National News
Zen Diamond Strengthens Its India Presence With A New Store Launch At Lake Shore Mall, Hyderabad
Expanding Its India Footprint, Zen Diamond Brings Global Design, Certified Natural Diamonds, and Elevated Retail Experiences To Hyderabad With Exclusive Festive Offers
Zen Diamond, the globally acclaimed fine jewellery brand with a presence across 450+ stores worldwide, continues to expand its footprint in India with the opening of its new store at Lake Shore Mall, Hyderabad. After establishing a strong foothold in Mumbai with stores in Bandra and Borivali, and further strengthening its presence in Chandigarh and Bengaluru, the brand now brings its hallmark of exquisite craftsmanship and modern design to Hyderabad. Last year, the brand announced global icon Jennifer Lopez as its brand ambassador, marking a new phase of glamour, innovation, and timeless sophistication.
The 800 sq. ft. store at Lake Shore Mall embodies Zen Diamond’s signature design language, featuring a refined grey palette, premium finishes, fluted panels, and elegant stucco textures that enhance the brilliance of each creation.

Celebrated for its mastery in crafting natural diamond jewellery of exceptional quality, Zen Diamond seamlessly blends timeless artistry with contemporary aesthetics. With a strong legacy rooted in craftsmanship and innovation, the brand caters to discerning consumers who value exclusivity, sophistication, and modern design. Guided by affordability and trust, Zen Diamond continues to resonate with consumers seeking enduring value without compromising on style.
Along with fine jewellery, the brand also offers a curated range of luxury accessories, including perfumes, ties, watches, pens, and gold coins, positioning itself as a one-stop destination for refined gifting and personal indulgence.
Speaking about the new Hyderabad store, Neil Sonawala, Managing Director, said,
“India continues to be a key growth market for us. After strong responses in Mumbai, Chandigarh, and Bengaluru, we are pleased to expand further into South India with Hyderabad. Our focus remains on delivering exceptional in-store experiences, offering customers a personalized and immersive jewellery journey that blends contemporary design with timeless artistry.”

With this launch, Zen Diamond reinforces its vision of redefining fine jewellery in India, offering a seamless fusion of global design trends and enduring sophistication. The brand is also among the few in India to offer Natural Diamond Certification, strengthening consumer confidence in the authenticity and superior quality of its jewellery.
On the auspicious occasion of Akshaya Tritiya, Zen Diamond is offering an exclusive benefit of a complimentary 1.5-gram 24Kt gold coin on every purchase of Rs. 90,000 on diamond jewellery, adding extra sparkle to the festive celebration.
Additionally, customers can avail Zero Cost, Zero Interest EMI, with just 10% upfront payment and the balance payable in easy monthly instalments, making jewellery purchases more accessible and convenient.
Zen Diamond India is also offering added value through its “Trade Your Old Gold” program, where customers receive an additional Rs. 2,400 per gram over the prevailing market value, enabling them to upgrade existing gold into new, meaningful jewellery.
National News
GJS 2026 Diwali Edition Concludes On A High Note With Record Sales
The All India Gem & Jewellery Domestic Council (GJC) successfully concluded the landmark 10th edition of the India Gem & Jewellery Show (GJS 2026 Diwali Edition), celebrated as #HumaraApnaShow, at the Jio World Convention Centre, Mumbai. From October 2–4, 2026, the exhibition reaffirmed its position as India’s most premium B2B jewellery platform, bringing together over 400 exhibitors, 700+ booths, and thousands of buyers and industry leaders from across India and abroad.

The show began on October 1, 2026, with the Elite Family Jewellers Meet & Business Workshop, led by India’s leading business coach Rahul Jain, designed exclusively for jewellery business owners and their families. The workshop provided participants with strategies on growth, profitability, leadership, and customer acquisition, setting the stage for an enriching exhibition.
The show was inaugurated on October 2, 2026, by Chief Guest Shri Uday Samant Ji, Cabinet Minister for Industries and Marathi Language, Government of Maharashtra, who lauded GJS as a platform that reflects the strength, creativity, and resilience of India’s jewellery industry. He emphasized Maharashtra’s role as a hub for trade and craftsmanship, noting that GJS showcases how tradition and innovation can come together to drive growth. His words set the tone for an inspiring edition that celebrated both heritage and modernity.
Guest of Honour Srinivas Injeti, Chairman NSE and Chairman of the board IAGES, Mahesh Jain, President, UP Sarafa Association, and Special Guest Rajiv Jain, Chairman, Jaipur Jewelley Show along with members of the GJC Committee of Administration and other senior industry leaders, underscoring the collective strength and unity of India’s jewellery fraternity.


On October 3, the prestigious National Jewellery Awards (NJA) 2026, presented by the World Gold Council and powered by India Gold Metaverse, honoured excellence across categories. The evening was graced by Bollywood star Sonakshi Sinha, who presented awards to the winners, adding glamour and recognition to the industry’s most coveted celebration.
Throughout the three days, GJS hosted MindSpeak Seminars, covering diverse topics across all aspects of the jewellery business — from sustainable practices and digital transformation to consumer trends, family business strategies, and the growing role of Artificial Intelligence (AI) in design, retail, and customer engagement. These sessions empowered jewellers with insights to adapt to evolving market dynamics and embrace technology-driven growth.
The exhibition also showcased exclusive collections ranging from lightweight contemporary designs to heritage-inspired masterpieces, lab-grown diamond innovations, and couture jewellery.
Rajesh Rokde, Chairman of GJC, said:

“The successful conclusion of the 10th edition of GJS is a proud moment for India’s jewellery industry. From the grand inauguration led by Shri Uday Samant Ji to the NJA awards presented by Sonakshi Sinha, this edition has set new benchmarks in innovation, networking, and business growth. The record sales figures highlight the resilience of our industry and the trust consumers place in Indian craftsmanship.”
Avinash Gupta, Vice Chairman of GJC, remarked:
“GJS2026 has proven to be the ultimate sourcing destination for jewellers nationwide. The strong participation, exclusive collections, and vibrant sales reflect the industry’s ability to balance heritage with modernity. The NJA awards further reinforced the industry’s credibility by honouring talent and innovation, making this edition truly memorable.”

Saiyam Mehra, Convenor of GJS and GJC NEXTGEN and Past Chairman of GJC, added:

“This edition of GJS was more than an exhibition—it was a celebration of resilience, creativity, and opportunity. As Convenor of GJS, I am proud to see how these platforms together showcased innovation, honoured excellence, and inspired the industry to embrace the future with confidence. The seminars, awards, and unique showcases have strengthened our collective vision for India’s jewellery sector as a global hub of excellence.”
The 10th edition of GJS concluded with resounding success, leaving behind a legacy of innovation, collaboration, and celebration that will continue to inspire the jewellery industry in the years to come.

Uday Samant, Cabinet Minister for Industries and Marathi Language, Government of Maharashtra, unveiled the JewelBuzz GJS Diwali Edition Special Issue, featuring Rajesh Rokde, Chairman, GJC, on the cover.
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