DiamondBuzz
Natural Diamonds See Surge in Demand in India as Prices Drop 30%
Indian Consumers Rush to Buy Diamonds Amid Price Dip, While Lab-Grown Trends Impact Global
Indian consumers are seizing the opportunity to purchase natural diamonds as prices have fallen by around 30%, dropping from ₹5 lakh per carat in 2022 to ₹3.5 lakh. This price drop has sparked a wave of demand, especially as the cost of gold and silver continues to rise. With consumers increasingly turning to diamonds as an investment, the market for natural diamonds is seeing a notable rebound.
Globally, the rising popularity of lab-grown diamonds in the US and reduced purchases from China are contributing to the price fluctuations. Despite these trends, Indian jewellery manufacturers are adjusting to the higher demand for diamond-studded jewellery, meeting the needs of consumers eager to capitalize on the price drop. As the market shifts, the dynamics of diamond buying are changing rapidly in the face of global economic factors.
DiamondBuzz
Diamond Slump forces Debswana to diversify into copper, platinum and solar
Diamond-centric mining models is giving way to broader resource portfolios
Debswana Diamond Company, the 50–50 joint venture between the Botswana government and De Beers, is moving to diversify into copper, platinum and renewable energy as the prolonged downturn in natural diamond demand pressures earnings and forces the industry to rethink its growth strategy.
The company’s board has approved plans to invest in a portfolio of non-diamond projects after revenue fell 46% in 2024, the latest available financial year, highlighting the scale of the downturn in the global diamond market.

The move signals a strategic shift toward commodities with stronger long-term demand fundamentals, particularly copper, which is central to global electrification and energy-transition infrastructure.
Debswana’s diversification reflects a broader industry pivot as diamond producers confront weak consumer demand, rising competition from lab-grown stones and elevated inventories across the supply chain.
The shift is also visible among smaller exploration companies. Botswana Diamonds recently rebranded as Botswana Minerals, signalling its own strategic focus on copper exploration rather than diamonds.
Together, these moves underscore a growing consensus across the sector: the era of diamond-centric mining models is giving way to broader resource portfolios anchored in energy-transition metals.
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