generation

Released in 2012, “Diamonds” scored 30/50 overall, securing its position as the most influential diamond-themed track. The phrase “shine bright like a diamond” has become a staple of everyday language and digital culture, with more than 3 million social mentions in the past year alone.

Written by Sia, the song marked a tonal shift for Rihanna, using diamond imagery to express strength, optimism, and love. Its global chart success cements its long-term cultural resonance.