DiamondBuzz

Augmont expands SPOT Gold Trading platform with lab grown diamond integration for global markets

Augmont, India’s largest gold trading platform announced that it has added Lab Grown Diamonds (LGD) to its existing online SPOT trading platform for precious metals catering to more than 5,000 jewellers across the country.

Published

1 year ago

January 29, 2025

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The enhanced SPOT 2.0 platform brings Augmont’s 17 years of precious metals trading expertise to the growing LGD sector. This addition represents an evolution of diamond trading infrastructure, particularly as India maintains its position as the world’s largest diamond cutting and polishing destination.

The platform enhancement introduces transparent pricing mechanisms and streamlined procurement processes for the LGD market inspiring confidence among key stakeholders. This strategic move is set to streamline the procurement for jewellers while establishing a transparent and efficient pricing mechanism for the rapidly growing LGD market in India.

Ketan Kothari, Director of Augmont Group, said, “Augmont has firmly established itself as India’s go-to destination for buying and selling gold. Building on this strong foundation, we are proud to have our own lab-grown diamond (LGD) platform on Augmont SPOT, addressing the surging demand in this rapidly growing industry. The platform will enable market pricing and delivery of these diamonds globally including USA, Europe, Gulf and East Asia’’

Aarav Bafna, Product Head (LGD), Augmont, said, “With the extended version of SPOT, we plan to set a benchmark for LGD pricing. The current LGD pricing model, based solely on discounts relative to mined diamonds, is fundamentally flawed and irrational. Augmont is here to transform that narrative. Just as we revolutionized gold trading and price discovery in India, we are now ready to redefine and reimagine the LGD market.”

SPOT offers a comprehensive and unified trading experience, enabling jewellers to source all their manufacturing requirements—including gold, silver, platinum, lab-grown diamonds, precious metal alloys, precious stones, and other essential materials—through a single integrated online platform. It also features real-time price discovery powered by advanced algorithms and market mechanisms, ensuring transparent and fair pricing. Quality assurance is a priority, with certification and verification processes for all listed diamonds. Built upon Augmont’s proven 17-year-old trading infrastructure, SPOT ensures seamless integration for a reliable and efficient trading experience.

The platform addresses the growing demand for lab-grown diamonds, which have gained significant market share due to their sustainable nature and competitive pricing. SPOT is expected to handle substantial trading volumes, reflecting India’s dominant position in the global LGD polishing industry.

As per the Commerce Ministry’s data, India polishes almost 98% of all lab-grown diamonds in the world in 2022.

As per the EY report, the demand for Lab-Grown Diamonds is rising across the world, and its global market size is growing at 8.64% CAGR to touch $39.3 billion by 2028. And the Indian lab-grown diamond jewellery market, which was valued at around $300 million in 2023, is set to increase to $1.2 billion by 2033.

DiamondBuzz

VBJ Partners With Ignition 2026 To Celebrate Ideas, Culture and Craftsmanship

Published

1 day ago

July 3, 2026

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VBJ, Vummidi Bangaru Jewellers, one of South India’s most trusted heritage jewellery brands, partnered with IGNITION, the acclaimed thought leadership platform presented by the Shiv Nadar Foundation and curated by award-winning journalist Shoma Chaudhury. Held at ITC Grand Chola, Chennai, the event brought together distinguished voices from diplomacy, cinema and international affairs, while VBJ showcased its latest PARRO – Signature Collection, celebrating exceptional craftsmanship inspired by nature.

The evening featured compelling conversations with Dr. Abdul Majid Hakeem Ilahi, representative of Iran’s Supreme Leader, who shared perspectives on the evolving geopolitical landscape in West Asia; acclaimed actor Ali Fazal, who reflected on his artistic journey from Indian cinema to Hollywood; and former Foreign Secretary Vijay Gokhale, who discussed the changing global order and insights from his latest book, China’s Wars.

Adding an artistic dimension to the evening, VBJ unveiled a curated display of its PARRO – THE SIGNATURE PARROT COLLECTION, an exclusive line inspired by the grace, vibrancy and symbolism of the parrot. Combining intricate craftsmanship with contemporary design sensibilities, the collection reflects VBJ’s enduring commitment to transforming nature into timeless wearable art.

Speaking on the occasion, Amarendran Vummidi, Managing Partner, VBJ, said:

“IGNITION has established itself as a platform where influential voices come together to spark conversations that shape perspectives. At VBJ, we believe that meaningful ideas and enduring craftsmanship both have the power to inspire generations. Our continued association with IGNITION reflects our commitment to supporting platforms that celebrate excellence, dialogue and creativity.”

Jithendra Vummidi, Managing Partner, VBJ, added:

“The PARRO collection embodies our pursuit of artistry that is rooted in heritage yet resonates with contemporary lifestyles. Presenting it at IGNITION, a forum that celebrates ideas, innovation and culture, is a fitting way to showcase how timeless craftsmanship continues to evolve while staying true to its origins.”

As a fifth-generation family-run brand, VBJ takes immense pride in its legacy as the creator of the historic Sengol (sceptre) – a sacred symbol of India’s democratic journey. Rediscovered after 72 years through meticulous research by the VBJ team, the Sengol was reinstated beside the Speaker’s chair in India’s new Parliament building, Sansad Bhavan, by Hon’ble Prime Minister Narendra Modi, marking VBJ’s enduring bond with India’s cultural and national heritage. Continuing this legacy, VBJ is now set to unveil its largest jewellery showroom on Coimbatore’s 100ft Road.