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Van Cleef & Arpels, Audemars Piguet & Chanel Dazzle at Dubai Watch Week 2025

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Dubai Watch show

A spectacular showcase of artistry and engineering, Dubai Watch Week 2025 highlighted Van Cleef & Arpels’ whimsical automaton, Audemars Piguet’s icy high-jewellery icon, and Chanel’s ingenious “Double Lion Buttons” timepiece revealing two hidden surprises.

Dubai Watch Week 2025 became a stage for extraordinary creativity as Van Cleef & Arpels, Audemars Piguet, and Chanel unveiled some of the event’s most talked-about high-watchmaking creations.

Van Cleef & Arpels enchanted audiences with The Poetry of Time, highlighted by the debut of the Brassée de Lavande’ automaton. This poetic complication opens into a magical tableau of blooming lavender, a fluttering butterfly, and a musical movement, reflecting the Maison’s mastery in craftsmanship, mechanical artistry, and nature-inspired storytelling.

Audemars Piguet stunned collectors with its fierce high-jewellery creation, the Diamond Outrage. Inspired by the icy landscapes of the Vallée de Joux, the watch explodes with stalactite-like spikes, capturing raw, crystalline power. The diamond-set version, priced around USD 1.4 million, stood among the most striking designs at the fair.

Chanel brought couture ingenuity to horology with its Double Lion Buttons timepiece — a masterpiece hiding two secrets. Behind one sculpted yellow-gold lion’s head lies a sleek black lacquer dial, while the second lion reveals a gold medallion meant to hold a cherished photograph. The piece blends fashion heritage with mechanical surprise.

Together, these standout creations showcased the very heart of modern watchmaking: innovation, imagination, and the enduring power of storytelling through time.

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GJEPC Auckland Visit Targets Growth In India-NZ Jewellery Trade

The Opportunity In New Zealand Is Significant Relative To The Current Level Of Jewellery Trade. India’s Gem and Jewellery Exports To New Zealand Rose 50.56% To US$25.46 Million In FY2025-26, From US$16.91 Million In FY2024-25.

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The GJEPC trade delegation’s Auckland programme has highlighted the scope for expanding India’s gem and jewellery exports to New Zealand as the two countries move towards implementing their recently concluded Free Trade Agreement (FTA).

The Auckland visit was part of GJEPC’s Australia and New Zealand trade delegation, held from 20-26 August 2026, with the delegation focused on connecting Indian manufacturers and exporters with buyers and industry stakeholders across the two markets.

The opportunity in New Zealand is significant relative to the current level of jewellery trade. India’s gem and jewellery exports to New Zealand rose 50.56% to US$25.46 million in FY2025-26, from US$16.91 million in FY2024-25.

The recently concluded India-New Zealand FTA is expected to create further opportunities for Indian exporters. New Zealand has committed to duty-free access for Indian exports across 100% of its tariff lines once the agreement enters into force.

On 26th August, Vijay Mangukiya, Convener – International Events, GJEPC and leader of the delegation, met Dr. Madan Mohan Sethi, Consul General of India in Auckland. Mangukiya has said the delegation was aimed at bringing Indian manufacturers and exporters closer to buyers and industry stakeholders in both Australia and New Zealand, with the objective of identifying new business opportunities and developing long-term partnerships.

The delegation’s Auckland market visits covered a broad cross-section of the local jewellery sector, including Michael Hill, Wallace Bishop, Hardy Brothers, Prouds, and Partridge Jewellers. The delegation also observed international luxury and contemporary jewellery brands including Van Cleef & Arpels, Roberto Coin, Messika and FOPE, reflecting the competitive environment in which Indian exporters would be seeking to establish or expand relationships.

India’s exports of individual jewellery categories to New Zealand also recorded strong growth in FY2025-26. Gold jewellery exports rose 84% to US$17.47 million, while silver jewellery exports doubled to US$0.91 million. Lab-grown diamond exports rose 2% to US$0.63 million, and imitation jewellery increased 13.16% to US$0.43 million. Cut and polished diamond exports were US$5.76 million.

The figures underline the growing contribution of finished jewellery to India’s New Zealand business. With the FTA expected to improve market access and the Auckland market showing demand across gold, diamonds, coloured stones, pearls and branded jewellery, GJEPC’s delegation is seeking to convert this existing growth into deeper commercial relationships.

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