JB Insights
PGI – India and VBJ unveil exquisite Platinum Evara’s Multi Sapphire Collection
This season, Platinum Guild International (PGI) – India strengthens its ongoing association with Vummidi Bangaru Jewellers (VBJ) by presenting a one-of-a-kind statement collection – a stunning Platinum Evara Multi Sapphire Collection.
Vummidi Bangaru Jewellers, South India’s trusted heirloom jewellery brand with a 124-year-old legacy continues to set new standards in jewellery designs by combining traditional aesthetics with contemporary elements. This collaborative collection with PGI India marks a significant milestone as the first full-fledged collection featuring multi-sapphire stones curated by VBJ and its finest craftsmen.
The Platinum Evara Multi Sapphire Collection is a testament to VBJ’s exquisite craftsmanship and timeless elegance. Comprising of 70 unique pieces, this collection features an array of designs that appeal to both middle-aged and young women.






What sets this collection apart is the extensive use of multi-coloured sapphires and weighing from 5 to 110 grams, including shades of blue, violet, pink, green, yellow, orange, and white; along with minimal fancy cut diamonds. VBJ has masterfully incorporated both uncut shapes and cabochon types of multi-sapphires, creating a mesmerizing array of platinum jewellery pieces that suit various style preferences.
The Platinum Evara Multi Sapphire Collection boasts a mix of vivid and subtle colours. From organic to geometric forms, it offers a versatile range of styles that are ideal for everyday wear, special occasions as well as for gifting. The product line-up includes a blend of minimalist and sleek designs including pendants, earrings, bracelets, necklaces, and rings, each meticulously crafted to perfection.
Speaking on this collaboration, Amarendran Vummidi, Managing Partner, Vummidi Bangaru Jewellers said, “We are excited to collaborate with PGI to launch the Platinum Evara Multi Sapphire Collection. This collection is a celebration of artistry and creativity, offering discerning customers an unparalleled offering. The introduction of multi-coloured sapphires has definitely added a whole new dimension when it comes to the consumer’s platinum jewellery experience. The collection is sure to resonate with the women of today, who are always on the lookout for unique and statement pieces that have a story to tell and reflect their individuality.”

“We are pleased to strengthen our association and announce an all-new collaboration with VBJ, one of India’s premium heritage jewellery brands, to introduce a stunning Platinum Evara Multi Sapphire Collection. At PGI, we are focused on design innovation to ensure that we cater to varied and evolving consumer demands, while also offering unique and standout platinum jewellery pieces for occasion & everyday wear, especially for gifting. This innovative collaboration between PGI and VBJ represents a fusion of innovation and tradition and surely redefines sophistication and elegance when it comes to platinum jewellery.” said Vaishali Banerjee, MD, Platinum Guild International (PGI) – India.

Education
The Science Behind Sparkle: How Lab-Grown Diamonds Are Created
A New Era of Diamond Creation
In recent years, lab-grown diamonds have captured the attention of jewellers, consumers, and investors alike. Beyond their beauty, what makes these gems truly fascinating is the science behind their creation. Unlike imitation stones, lab-grown diamonds share the same physical, chemical, and optical properties as natural diamonds — the only difference lies in their origin.
At the heart of this innovation are two cutting-edge processes: High Pressure High Temperature (HPHT) and Chemical Vapor Deposition (CVD). These methods recreate the intense conditions under which natural diamonds form deep within the Earth, allowing scientists to produce genuine diamonds in a controlled laboratory environment.
HPHT: Diamonds Born Under Extreme Conditions

The High Pressure High Temperature (HPHT) method mimics the natural diamond-forming process that occurs about 150 kilometers below the Earth’s surface.
- Starting Point – The Seed:
A small diamond seed, usually a thin slice of an existing diamond, is placed inside a carbon-rich chamber. - Simulating Nature – Pressure and Heat:
The seed is exposed to extreme conditions — pressures of about 5–6 GPa (equivalent to the pressure at the Earth’s mantle) and temperatures of 1,400–1,600°C. - Crystal Growth:
Under these conditions, the carbon source melts and crystallizes around the diamond seed, forming a larger crystal over several weeks.
The result is a high-quality diamond crystal that is virtually indistinguishable from its natural counterpart. HPHT diamonds often exhibit exceptional clarity and can be produced in a range of sizes and colors, including colorless, yellow, and blue varieties.
CVD: Diamonds Grown in a Plasma Cloud

The Chemical Vapor Deposition (CVD) process is a more recent innovation that uses advanced plasma technology to grow diamonds atom by atom.
- Preparing the Chamber:
A thin diamond seed is placed inside a vacuum chamber filled with carbon-rich gases, typically methane and hydrogen. - Creating Plasma:
The gases are energized using microwaves or lasers, forming a plasma cloud that breaks down the molecular bonds of the gases. - Diamond Formation:
Carbon atoms released from the plasma settle onto the seed layer, crystallizing into pure diamond over the course of several weeks.
The CVD method allows for greater control over purity, color, and size, making it ideal for high-end jewellery applications. It also produces diamonds that are free from many of the inclusions typically found in natural stones.
Technology Meets Sustainability

Both HPHT and CVD processes are transforming the jewellery industry not only through technology but also through sustainability. Lab-grown diamonds require no mining, dramatically reducing environmental impact. Many manufacturers are also transitioning to renewable energy sources to power their production facilities, making these diamonds even more eco-conscious.
Furthermore, traceability is a defining advantage. Every lab-grown diamond can be tracked from its creation, offering complete transparency — a growing priority among modern consumers seeking ethical luxury.
Crafting the Future of Jewellery

As consumer awareness grows, lab-grown diamonds are redefining what it means to own something precious. With their scientific precision, sustainable creation, and stunning beauty, they represent the perfect harmony between innovation and artistry.
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