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Türkiye’s jewellery exports surge by 79.1% in February 2025

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Türkiye’s jewellery exports soared to 861.6 million dollars in February, marking a significant 79.1 percent increase compared to the same period last year, according to data from the Turkish Exporters Assembly (TIM).

Jewellery exports accounted for 4.1 percent of Türkiye’s total exports, with the sector boasting a diverse product portfolio. Gold jewellery and jewellery articles led the exports with a total value of 714.5 million dollars, while other notable product categories included unprocessed or semi-processed gold, silver items, cultured pearls, precious stones, and watches.

The United Arab Emirates (UAE) emerged as Türkiye’s top market for jewellery exports, with shipments amounting to 411.7 million dollars in February. This positions the UAE as the most significant destination for Turkish jewellery. The USA, Switzerland, Hong Kong, and Kyrgyzstan followed with exports valued at 56.6, 53.4, 45.2, and 43.5 million dollars, respectively.

Exports to the UAE saw an exceptional rise of 275 million dollars in February, with other countries, including Switzerland, Kyrgyzstan, Libya, and Belgium, also registering notable growth. Türkiye exported 40.9 million dollars’ worth of jewellery to Libya and 13.3 million dollars to Belgium, reflecting the sector’s expanding global reach.

On a provincial basis, Istanbul remains the epicentre of Türkiye’s jewellery exports, contributing 605.8 million dollars to the total in February. Other major contributors included Çorum with 228.2 million dollars, followed by Trabzon (13.8 million dollars), Kastamonu (7 million dollars), Sakarya (2.9 million dollars), and Ankara (1.6 million dollars).

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Van Cleef & Arpels Gives Its Iconic Alhambra a Pink Enamel Makeover

The Maison Introduces Five New Alhambra Creations Featuring Translucent Pink Enamel and Yellow Gold

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Van Cleef & Arpels has unveiled a vibrant new chapter for its iconic Alhambra collection, introducing translucent pink enamel to the signature four-leaf clover motif for the first time. The new creations combine the Maison’s emblem of luck with yellow gold, bringing a fresh, contemporary expression to the enduring design.

The new five-piece selection comprises a Vintage Alhambra pendant, five-motif bracelet, 10-motif necklace, 20-motif long necklace and Magic Alhambra two-motif earrings. The earrings additionally feature guilloché yellow gold, adding texture and contrast to the pink enamel.

The distinctive pink is the result of several years of research at Van Cleef & Arpels’ enamel workshops. Inspired by the historic 17th-century “gold-ruby” technique, the colour is created using fine particles of gold rather than traditional pigments. Carefully controlled particle size, shape and concentration produce the desired translucent hue.

Adding to its visual depth, the enamel contains tiny bubbles, giving each Alhambra motif a distinctive character while creating subtle variations as the surface catches and reflects light. The motifs are framed by the Maison’s signature gold beaded contours, further enhancing the interplay between the pink enamel and yellow gold.

Since its debut in 1968, Alhambra has continually evolved through different stones, materials and colours while retaining its instantly recognisable four-leaf clover silhouette. The introduction of enamel marks another significant step in that evolution, bringing together heritage craftsmanship, technical innovation and contemporary colour.

With its new pink interpretation, Van Cleef & Arpels continues to reinvent one of jewellery’s most recognisable motifs, demonstrating how traditional savoir-faire can give a familiar icon an entirely new expression.

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