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AUGMONT WEEKLY BLOG:Gold on beast mode as Liberation Day approaches

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Gold has continued its terrific run, on beast mode, hitting $3177 (Rs 91400) to set another milestone, as uncertainty about tariffs that would drive inflation and deteriorate economic development boosted safe-haven demand and maintained gold on track for its best quarter since 1986. The buying demand in gold continues unabated, with markets scrambling for shelter in the traditional store of wealth amid concerns over US President Donald Trump’s tariff plans on ‘Liberation Day’, April 2.

What is Liberation Day?

As per Wikipedia, “Liberation Day is a day, often a public holiday, that marks the liberation of a place, similar to an Independence Day. Liberation marks the date of either a revolution, as in Cuba, the fall of a dictatorship, as in Syria, or the end of the occupation by another state, as in the Netherlands, thereby differing from the original independence day or creation of statehood, while in Italy commemorates the victory of the Italian resistance movement against Nazi Germany and the Italian Social Republic, a puppet state of the Nazis and rump state of the fascists, the culmination of the liberation of Italy from German occupation and the Italian civil war in the latter phase of World War II”.

US Liberation Day on April 2

Donald Trump has threatened a “Liberation Day” with tariffs on countries having persistent trade deficits with the US. On Wednesday, April 2, the world will learn about Donald Trump’s new style of doing business with almost everyone. That is when the White House will unveil its tariff plan, which includes duty increases for all countries that trade products and services with the United States. Trump has not hinted at imposing a levy on gold, but the prospect of such a move has pushed prices to their current levels. Is gold taxed on imports? We find out on Wednesday. Until then, speculation is likely to continue in full swing.

Trump rattling the markets

Furthermore, US President Donald Trump shook markets last week by placing 25% tariffs on all non-American vehicles and light trucks ahead of the so-called reciprocal tariffs, which are scheduled to take effect on April 2. On Sunday, Trump expressed his rage and frustration with Russian President Vladimir Putin, threatening large tariffs on Russian energy and even bombings in Iran. He also stated that if he believes Moscow is impeding his efforts to end the Ukraine conflict, he will slap secondary tariffs ranging from 25% to 50% on Russian oil customers. Trump also slammed Ukrainian President Volodymyr Zelenskiy, warning that he would suffer serious consequences if he pulled out of the important rare earth minerals deal. This further weighs on investors’ sentiment and contributes to the global flight to safety.

What next?

Bullion is up around 18% this year after climbing more than 27% in 2024, owing to a favorable monetary policy background, significant central bank buying, and demand for exchange-traded funds, among other things. This comes on top of continuing concerns over slowing US economic growth, which drives stagflation fears, pulling the US Dollar down and providing more support to gold.

The next resistance for gold is $3210(~Rs 92000) while Silver is stuck in the range of $33 to $35, prices need to sustain above its $35 resistance to head higher towards $38.

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National News

Svariya Introduces a New Era of Everyday Jewellery with ‘Unleash Jewellery. Not Rules.’ Philosophy

Svariya Redefines Everyday Jewellery with Effortless Style and Wearability

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In an era where personal style is becoming an everyday expression of identity, emerging demi-fine jewellery brand ‘Svariya’ is redefining how jewellery is worn, experienced, and lived in. Built on the philosophy ‘Unleash Jewellery. Not Rules’ the brand challenges long-standing norms that have traditionally defined the jewellery industry.

For years, jewellery has been associated with care instructions- remove before showering, store properly, avoid daily wear. Svariya reimagines this approach by creating pieces that are articulated for real life- effortless, durable, and meant to be donned without hesitation.

Positioned in the fast- growing demi-fine jewellery segment, Svariya offers thoughtfully designed collections crafted using high-quality materials such as stainless steel, silver, zircon stones, and premium gold plating. The brand’s jewellery is anti-tarnish, waterproof, and hypoallergenic, allowing it to seamlessly integrate into everyday routines.

 “At Svariya, we believe jewellery should fit into your life effortlessly,” as quoted by Vishnupriya Singh, who is also the CEO of the brand. “Our philosophy, ‘Unleash Jewellery. Not Rules is about giving every woman the freedom to wear her jewellery without worrying about upkeep.

Designed with a minimalist yet statement-making aesthetic, Svariya’s pieces are created for the smooth transition across occasions, from daily work wear to social gatherings, without compromising on style statement. The brand focuses on versatility and longevity, ensuring that its collections remain relevant beyond seasonal trends.

The emergence of brands like Svariya reflects a broader shift in consumer preferences, where modern women are increasingly seeking products that combine elegance with ease. As lifestyles become more dynamic, jewellery is no longer confined to special occasions but has become an integral part of everyday wear.

With a digital-first approach and a strong focus on product quality, Svariya aims to build a meaningful presence in the affordable luxury jewellery space, catering to consumers who value both aesthetics and functionality. More than just adornment, Svariya represents a mindset—one that encourages confidence, individuality, and effortless style. Through its philosophy, the brand invites consumers to move beyond traditional rules and embrace jewellery as a natural extension of their everyday lives.

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