National News
Zen Diamond-India Expands E-Commerce Presence With Celeste & Gem-Pop Launch On Amazon and Myntra
Digital-First Collections Featuring Contemporary 9kt Gold Jewellery With Natural Diamonds and Vibrant Gemstones Aim To Connect With Younger Consumers Through Amazon India and Myntra
Marking its strategic entry into the e-commerce space, Zen Diamond India has introduced its distinctive collections, Celeste and Gem Pop, now available on Amazon India and Myntra. Designed with a digital-first mindset, the collections bring together contemporary pendants and earrings crafted in 9kt gold, centred around natural diamonds and modern design aesthetics. While Celeste reflects refined minimalism, Gem Pop adds a playful touch through colourful semi-precious stones such as amethyst, citrine, and blue topaz. Through its presence on two of India’s leading e-commerce platforms, the brand is strategically expanding accessibility and discovery among younger, digitally driven consumers increasingly turning to online platforms for fine jewellery purchases.
Crafted in warm 9KT rose gold, these dainty stud earrings feature vibrant round-cut Citrine stones paired with natural diamond accents. The rich golden-orange hue beautifully complements the soft rose gold setting, creating a refined yet expressive design suitable for daily styling. Combining natural diamonds with colour stones, the earrings bring vibrancy and personality into contemporary fine jewellery while remaining highly wearable and giftable for birthdays, celebrations, and personal milestones.
These elegant stud earrings feature striking princess-cut Blue Topaz stones accented with delicate natural diamonds. The icy blue tones and sleek geometric silhouette create a fresh, modern aesthetic that is versatile across different age groups and occasions. Designed to be lightweight, wearable, and expressive, the earrings reflect Zen Diamond India’s contemporary approach to fine jewellery for a digital-first generation.
Crafted in white gold, this refined pendant necklace showcases a vivid round-cut Amethyst surrounded by floating circular motifs accented with natural diamonds. The design blends playful colour with minimal elegance, creating a lightweight and versatile piece suitable for everyday wear and gifting. Thoughtfully crafted with the same standards of authenticity, certification, and craftsmanship available across Zen Diamond India’s retail network, the necklace reinforces trust and assurance within the ecommerce jewellery experience.
This contemporary pendant necklace features a delicate teardrop-shaped diamond motif paired with fluid open oval loops for a refined and minimal silhouette. Designed with natural diamonds at its core, the lightweight piece balances understated brilliance with everyday versatility, making it ideal for daily styling as well as meaningful gifting occasions. The design reflects Zen Diamond India’s focus on modern, design-led fine jewellery tailored for the evolving digital luxury consumer.
National News
Kangana Ranaut Unveils PNG Jewellers New Showroom In Ayodhya~
The Store Is PNG Jewellers’ 81st Overall and Its Fifth In UP following Lucknow, Kanpur, Gorakhpur and Varanasi.
Member of Parliament and Indian film actor Kangana Ranaut inaugurated PNG Jewellers new store in Ayodhya. The store is PNG Jewellers’ 81st overall and its fifth in UP following Lucknow, Kanpur, Gorakhpur and Varanasi. Located next to Rikabganj Women Police Station, the new store gives Ayodhya customers access to PNG Jewellers’ products, collections, and quality service closer to home.
Dr. Saurabh Gadgil, CMD- PNG Jewellers, said:
“Opening a store in Ayodhya is a special moment for us. We have received an encouraging response from customers across Uttar Pradesh, and we are pleased to bring PNG Jewellers closer to people in and around Ayodhya. We look forward to being part of their weddings, festivals and family celebrations, while offering the legacy, trust and craftsmanship that our brand has stood for over generations.”
Kangana Ranaut added:
“Ayodhya holds a special place in the hearts of so many people, and I am delighted to be here for the opening of PNG Jewellers’ new store. Jewellery is closely woven into how we celebrate our traditions, weddings and important moments with family. I wish the PNG team every success in Ayodhya.’’
The occasion also marks the debut of Ram Katha, an exclusive collection inspired by the Ramayana and the historical, cultural and spiritual heritage of Ayodhya. Launched by Kangana Ranaut, the collection is being introduced in its initial phase across PNG stores in North India
The store also showcases a range of gold, diamond, temple and bridal jewellery for weddings, festive occasions and everyday wear. Customers can explore PNG Jewellers’ collections, including Saptam, Katha, Pratha, Eiina and Polmi, with designs crafted for local tastes.
Ayodhya, revered as the birthplace of Lord Shree Ram, draws people from across the country for its temples, festivals and deeply rooted traditions. Jewellery is closely tied to weddings, festivals and family celebrations in the city. The new store allows PNG Jewellers to serve local customers more conveniently while continuing its expansion in Uttar Pradesh. To celebrate the opening, the brand introduced limited-period inaugural offers of up to 50% off on gold jewellery making charges and up to 100% off on diamond jewellery making charges*, valid till 15th November, 2026.
Adding to the excitement of the festive season, PNG Jewellers brings together its brand ambassadors Madhuri Dixit-Nene and Ranbir Kapoor for the first time in a special festive television commercial. The campaign marks a significant moment, bringing together two of Bollywood’s most iconic stars in a celebration of tradition, elegance and contemporary appeal. This much-awaited collaboration also reflects PNG Jewellers’ vision of connecting its nearly two-century-old legacy with a new generation of consumers.
Kangana Ranaut Unveils PNG Jewellers New Showroom In Ayodhya~
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