National News
GJEPC announces Kirit Bhansali as Chairman, Shaunak Parikh as Vice Chairman and new Committee of Administration
Gem & Jewellery Export Promotion Council (GJEPC), the country’s apex nodal trade body, announced the appointment of Kirit Bhansali as Chairman; Shaunak Parikh as Vice Chairman and announced the constitution of new Committee of Administration (COA) after the completion of the COA Election 2024.
Kirit Bhansali, Chairman, GJEPC, said, “Our vision is to drive transformative growth for India’s gem and jewellery industry through strategic initiatives, innovative projects, and collaborative efforts. From advancing flagship projects like the India Jewellery Park in Mumbai and the Gem Bourse in Jaipur to expanding our global footprint with initiatives like Saudijex in Saudi Arabia and IJEX Dubai, we aim to position India as a global leader in technology, design, and manufacturing. Together, we will strive to achieve the ambitious export target of USD 100 billion by 2047, aligning with our Hon’ble Prime Minister’s vision of a Viksit Bharat.”
Bhansali further added, “We aim to sustain India’s global leadership, capitalize on domestic market potential, and advocate for favorable policies while continuing to support our artisans. To boost exports from the sector and support India’s economic growth, GJEPC has identified 17 key clusters based on their size, potential, and strategic location. By nurturing these clusters, we aim to develop them into thriving export hubs.”
Shaunak Parikh, Vice Chairman, GJEPC, said, “I sincerely thank all the industry members for entrusting me with this responsibility and giving me the opportunity to contribute to the growth and success of our remarkable gem and jewellery sector. This is a crucial time for the industry, and the challenges before us demand bold vision and decisive action. It is imperative to focus on category promotion across all verticals, infrastructure development, skill enhancement, and adopting global standards to ensure our industry remains competitive on the world stage. The Council will continue to collaborate closely with the government to shape policies that not only drive growth but also address the pressing concerns of our exporters in an ever-evolving global market.”
List of CoA Member(s) 2024
| Sr. No | Name of the Directors | Designation |
| 1 | Kirit Bhansali | Chairperson |
| 2 | Shaunak Parikh | Vice-Chairperson |
| 3 | Smt. Khushboo Ranawat | Regional Chairperson – Western Region |
| 4 | Pankaj Parekh | Regional Chairperson – Eastern Region |
| 5 | Antar Pal Singh | Regional Chairperson – Northern Region |
| 6 | Jayantibhai N. Savaliya | Regional Chairperson – Gujarat Region |
| 7 | Mahendra Kumar Tayal | Regional Chairperson – Southern Region |
| 8 | Ajesh Mehta | CoA Member |
| 9 | Nirav Bhansali | CoA Member |
| 10 | Nilesh Kothari | CoA Member |
| 11 | Anil Virani | CoA Member |
| 12 | Pankaj Shah | CoA Member |
| 13 | Anil Sankhwal | CoA Member |
| 14 | Smit Patel | CoA Member |
| 15 | Krishna Behari Goyal | CoA Member |
| 16 | Manish Jiwani | CoA Member |
| 17 | Anoop Mehta | CoA Member |
| 18 | Ashish Borda | CoA Member |
| 19 | Dwarka Prasad Khandelwal | CoA Member |
| 20 | K. Srinivasan | CoA Member |
| 21 | Mansukhlal Kothari | CoA Member |
| Govt. Nominee | ||
| 1 | Shri Siddharth Mahajan – Joint Secretary, Ministry of Commerce & Industry, Government of India | Govt. Nominee Director |
Profiles of Chairman and Vice Chairman
Kirit A. Bhansali, Chairman, GJPEC
Kirit A. Bhansali, is a well-known personality in the Indian diamond and jewellery industry. He is a partner in Smital Gems, a leading diamond manufacturing company based in Mumbai. With his extensive experience in the field, he has played a significant role in promoting and developing the Indian gem and jewellery industry. He is the Chairman of India Jewellery Park Mumbai (IJPM) and is a Committee Member of the Bharat Diamond Bourse (BDB). In the past he has also served as the chairman of the Indian Institute of Gems and Jewellery (IIGJ). Apart from his business activities, Bhansali is actively involved in various socio-political and educational initiatives. Through his leadership and vision, Bhansali has contributed significantly to the growth and development of the Indian diamond and jewellery industry.
Shaunak Jitendra Parikh, Vice Chairman, GJEPC
Shaunak Jitendra Parikh is 3rd generation entrepreneur and is one of the Directors of Mahendra Brothers Group of Companies who are into business of the manufacturing and marketing of diamonds and diamond jewellery. Parikh holds a degree of Bachelors of Commerce from University of Mumbai and has more than 30 years of experience in the industry. After successfully establishing manufacturing and marketing of diamond jewellery for over a decade, Parikh took charge of Group’s finances about 15 years back. He simultaneously completed an executive diploma in corporate finance from London Business School. A people’s man, and with a flair for creativity, he plays a vital role in running company’s overall business, group strategic planning & decision making, managing group finances and new business opportunities. Shaunak Parikh has previously held several key positions in GJEPC, including serving as the Convener of the Banking, Insurance, and Taxation Committee, as well as the Convener of International Exhibitions.
National News
Palmonas Turns An Untapped Gap In Indian Jewellery Market Into a New Category: Platinum Plated Silver
Authentic 925 silver meets the elevated finish of platinum
Palmonas is introducing a new chapter in jewellery with the launch of its Platinum Plated Silver Jewellery Collection, bringing together the authenticity of 925 sterling silver with the elevated appeal of platinum.
While silver has always been a familiar and widely available jewellery category in India, platinum has remained far more exclusive and premium. Palmonas set out to explore what would happen if the two could come together retaining the strength of sterling silver while introducing the bright white, luxurious finish of platinum.

Crafted in 925 sterling silver, each piece is finished with PPS electroplating (Precision Plating System) and platinum plating up to 1 micron. The result is jewellery that combines silver’s authenticity with platinum’s distinctive premium finish, while the protective layer also helps improve resistance to tarnishing and scratches. The collection remains hypoallergenic and suitable for sensitive skin.
For Palmonas, this launch began with a simple question: why should consumers have to choose between the value of authentic silver and a more premium, durable finish? After extensive research, testing and trials, the brand has developed an elevated way to experience silver jewellery.

Featuring over 400 designs across bracelets, necklaces, earrings, rings and anklets, the collection brings this innovation to a wide range of everyday and occasion wear styles.
Pallavi Mohadikar, CEO & Founder, Palmonas, said:

“This collection came from a desire to push the boundaries of what silver jewellery could be. Silver already has authenticity, value and a strong place in the Indian jewellery market, while platinum represents a more premium and elevated finish. We saw an opportunity to bring these two worlds together. After extensive research, testing and trials, we developed a process that allows us to create jewellery that retains the authenticity of 925 sterling silver while offering the distinctive bright white finish of platinum.
This launch reflects our larger approach at Palmonas—to look at familiar categories differently and create innovations that respond to how the modern consumer wants to wear jewellery today’’
With this launch, Palmonas continues its journey of challenging traditional jewellery categories and introducing innovations designed around the evolving needs of the modern Indian consumer.
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