BrandBuzz
PNG Jewellers unveils its grand Chain and Bangle Mahotsav across all stores
The brand will present a wide variety of chains and bangles across all stores and on its website for a limited period of time!
PNG Jewellers, a brand synonymous with trust and craftsmanship, is proud to announce its much-awaited Chain & Bangle Mahotsav, an exclusive festival showcasing an exquisite collection of gold chains and bangles. This limited-time event will be available across all PNG Jewellers branches in all cities, running till stock lasts, offering customers an unparalleled shopping experience with an extensive range of designs at attractive prices.
The Chain & Bangle Mahotsav features a diverse selection of timeless and contemporary bangles and chains, perfectly blending heritage with modern aesthetics. Bangles and chains are essential pieces of daily-use jewellery, combining style and durability to complement every occasion. Additionally, customers can avail themselves of a flat 15% off on making charges, making it the perfect opportunity to invest in elegant jewellery. This collection is a beautiful exhibit of detailed craftsmanship, sparkling in purity, and packaged with the trust of PNG Jewellers.
Dr. Saurabh Gadgil, Chairman & Managing Director, PNG Jewellers, said, “At PNG Jewellers, we have always been committed to preserving traditions while evolving with the times. The Chain & Bangle Mahotsav celebrates our rich cultural heritage, offering every customer the perfect piece of jewellery that resonates with their personality and style. With exclusive collections and attractive offers, we look forward to making this festival truly special for our customers.”
This festival will be hosted across all PNG Jewellers stores and online platforms, making it easier for customers to browse and select from the comfort of their homes.
BrandBuzz
Augmont Launches Nationwide ‘Gold SIP Pe Silver SIP Free’ Campaign
Its India’s First Ever Offer In Which Customers Can Start A New Gold SIP and Get An Equal Number Of Grams In Silver SIP FREE, Subject To Completing One Year Of Uninterrupted Investments
Augmont, India’s No.1 Gold & Silver Platform, has launched a nationwide campaign titled ‘Gold SIP Pe Silver SIP Free’, offering customers an opportunity to invest in gold and receive an equivalent quantity of silver through a complimentary Silver SIP.
As part of the limited-period festive offer, customers who initiate a new Gold Systematic Investment Plan (SIP) during November 2026 will be eligible to receive an equal number of grams in Silver SIP, at no additional cost. The complimentary Silver SIP will be awarded upon the successful completion of one full year of the Gold SIP without any breaks, encouraging customers to maintain investment discipline and build a long-term precious metals portfolio.
The launch is timed with Dhanteras and Diwali, traditionally regarded as the most auspicious period of the year to buy gold and begin new investments. Starting a Gold SIP, this festive season lets customers carry this tradition forward in a modern, disciplined way, with saving formats starting at just Rs 10 per day.
Augmont’s Gold SIP enables customers to accumulate 24K 999 pure gold through small, regular contributions on a daily, weekly or monthly basis. Customers can start Gold SIP from augmont.com or Augmont mobile app anytime, anywhere. Every gram purchased is backed by physical gold stored in secure, insured vaults, while systematic investing helps customers average out price fluctuations over time. Customers can sell their holdings online at any time or convert them into gold coins and jewellery delivered to their doorstep.
The campaign will be supported by an extensive nationwide Above-The-Line (ATL) and digital marketing initiative. The multi-platform campaign will span prominent consumer touchpoints, including PVR INOX cinemas, Barista & Café Coffee Day outlets, out-of-home (OOH) advertising, railway stations and trains, alongside performance marketing initiatives.
With this campaign, Augmont aims to make precious metals investment more engaging and accessible while encouraging consumers to explore both gold and silver as part of their long-term investment approach. The initiative also seeks to leverage the festive and wedding season, when consumer interest in precious metals traditionally gains momentum.
Through this campaign, Augmont aims to strengthen awareness around systematic investments in precious metals and reinforce the growing relevance of digital gold and silver as accessible investment avenues.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.