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NAC Jewellers Launches US 2025 Roadshow with Grand Debut in Milpitas, California

A Multi-City Celebration of Tradition, Style, and Spiritual Significance—Special Akshaya Tritiya Showcase Set for Edison, New Jersey

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NAC Jewellers has officially kicked off its much-anticipated 2025 U.S. roadshow with an opening event in Milpitas, California, held on April 12 and 13. The tour brings the elegance and legacy of NAC’s jewellery to Indian communities across America, blending heritage craftsmanship with modern aesthetics to cater to a wide spectrum of style sensibilities.

The roadshow features a handpicked collection of jewellery that pays homage to India’s rich cultural heritage while embracing contemporary design. In a unique collaboration with Patterns Hyderabad, a trendsetting ethnic wear brand, NAC Jewellers is offering attendees an elevated shopping experience that combines jewellery with fashion-forward Indian attire.

Following the successful Milpitas launch, the roadshow continues through:

One of the key highlights is the special showcase in Edison, New Jersey, on April 30, in honor of Akshaya Tritiya, a festival regarded as one of the most auspicious days for purchasing gold and embarking on new beginnings. NAC will unveil exclusive designs during this event, emphasizing jewellery with both spiritual resonance and exceptional craftsmanship.

At each stop, customers can engage directly with jewellery experts, explore styling ideas, and experience NAC’s signature collections firsthand—making the roadshow not just a shopping event, but a celebration of culture and community.

Further expanding its brand footprint, NAC Jewellers recently partnered with MenoParty 2025, a unique initiative aimed at breaking the stigma around menopause. This collaboration reflects the brand’s evolving commitment to connecting with women through authentic and empathetic engagement.

Founded in 1917 by Nathella Narayana Chetty, and expanded by his son Nathella Anantham Chetty, NAC Jewellers today operates 11 stores across Chennai and a flagship showroom in Vijayawada, Andhra Pradesh. With its 2025 U.S. roadshow, NAC continues to honor its century-old legacy while embracing global horizons.

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National News

GJEPC Urges Nation to Take Blood Donation Pledge on Jeweller’s Day to Support Life-Saving Cause

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National, 16 September 2025: The Gem & Jewellery Export Promotion Council (GJEPC) is calling upon every citizen to take a Blood Donation Pledge on Jeweller’s Day and actively participate in blood donation drives that will follow, in honour of the skilled craftsmen who are the backbone of India’s gem and jewellery industry.

This initiative reflects the industry’s deep commitment to social responsibility and the spirit of giving. By taking the pledge, participants commit to donating blood — a simple yet powerful act that can save countless lives and support India’s healthcare system, where blood shortages are an ongoing challenge.

Once the pledge is taken on 17th September, a nationwide blood donation drive will be organised across key hubs such as Mumbai, Surat, Jaipur, Kolkata, Chennai, Hyderabad, and more, in collaboration with leading hospitals and blood banks. Through this effort, GJEPC aims to mobilise thousands of donors from the trade and the public, making it one of the most impactful initiatives in the industry’s history.

Kirit bhansali

Kirit Bhansali, Chairman, GJEPC, appealing to jewellers and karigars, said:
“17th September also marks the Vishwakarma Jayanti, and commemorates the 75th birthday of our Hon’ble Prime Minister, Shri Narendra Modi. On this significant day, I appeal to all the citizens and jewellery community across the country to come forward, take the pledge, and donate blood for this noble cause. Together, let us honour our tradition of craftsmanship with an act of compassion that has the power to save countless lives.”

To participate, individuals must first register by clicking on the pledge link. Once registered, they can formally take the pledge anytime between 7:00 AM on 17th September and 7:00 AM on 18th September 2025 by entering their mobile number on the same link. This ensures every participant’s commitment is recorded and counted towards the nationwide movement. Individuals can also register and take the pledge on 17th September on the same link.

The Council’s aim is to unite thousands of people from the trade and the public in this noble cause, creating one of the largest collective pledges and blood donation initiatives ever. This symbolic yet impactful action will strengthen the legacy of Jeweller’s Day as not only a celebration of artisanship but also of compassion and humanity.

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