Brand Talks
Shilpa Shetty unveils a Modern Reinterpretation of her Iconic Mangalsutra Bracelet with Limelight Lab Grown Diamonds
Crafted with sustainable Type IIa lab-grown diamonds, the new collection blends timeless sentiment with conscious luxury and contemporary everyday elegance.
Actor, entrepreneur, and style icon Shilpa Shetty announces her much awaited signatureMangalsutra Bracelet collection, this time crafted in purest Type IIa (Type 2A) diamonds through a creative collaboration with Limelight Lab Grown Diamonds.

Speaking about the launch, Shilpa Shetty shares, “The mangalsutra has always held deep emotional meaning for me, but I’ve also believed that tradition should evolve with the woman who wears it. The Mangalsutra Bracelet was born from that very thought: a piece that carries sentiment yet fits seamlessly into a modern woman’s everyday style.”
Explaining her decision to re-envision the design, she adds, “I wanted to reinterpret this bracelet in a way that reflects today’s values of conscious luxury, meaningful craftsmanship, and individuality. When I discovered the brilliance and purity of Type IIa (Type 2A) lab-grown diamonds, I knew they were the perfect way to elevate this design. They are of exceptional quality, sustainable, and absolutely stunning.”



The collection features a series of handcrafted bracelets that reinterpret the timeless mangalsutra through a contemporary lens. Minimal in form, rich in symbolism, and designed for all-day wear. Shilpa Shetty further shares, “Every piece in this capsule has been personally curated and designed by me. It’s something I would wear to work, at a celebration, or even while travelling.
It’s a reminder that tradition can be intimate, expressive, and beautifully individual.” Adding to Shilpa Shetty’s sentiment, Pooja Madhavan, Founder of Limelight, says; “This collection is a celebration of how traditions evolve. The Mangalsutra Bracelet that once symbolized rarity now represents choice, individuality and modernity, values that align deeply with Limelight. Co-designing this with Shilpa has allowed us to bring a contemporary icon to today’s woman.”




Brand Talks
Chandukaka Saraf Presents ‘Ananta Mangalsutra Collection’
The Ananta Mangalsutra Collection Blends Timeless Tradition With Contemporary Elegance, Offering Gold and Diamond Designs For Every Woman and Every Milestone.
Celebrating a remarkable legacy of 200 years, Chandukaka Saraf, a name trusted across generations, proudly presents the exclusive ‘Ananta Mangalsutra Collection’. This specially curated range brings together exquisite gold and diamond mangalsutras that beautifully blend the sacred heritage of Indian traditions with contemporary elegance, catering to the preferences of today’s modern woman.


A mangalsutra is more than just a piece of jewellery, it is a symbol of love, commitment, and an everlasting bond. Keeping this sentiment at the heart of the collection, Chandukaka Saraf has curated a wide range of traditional, contemporary, lightweight, and diamond-studded mangalsutras, offering something special for every woman and every occasion.
Over the years, the mangalsutra has evolved alongside changing lifestyles while continuing to hold deep emotional significance. Modern women seek jewellery that not only reflects tradition but also complements their individuality, personal style, and everyday routines. This shift has inspired designs that are versatile, elegant, and comfortable enough to be worn beyond special occasions.
From classic black-bead styles to modern diamond mangalsutra designs, each creation is thoughtfully crafted to complement evolving lifestyles while preserving the significance of tradition. Whether for brides, working professionals, or women seeking elegant everyday wear, the collection offers designs that celebrate individuality and enduring relationships.

The collection has been thoughtfully designed to cater to diverse preferences and occasions. Women seeking everyday elegance can explore lightweight mangalsutras crafted for comfort and effortless wear, while those who appreciate timeless craftsmanship can choose from traditional designs inspired by heritage aesthetics. For brides and wedding celebrations, the collection also features elaborate bridal mangalsutras that beautifully capture the significance and grandeur of one of life’s most cherished milestones.

The Ananta Mangalsutra Collection showcases a curated selection of gold mangalsutras and diamond mangalsutras crafted for every stage of a woman’s journey. Combining heritage-inspired artistry with contemporary aesthetics, the collection offers timeless traditional patterns as well as modern minimalist creations, making it ideal for weddings, anniversaries, gifting occasions, and daily wear.
To make this celebration even more memorable, Chandukaka Saraf has announced attractive festive offers for its valued customers. Customers can avail up to 30% off on gold jewellery making charges*, up to 70% off on diamond jewellery making charges*, and Rs 3,000 off per gram on old gold jewellery exchange*. These exclusive offers provide an excellent opportunity for customers to purchase their dream mangalsutra while enjoying exceptional value.
Speaking on the occasion, Chairman Kishorkumar Shah and Managing Director Ms. Samyak Kishorkumar Shah:

“extended a warm invitation to customers to visit their nearest Chandukaka Saraf showroom and explore this exclusive collection. They expressed their gratitude for the trust and affection shown by customers over generations and reaffirmed the brand’s commitment to offering jewellery that celebrates life’s most cherished moments”.
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