National News

Celebrate Timeless Love with Platinum Love Bands: #SealItWithPlatinum

This Valentine’s Day, PGI India unveils a unique AI-powered experience and emotional storytelling to showcase love that’s rare, pure, and everlasting.

Published

1 year ago

February 15, 2025

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This Valentine’s Day, Platinum Love Bands by PGI India introduces its #SealItWithPlatinum campaign, capturing the essence of love as rare, pure, and enduring. Platinum Love Bands have long symbolized unwavering love, and this campaign brings that message to life through an innovative blend of technology and emotional storytelling. Couples can now use an AI-powered initiative to visualize their future together, customizing the experience based on their personalities and preferences, reinforcing the timeless qualities of platinum.

In addition to the AI-powered experience, the campaign features immersive social media storytelling, showcasing real-life moments of love and commitment. These narratives mirror the journey of modern relationships, from uncertain beginnings to lasting, profound bonds. Through engaging content, Platinum Love Bands celebrates love’s defining moments and the strength it takes to build lasting connections—just like platinum itself, which is renowned for its purity and endurance.

Crafted from 95% pure platinum, Platinum Love Bands are the ultimate symbol of love that stands the test of time. Whether marking a special milestone or simply celebrating the bond between two people, these bands are a perfect Valentine’s Day gift in 2025. As PGI India celebrates love’s rarity and strength, the message is clear: When love speaks, #SealItWithPlatinum.

Speaking on the campaign, Sujala Martis, Consumer Marketing Director, PGI India, shares, “Platinum Love Bands have always stood for love that is rare and unwavering. With #SealItWithPlatinum, we’re bringing this essence to life through a blend of innovation and emotional storytelling. The AI-led experience allows couples to visualize their future together, celebrating love’s defining moments in an innovative way, relevant to the context of February and Valentines day.”

Vishnu Srivatsav, Creative Head – 22Feet Tribal Worldwide says “Even in the age of AI, love is love. For a brand that believes in rare love, it was fascinating to let people project future life experiences using today’s technology. While always believing in the timelessness of love.”

Related Topics:2025 love Bands nationalnews SealItWithPlatinum

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National News

Harit Zaveri Jewellers Celebrates A Bride’s Royal Spirit In An Indian Wedding With Its New Polki Collection

A Celebration Of Regal Femininity, Heirloom Craftsmanship, and The Refreshing Depth Of Emeralds.

Published

1 day ago

June 4, 2026

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June 2026 A bride’s jewellery is never merely ornamental, it carries sentiment, memory, and the quiet power of tradition. With its newest Polki Collection, Harit Zaveri Jewellers introduces a refined take on royal Indian bridal jewellery, thoughtfully designed for the modern bride who embraces heritage while expressing her individuality with confidence and grace.

Crafted between 18kt to 14kt gold and enriched by Emeralds, Harit Zaveri Jewellers Polki collection celebrates a bride in her most transformative moment – poised between reflection and becoming. Every jewellery piece in the collection is designed to accompany her through this pause.

At the heart of the collection lies the richness of polki craftsmanship – raw, uncut diamonds admired for their old-world charm and regal appeal, long associated with royal Indian heirlooms. Paired with vivid emeralds, known to symbolise renewal, harmony, love, and abundance, the collection brings together heritage and elegance. The richness of green emeralds adds depth and freshness, creating jewels that feel both classic and strikingly modern.

The collection features an expansive range of statement and versatile pieces including necklaces, kadas, rings, earrings, and bridal sets, thoughtfully embellished with emeralds, pearls, and polki detailing.

This collection from Harit Zaveri Jewellers compliments classic reds and heritage weaves to contemporary ivories, pastels, and couture silhouettes. Whether layered with a traditional lehenga, paired with a modern sari drape, or styled for intimate pre-wedding celebrations, these pieces seamlessly adapt while elevating every bridal look with a quiet majesty.

These pieces are envisioned as modern heirlooms, where meticulous craftsmanship, precious materials, and timeless artistry come together to create pieces worthy of being passed down through generations.

Harit Zaveri, Joint Managing Director at Harit Zaveri Jewellers said:

“At Harit Zaveri Jewellers, we have always believed bridal jewellery should feel personal, something that reflects a bride’s story and individuality. Many of our clients naturally gravitate towards one-of-a-kind pieces that resonate with their personality and become part of their memories for years to come. With this Polki collection, we wanted to celebrate craftsmanship with the richness of emeralds, a stone that beautifully complements a variety of bridal colours and effortlessly completes a look. Above all, quality remains at the heart of everything we create because we believe jewellery should feel as enduring as the memories and moments attached to it.”