National News
SRK Group launches marks 61st anniversary by launching two solar energy projects
Shree Ramkrishna Exports(SRK), a global leader in the natural diamond industry, marked its 61st anniversary with the grand celebration of “Parivarotsav 2025”, showcasing its commitment to values, sustainability and people-centric growth.

As part of its 61st anniversary celebrations under the banner of “Parivarotsav 2025,” SRK Group inaugurated two new solar power facilities:6 MW Solar Power Plant – Located in Akala village and 0.814 MW Solar Power Plant – Located in Amod.These installations will directly supply renewable energy to SRK’s diamond manufacturing units, SRK Empire and SRK House, both of which are equipped with state-of-the-art infrastructure. The project represents a major step forward in SRK’s long-term strategy for environmental stewardship.

Union Minister for Labour & Employment Mansukh Mandaviya commended SRK’s role in nation-building and environmental responsibility, saying, “In India, service is a cultural value, and the spirit of family sustains our traditions. SRK’s Parivarotsav showcases how collective identity and family values can drive corporate and societal progress.”
Speaking at the event, SRK Group Founder & Chairman Govindbhai Dholakia said, “Our growth has been guided by purity in purpose and lifestyle. In our organization, no one is addicted or exploitative. This disciplined, simple way of working is what drives our continued success.”

In a demonstration of its deep-rooted commitment to employee care, SRK Group announced financial support of Rs. 20 lakh to the families of employees who passed away unexpectedly. This initiative reflects SRK’s dedication to fostering a family-oriented, compassionate workplace culture.







BrandBuzz
Mavitrra Launches “The Amara Collection” – A Timeless Celebration of Bridal Grandeur and Festive Luxury

Mavitrra, the elegant and stylistically unique and masterfully crafted bespoke diamond jewellery brand, has just come up with its latest creation this Diwali season. The Amara Collection, an alluring and timeless luxury bridal and festive jewellery collection that stays radiant and adds value to your wardrobe for the coming years.


“The Amara Collection” defines the beauty and sophistication of a lifetime, with pieces that are impeccably designed using natural diamonds and hallmark white and yellow gold. Each piece honours the glory of Indian celebrations and the opulence of bridal extravagance, combining ageless charm with modern artistry.
The idea of “Shining Beyond Time” has been the core of designing the collection, representing the concept in all the jewellery pieces. This is a collection of timeless masterpieces ranging from elegant diamond bangles and statement bridal rings to delicate yet grandeur evoking Lotus Earrings, all crafted in exquisite yellow and white gold. The essence of Mavitrra’s concept of artwear serving as a medium of expressing one’s unique personality and feelings is there in every intricate ornament.

“The beautiful, Amara collection is a nod to the spirit of the contemporary Indian woman, the bright, the strong and the timeless one,” states Bindu Sharma, the Founder and Creative Director of Mavitrra. She adds, “Every piece epitomises elegance, history, going far beyond ongoing fashion.”
Mavitrra specialises in custom-tailored luxury and blends proven manufacturing techniques with the highest quality inputs and a qualitative design to produce not merely luxurious jewellery but significant ones. From the custom bridal sets to the singular heirloom designs, each creative work is backed up by a certificate of excellence and made to perfection by hand of the master artisans.
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