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Cartier Opens First West Coast Airport Boutique at LAX

New boutique at Los Angeles International Airport reflects the Maison’s luxury vision and commitment to sustainability, offering a unique experience for travelers.

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Cartier has unveiled its first West Coast airport boutique at Los Angeles International Airport (LAX), in collaboration with DFS Group Limited. Located within the Tom Bradley International Terminal, this boutique marks a key step in Cartier’s ongoing global expansion, now spanning 24 boutiques across 19 major airports worldwide. The LAX boutique further solidifies Cartier’s dedication to providing exceptional luxury experiences for travelers.

Designed to capture the essence of Los Angeles, the boutique’s exterior features a champagne gold panel inspired by California’s coastal waves, extending seamlessly into the interior. Inside, the space showcases a sophisticated palette of sandy neutrals, ocean blues, and sunset hues, with Cartier’s signature champagne tones accentuating the design. A stunning mural of the Maison’s iconic panther integrates elements of Los Angeles’ architectural landscape, offering a captivating blend of art and culture for visitors.

Virginie Martignac, Global Travel Retail Director at Cartier, remarked, “The opening of this boutique highlights our commitment to enhancing our presence at key global airports. We are thrilled to collaborate with DFS and LAX to create a unique space that reflects both Cartier’s creativity and the dynamic spirit of Los Angeles.”

Walter Bolognino, President & CEO of Cartier North America, expressed his excitement, stating, “Los Angeles has been home to Cartier for over 50 years, and we are delighted to bring this new experience to travelers from around the world.”

DFS Group also emphasized the significance of the partnership, with Malissa Iannone Akay, Global President of Merchandising and Marketing at DFS, noting, “This boutique strengthens our long-standing collaboration with Cartier, aligning with our mission to offer travelers exclusive and innovative luxury experiences.”

Focusing on sustainability, Cartier aims for the LAX boutique to achieve LEED certification, reinforcing its commitment to responsible luxury. The boutique features a curated selection of Cartier’s iconic jewelry, timepieces, fragrances, and leather goods, offering travelers a glimpse into the world of craftsmanship and creativity that defines the Maison.

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BrandBuzz

9 Special Gemstones for this Navratri By Irasva Fine Jewellery

Irasva brings together these versatile pieces to complement every festive look, from understated daytime celebrations to statement evening ensembles.

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As Navratri celebrates nine days of devotion and tradition, Irasva Fine Jewellery presents a curated edit of nine jewels, each inspired by the colour of the day and designed to bring a touch of contemporary elegance to the festive season.

Navratri brings with it nine days of celebration, each associated with a distinct colour and its own symbolism. Marking the festive occasion, Irasva Fine Jewellery curates nine exquisite jewels that mirror the vibrant palette of Navratri, ranging from classic diamonds to vivid emeralds, rubies and sapphires.

Known for its contemporary approach to fine jewellery, Irasva brings together these versatile pieces to complement every festive look, from understated daytime celebrations to statement evening ensembles.

Navratri Colours Edit

Day 1 – Orange | Cirielle Diamond Fashion Pendant

The Cirielle Diamond Fashion Pendant brings a vibrant touch of orange to the festive edit with its elegant and refined design.
Price: On Request

Day 2 – White | Ornella Diamond Fashion Bracelet


The Ornella Diamond Fashion Bracelet complements the purity of white with its delicate diamond detailing and sophisticated silhouette.
Price: On Request

Day 3 – Red | Crimselle Ruby & Diamond Stud Earrings

The Crimselle Ruby & Diamond Stud Earrings adds a striking festive touch in red, with an elegant design that makes it ideal for celebratory occasions.
Price: On Request

Day 4 – Royal Blue | Nerra Sapphire & Diamond Fashion Ring


The Nerra Sapphire & Diamond Fashion Ring captures the depth of royal blue through a refined combination of sapphire and diamonds.
Price: On Request

Day 5 – Yellow | Selis Diamond Hoop Bali Earrings


The Selis Diamond Hoop Bali Earrings bring a bright festive feel to the yellow day with their elegant hoop silhouette and diamond detailing.
Price: On Request

Day 6 – Green | Lysandra Diamond Cocktail Ring


The Lysandra Diamond Cocktail Ring complements the richness of green with its statement silhouette and refined diamond detailing.
Price: On Request

Day 7 – Grey | Cosmos Diamond Stud Earrings


The Cosmos Diamond Stud Earrings bring understated elegance to the grey day with their timeless and sophisticated design.
Price: On Request

Day 8 – Purple | Lyrisse Diamond Fashion Earrings

The Lyrisse Diamond Fashion Earrings complement the richness of purple with their elegant design and sparkling diamond detailing.
Price: On Request

Day 9 – Peacock Green | Mayura Pearl & Diamond Drop Earrings

The Mayura Pearl & Diamond Drop Earrings reflect the elegance of peacock green with a graceful combination of pearls and diamonds.
Price: On Request

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