BrandBuzz
Cartier Opens First West Coast Airport Boutique at LAX
New boutique at Los Angeles International Airport reflects the Maison’s luxury vision and commitment to sustainability, offering a unique experience for travelers.
Cartier has unveiled its first West Coast airport boutique at Los Angeles International Airport (LAX), in collaboration with DFS Group Limited. Located within the Tom Bradley International Terminal, this boutique marks a key step in Cartier’s ongoing global expansion, now spanning 24 boutiques across 19 major airports worldwide. The LAX boutique further solidifies Cartier’s dedication to providing exceptional luxury experiences for travelers.
Designed to capture the essence of Los Angeles, the boutique’s exterior features a champagne gold panel inspired by California’s coastal waves, extending seamlessly into the interior. Inside, the space showcases a sophisticated palette of sandy neutrals, ocean blues, and sunset hues, with Cartier’s signature champagne tones accentuating the design. A stunning mural of the Maison’s iconic panther integrates elements of Los Angeles’ architectural landscape, offering a captivating blend of art and culture for visitors.
Virginie Martignac, Global Travel Retail Director at Cartier, remarked, “The opening of this boutique highlights our commitment to enhancing our presence at key global airports. We are thrilled to collaborate with DFS and LAX to create a unique space that reflects both Cartier’s creativity and the dynamic spirit of Los Angeles.”
Walter Bolognino, President & CEO of Cartier North America, expressed his excitement, stating, “Los Angeles has been home to Cartier for over 50 years, and we are delighted to bring this new experience to travelers from around the world.”
DFS Group also emphasized the significance of the partnership, with Malissa Iannone Akay, Global President of Merchandising and Marketing at DFS, noting, “This boutique strengthens our long-standing collaboration with Cartier, aligning with our mission to offer travelers exclusive and innovative luxury experiences.”
Focusing on sustainability, Cartier aims for the LAX boutique to achieve LEED certification, reinforcing its commitment to responsible luxury. The boutique features a curated selection of Cartier’s iconic jewelry, timepieces, fragrances, and leather goods, offering travelers a glimpse into the world of craftsmanship and creativity that defines the Maison.
BrandBuzz
Tyaani launches Reverie collection designed by Maheep Kapoor
The launch represents Tyaani’s continued expansion in the luxury jewelry market, combining traditional Indian gemstone work with Western historical design influences.
Tyaani has launched a new collection called “Reverie,” designed by Maheep Kapoor. The collection takes inspiration from the Victorian era and features handcrafted pieces made with 18-karat gold, uncut diamonds, and gemstones.
The collection draws from three periods of Victorian design: the Romantic phase, the Grand period, and the Aesthetic movement. Each piece in the line includes traditional navratna stones alongside other precious gems.
Tyaani, owned by filmmaker Karan Johar, created the collection as part of its “Forces of Tyaani” campaign. This marketing effort features several actresses including
Kalki Koechlin
Shefali Shah
Tillotama Shome
Rasika Dugal
Jiya Shankar
The campaign aims to celebrate women who are “redefining success on their terms,” according to the brand. The company positions the jewelry as more than decoration, describing it as an extension of the wearer’s personal story. Maheep Kapoor designed the collection to blend Victorian elegance with modern craftsmanship. The pieces are intended to serve as both contemporary jewelry and future heirlooms.
BrandBuzz
Tanishq returns to Paris Couture Week with ‘Radiance in Rhythm’ Collection
Tanishq showcased ‘Radiance in Rhythm’ Collection, its third consecutive showcase styled with celebrated designer Rahul Mishra
Tanishq made its third impactful appearance at Paris Couture Week, solidifying its global presence and design prowess. As the official jewelry partner for designer Rahul Mishra, Tanishq unveiled a collection celebrating the brilliance of natural diamonds and intricate artistry.
The collection showcased an exquisite array of precious and semi-precious gemstones, including rare orange sapphires, tanzanites, emeralds, and rubies, meticulously chosen for their beauty and thoughtfully composed into distinguished patterns. Accents of citrine, aquamarine, tsavorite, malachite, and amethyst added further depth, with each gemstone handpicked for its exceptional beauty and thoughtfully composed into patterns that were both distinguished and innovative.
Only 5% of global natural diamonds meet Tanishq’s rigorous selection standards, ensuring flawless symmetry and precision cuts. These exceptional diamonds were masterfully crafted into bold, wearable art pieces. The collaboration with Rahul Mishra’s “Seven Stages of Love” couture collection seamlessly blended fashion and fine jewelry, with each piece reflecting the emotional journey of love through intricate designs and timeless brilliance.
Rahul Mishra, Founder and Creative Director added, “At the heart Rahul Mishra and Tanishq’s design philosophy lies an unwavering commitment to craftsmanship that draws from India’s deep-rooted narratives and speaks to a global audience. Over the years, our association has grown organically, driven by a shared passion to celebrate the extraordinary potential of Indian artistry on the world stage. The showcase at Paris Haute Couture Week is not just a collaboration but a reflection of what’s possible when exceptional attention to detail, rare diamonds, and design innovation come together with a long-term vision to take our shared cultural legacy to new heights.”
BrandBuzz
Golubhai Badalia Diamond joins Bridal Asia as Official Luxury Partner this season
Known for their fine craftsmanship and distinct design language, Golubhai Badalia Diamond has become synonymous with big diamonds, refined detailing, and personalized jewellery experience.
Kolkata’s legacy jewellery brand, Golubhai Badalia Diamond, has been announced as the official luxury jewellery partner for Bridal Asia this season, marking a proud new chapter in the brand’s journey of redefining bridal grandeur for the modern Indian woman.
Their collaboration with Bridal Asia, one of the country’s most celebrated bridal platforms, brings together two powerhouses of luxury to shape the dreams of this season’s brides.
“Partnering with Bridal Asia feels like a natural alignment of ethos,” says Golubhai Badalia, head of the house, “Just like the modern bride, we value tradition, but we also evolve. Every piece we create at Golubhai Badalia Diamond is crafted to outlast trends, not just in form, but in feeling.”
“For me, partnering with the right brands is very important,” says Divya Gurwara,founder of Bridal Asia. We hold the responsibility of providing our customers with the finest offerings, and we are so glad to be able to join hands with a brand that believes in the same philosophy as us—every wedding is special and only deserves the best!
As Indian bridal fashion continues to evolve, this partnership is significant. With a focus on originality, authenticity, and old-school charm reimagined for today’s age, Golubhai Badalia Diamond is poised to be at the heart of this season’s most iconic bridal stories
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