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WGC Gold ETF commentary:  Asia erupts as global momentum builds

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April in review 

Global physically backed gold ETFs1 added US$11bn in April, extending their  inflow streak to five months (Table 1, p2).2 Supported by a higher gold price and  continued inflows, global gold ETFs’ total assets under management (AUM) reached another month-end high of US$379bn. Meanwhile, holdings surged  115t to 3,561t, the highest since August 2022 and yet still 10% below the month end peak of 3,915t in October 2020.  

Asia led inflows, accounting for 65% of the net global total – their strongest month on record. North American demand was also sizable while European flows flipped negative. Other regions continued to experience positive demand,  albeit only mildly.  

Highlights 

Asia flows surged and North  America also saw robust demand,  while Europe witnessed mild  outflows. The strongest inflow since March  2022 and the continued gold price  surge pushed global gold ETFs’ AUM to US$379bn, 10% higher in  the month. Global gold trading volumes rose  significantly across all markets.

Regional overview 

Asia experienced record breaking inflows during April,  adding US$7.3bn, the strongest ever. The bulk of the  demand came from China marking the third  consecutive month of inflows and the strongest on record for the region. And more impressively, the April inflows have  now surpassed those in Q1 and in full year 2024. In addition  to the continued local gold price surge, demand was also driven by: 

• The ongoing trade dispute with the US, which has raised  fears of weaker growth, amplified equity volatility, and intensified expectations of the local currency depreciation 

• Lower government bond yields, amid rising rate cut  anticipations. 

Global trade risks and the gold price surge also boosted gold  ETF demand in Japan, their seventh consecutive month inflow. India also recorded steadily positive flows, following net outflows last month.  

North American investors continued to buy gold ETFs,  adding US$4.5bn in April. Although flows moderated  compared to February and March, this month marked the  second strongest April on record. And net cumulative flows  through the first four months of the year have already  outpaced 2020’s historical performance.  

April and y-t-d 2025 regional flows* price momentum – albeit less pronounced compared to  March – together with ongoing financial market turmoil amid  trade policy uncertainties led investors in the region to gold.  

Near-term momentum may ebb and flow, but expectations  for continued market volatility – driven by concerns such as  future trade policy and inflation – should provide a level of  support to flows over the medium-to-long term. 

Europe saw modest outflows of US$807mn in April,  reversing course slightly. Outflows for the region were  primarily concentrated in the UK, which were partially offset  by inflows into Switzerland and France.  

Nonetheless, the region witnessed healthy demand during  most of April as the gold price rallied. Lower opportunity  costs, fuelled by another rate cut from the ECB,3 and  intensified expectations of a BoE reduction in early May 4 supported gold ETF buying. But late-month gold price  declines sparked investor selling, likely profit-taking, erasing  earlier gains. Sharp stock market rebounds may have further  reduced gold’s appeal. 

With the local currency strengthening against the dollar, FX hedged products, mainly in Switzerland, saw additional  demand, curbing other outflows.  

Funds in other regions posted their fifth consecutive month  of positive demand (US$213mn) – Australia and South Africa  continued to drive gold ETF inflows in the region. 

Gold trading volumes boom 

Global gold trading volumes across various markets  rocketed in April, averaging US$441bn/day, 48% higher  m/m. Amidst the strong gold price rally, all markets  witnessed significant m/m rises in trading activities. LBMA  OTC turnovers reached US$181bn/day, 31% higher m/m and notably higher than the 2024 average. Exchange-traded  activities jumped by 67% compared to March, with the  COMEX (+42% m/m) and the Shanghai Futures Exchange (+122% m/m) leading the charge. Although gold ETF trading  volumes are smaller than other sectors, they saw the  greatest m/m increase of all, surging 120%. 

Total net longs of COMEX gold futures fell 30% m/m to 566t  by the end of April. Net long positions held by money  managers moved lower almost each week, reaching 360t by  the end of the month and 35% below the 2024 average. This  is mainly driven by a sharp decline in total longs – likely due  to profit taking as gold refreshed new records – and a mild  rise in shorts. 

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International News

Indian Jewellery Exporters Breathe Easy temporarily as US Court Blocks Tariff Rise

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In a significant development for Indian gem and jewellery exporters, a US Federal court has temporarily halted President Donald Trump’s proposed ‘Liberation Day’ tariffs, which were set to substantially increase duties on imported goods, including jewellery. The ruling has been welcomed by the industry, which had been preparing for tariff increases from 6% to as high as 26%.

The Court of International Trade in Manhattan deemed the executive orders issued on April 2 as “unlawful.” These orders aimed to implement a 10% baseline tariff on most US imports, with even steeper rates for countries with substantial trade surpluses — including China, the European Union, and initially, India. The 26% tariff targeting Indian gem and jewellery exports was scheduled to take effect on April 9 but had been postponed to July 9 due to ongoing legal challenges.

According to a newspaper report, the proposed tariff hike would have had a severe financial impact on exporters. Jewellery manufacturers operating in SEEPZ, which account for 64% of India’s $3.5 billion in annual jewellery shipments to the US, would have seen upfront duties per million-dollar consignment jump from $60,000 to $320,000. This would have further strained their cash flows at a time when global demand remains weak.

While the court’s decision does not address all of the industry’s challenges, it provides crucial temporary relief and highlights the need for consistent trade policies to support India’s standing in the global gem and jewellery market.

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International News

Ruling court nullifies Trump tariffs – AUGMONT BULLION REPORT

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  • Gold stabilizes in a range as a court decision overturns Trump’s tariffs, increasing risk appetite and depressing the greenback. After the U.S. Court of International Trade determined on Wednesday that Trump had overreached himself by using emergency powers to impose high tariffs on the majority of the nation’s trading partners, gold prices rose.
  • On Thursday, the U.S. Bureau of Economic Analysis released its initial update on the country’s first-quarter economic growth. According to the agency, the US GDP decreased by 0.2% over that time, which was less than the 0.4% decline that was anticipated and less than the 0.3% decline that the bureau had initially projected.
  • While acknowledging certain stagflation concerns, policymakers pointed out that the Committee may have to make tough trade-offs if inflation turns out to be more persistent and growth and employment prospects deteriorate.

Technical Triggers  

  • Gold prices are expected to trade in the range of $3270 (~Rs 95000) and $3370 (~Rs 96400) in the near term. Either side breakout or breakdown will give 2-3% movement.
  • Silver prices are expected to trade in the range of $32.5(~Rs 96000) and $34(~Rs 99000) in the near term.

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International News

Swarovski Names Kolja Kiofsky as Chief Commercial Officer, Effective January 2026

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Swarovski has announced the promotion of Kolja Kiofsky to Chief Commercial Officer, effective January 2026. Currently serving as General Manager of North America, Kiofsky will take over from Michele Molon, who is set to depart in July 2025 for a new opportunity.

In his new role, Kiofsky will lead Swarovski’s global commercial operations, overseeing omni-channel strategy, global sales, commercial architecture, and real estate. He will relocate from New York to the company’s corporate headquarters in Männedorf, Switzerland, and report directly to CEO Alexis Nasard.

Kolja Kiofsky’s promotion to chief commercial officer marks an exciting new chapter for Swarovski. Kolja’s leadership and strategic vision have been pivotal in driving growth and transformation in North America,” said Nasard.

“At the same time, Swarovski extends its heartfelt gratitude to Michele Molon for his outstanding contributions and dedication to our company and brand. Michele leaves with a strong business and organizational legacy.”

Until Kiofsky assumes the role in January, Ilse Roeffen, Head of Emerging Markets and Businesses, will serve as interim Chief Commercial Officer.

Reacting to the announcement, Kiofsky said, “I’m incredibly honored and excited to step into the role of chief commercial officer after 15 amazing years with Swarovski. This company has been a huge part of my professional journey, and I’m proud to have the opportunity to contribute to its legacy of innovation, craftsmanship and excellence. I want to extend my sincere gratitude to Michele Molon who has been not only a brilliant leader but also a true partner and mentor throughout the years. I look forward to building on the strong foundation he laid and driving our commercial strategy into its next phase.”

The promotion comes as Swarovski reported a 6% increase in revenue in 2024, reaching €1.906 billion—signaling strong momentum for the heritage crystal brand.

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