DiamondBuzz
The New Diamond Dilemma: Why Advanced Certification is the Key to Industry Integrity
By Ramit Kapur, MD, Gemological Science International (GSI)

The diamond industry stands at a critical juncture. In recent years, technological advancements in diamond synthesis have reached unprecedented levels, pushing the industry into a new era where distinguishing between natural and man-made diamonds has become increasingly complex. As production scales up, the quality of these diamonds is also improving, making traditional identification methods insufficient.
This evolution brings both opportunity and challenge. While the industry has embraced innovation, it must also address a pressing concern: ensuring absolute transparency at every stage of the supply chain. The risk of undisclosed mixing has never been higher, making rigorous certification no longer just a safeguard but an absolute necessity.
The Silent Challenge of Undisclosed Mixing
Unlike the past, where visual and basic spectroscopic assessments could easily differentiate natural diamonds from their counterparts, today’s landscape demands a far more advanced approach. New-generation diamonds are engineered to exhibit characteristics nearly identical to those of natural diamonds, making detection a sophisticated scientific endeavor.
Contamination; whether accidental or deliberate, can occur at multiple points in the supply chain. From loose sorting, bagging to jewelry manufacturing, from wholesale distribution to retail, an undisclosed stone can enter at any stage. Even a single instance of an undetected mix-up can erode consumer confidence and jeopardize the credibility of a business. For retailers, the challenge is clear: without a verified certification from a reputable gemological laboratory, there is always a room for doubt of what they are purchasing.
For decades, the 4Cs; Cut, Color, Clarity, and Carat weight, were the industry’s gold standard for determining a diamond’s value. However, while these parameters still hold fundamental importance, they do not address the crucial question of authenticity of the nature of origin. In an environment where sophisticated processes are used to create diamonds that look, feel, and test like natural stones under conventional methods, reliance on legacy techniques and stereotypical thought processes is no longer sufficient.

Labs Beyond Traditional Grading:
This is where gemological laboratories play a decisive role. A laboratory’s function today goes far beyond grading; it is about continuous research, technological innovation, and investment in cutting-edge detection capabilities. The methods that were effective yesterday will not be enough tomorrow. Laboratories must remain ahead of the curve, upgrading methodologies, instruments, and expertise in real-time.
The Need for Constant Evolution in Laboratory Science
At GSI, we recognize that the industry’s ability to maintain transparency hinges on the gemological community’s ability to evolve. As detection challenges grow, so do our efforts to stay ahead.
Investing in state-of-the-art instrumentation is not a one-time effort; it is an ongoing commitment. New techniques demand new solutions, and old detection methods quickly become obsolete. As the industry progresses, our labs must not only adopt the latest technologies but also develop pioneering research to stay one step ahead.
This is why at GSI, our facilities are equipped with the world’s most sophisticated diamond detection instruments, designed to analyze, verify, and certify with absolute precision. We work closely with industry partners, scientific research institutions, and technology developers to ensure that we are at the forefront of gemological advancements.
Retailers: The First Line of Consumer Protection
For retailers, advanced certification is more than a formality; it is a responsibility. Consumer trust is fragile, and in an age where buyers are more informed than ever, transparency is non-negotiable. A diamond with an undisclosed identity can severely impact business credibility, making independent verification through a trusted laboratory indispensable.
Here’s why comprehensive certification is essential for every retailer:
- Absolute Authenticity: Ensures diamonds are precisely what they are represented to be, eliminating any risk of misrepresentation and contamination.
- Regulatory Adherence: With global authorities tightening disclosure norms, compliance is no longer optional.
- Consumer Confidence: Buyers rely on retailers for assurance; a certified diamond reinforces their trust in the purchase.
- Industry Integrity: Prevents undisclosed mixing, preserving the credibility of businesses and the market at large.
The diamond industry is built on trust. As innovations in diamond production continue to advance, the need for transparency will only intensify. The responsibility to uphold this integrity does not rest with laboratories alone: retailers, wholesalers, and manufacturers must collectively prioritize certification as a fundamental business practice.
At GSI, we are committed to supporting the industry through scientific precision, technological advancement, and a dedication to detection excellence. Our goal is simple: to ensure that every diamond reaching a consumer is exactly what it claims to be.
For retailers, the message is clear: certification is not just a step in the process; it is the foundation of a credible and successful business. Ensuring that every piece of jewelry is independently verified is not just about safeguarding transactions; it is about safeguarding trust, the most valuable asset in the diamond industry.

DiamondBuzz
De Beers opens flagship store in Dubai Mall

De Beers has unveiled its new flagship boutique in Dubai Mall, marking a significant expansion into the UAE in partnership with Chalhoub Group. Rooted in over a century of diamond expertise, the store showcases the brand’s iconic collections—including Talisman, Enchanted Lotus, and RVL—alongside one-of-a-kind high jewellery pieces. Inspired by nature and blending Southern African heritage with London design, the boutique offers a luxurious, immersive space that celebrates De Beers’ legacy and craftsmanship.
Drawing on diamond expertise stretching back to 1888, the jewellery house marks life’s gradual evolution with meaningful creations. Just as rough diamonds are transformed into exquisite De Beers jewellery, the house honours the heartfelt moments, big and small, that define who we become.
Situated on the ground floor of the prestigious Dubai Mall in downtown Dubai, the new boutique takes design cues from the De Beers flagship on London’s Old Bond Street. Resplendent in the house’s signature shades of blue, white and orange, the furnishings and decorations have been chosen to represent locations close to De Beers’ heart. The boutique is designed to foster connections between clients and Brand Ambassadors, with a combination of open-plan space to explore the collections and intimate private areas. A bespoke lighting system was developed to showcase the fire, life and brilliance of each De Beers diamond.
DiamondBuzz
Rio Tinto records 27% y-o-y rise in output for Q1 2025 primarily driven by Diavik diamond mine

Rio Tinto reported a significant 27% year-on-year increase in diamond production for Q1 2025, reaching 942,000 carats compared to 740,000 carats in Q1 2024. This growth was primarily driven by operational improvements at the Diavik diamond mine in Canada’s Northwest Territories, Rio Tinto’s sole operating diamond asset. The strong quarterly performance marks a robust recovery after a volatile 2024, positioning the diamond division for a stronger 2025.
The Diavik mine processed 394,000 tonnes of ore in Q1 2025, up from both Q1 and Q4 2024, reflecting enhanced operational efficiency and throughput. The Q1 2025 output is a marked rebound from the 542,000 carats produced in Q3 2024, when production was hampered by temporary mine closures due to safety concerns.
The Diavik mine is currently Rio Tinto’s only diamond-producing asset, following the closure of the Argyle mine in Australia in 2020.
The surge in output is attributed to: Successful ramp-up of underground mining at the A21 pipe, following the completion of the first phase of development. Increased ore processing volumes and improved operational efficiency. Recovery from previous disruptions, including a temporary shutdown in Q3 2024 due to ground instability in the A154 underground region.
The extension of Diavik’s mine life signals confidence in the long-term fundamentals of the diamond industry, even as global supply and demand dynamics remain volatile.
DiamondBuzz
Beyond Shining Illusions video : hidden truths behind diamond mining in Sierra Leone, Lesotho, DRC

The video Beyond Shining Illusions, released by the Kimberley Process Civil Society Coalition (KP CSC), offers a powerful and eye-opening look at the often hidden truths behind large-scale diamond mining in countries such as Sierra Leone, Lesotho, and the Democratic Republic of Congo. Through real stories and interviews with local people, the video challenges the claims made by the Kimberley Process (KP) and calls attention to the ongoing issues affecting mining communities.
Since its founding in 2003, the Kimberley Process has aimed to prevent the sale of “conflict diamonds”—those used by rebel groups to fund wars against legitimate governments. According to the KP, 99% of diamonds in the market today are “conflict-free.” However, the KP CSC argues that this definition is too narrow and outdated. While it may seem that the problem is almost solved, the video reveals that many serious problems still exist, just under a different name.
In the 17-minute documentary, we hear directly from people who live near or work in diamond mines. They talk about the violence they face from security forces that protect mining operations, as well as the health risks caused by pollution from blasting and waste management. The voices of these communities are usually not included in the shiny advertisements and positive messages often associated with diamonds.
What makes this video especially important is its mission to go beyond the surface and show the full truth. The KP CSC wants to broaden the definition of “conflict diamonds” to include harm caused by governments and corporations, not just rebel groups. They also want to highlight environmental damage and human rights abuses that are still happening today.
In conclusion, Beyond Shining Illusions is a necessary reminder that the beauty of diamonds often hides a painful and complex reality. we need to look beyond marketing messages and learn the full story behind the things we value. Only then can we support real changes that help protect people and the environment in mining communities around the world.
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