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Mèroh Unveils ‘Promise Collection’ Celebrating Self-Love Through Everyday Fine Jewellery

18K Gold Heart Motif with Certified Diamonds by Mèroh Blends Personal Symbolism with Modern Versatility

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Fine jewellery brand Mèroh has introduced its latest line, the Promise Collection, a thoughtfully designed edit that places self-love and personal expression at the forefront of everyday luxury.

At the core of the collection is a sculptural heart motif crafted from two flowing ribbons of 18-karat gold. When held upright, the design subtly reveals the letter “M” — symbolising “mine” — a quiet yet powerful reminder of the promise to choose oneself. The motif reflects both emotional depth and contemporary minimalism, aligning with the brand’s philosophy of meaningful fine jewellery.

Available in yellow, rose, and white gold, and accented with certified diamonds, the pieces are intentionally lightweight and fluid in form. Designed for seamless transitions from day to evening, the collection embodies modern versatility while maintaining refined craftsmanship.

With the Promise Collection, Mèroh continues to champion jewellery that is intimate, expressive, and made for everyday wear — where symbolism meets sophistication in effortlessly wearable designs.

source:Mèroh

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BrandBuzz

VBJ Returns To Tiruppur With An Exclusive Jewellery Exhibition

~ A Three-Day Showcase Of Handcrafted Gold, Diamond, and Solitaire Jewellery ~

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 VBJ, Vummidi Bangaru Jewellers, India’s most trusted heirloom jewellery brand is back in Tiruppur with an exclusive exhibition from 23rd to 25th May 2026 at RK Residency, Label Hall, Ground floor, 391, Avinashi Road. Jewellery enthusiasts and patrons will get an opportunity to discover and shop from an exquisite selection of gold, diamond, and solitaire jewellery curated specially for the occasion.

Speaking about the exhibition,  Amarendran Vummidi, Managing Partner, VBJ, said:

“At VBJ, every exhibition is an opportunity to connect closely with our customers and bring our craftsmanship to newer audiences. Tiruppur has always shown a deep appreciation for jewellery rooted in heritage while embracing contemporary elegance. We are delighted to return with a thoughtfully curated collection that celebrates tradition and timeless design.”

The exhibition will feature a wide range of VBJ’s signature creations including bridal gold & diamond jewellery, necklaces, bangles, earrings, rings, chains, gemstones and solitaires, crafted with precision and attention to detail. The offering promises an immersive jewellery experience for customers looking for heirloom-worthy pieces for weddings, festive occasions and everyday luxury.

Commenting on the showcase, Jithendra Vummidi, Managing Partner, VBJ, said:

“Our endeavour has always been to create jewellery that resonates across generations while staying relevant to evolving tastes. Through this exhibition, we look forward to presenting collections that blend timeless artistry with modern sensibilities, offering buyers in Tiruppur a truly elevated jewellery experience.”

As a fifth-generation family-run brand, VBJ takes immense pride in its legacy as the creator of the historic Sengol (sceptre) – a sacred symbol of India’s democratic journey. Rediscovered after 72 years through meticulous research by the VBJ team, the Sengol was reinstated beside the Speaker’s chair in India’s new Parliament building, Sansad Bhavan, by Hon’ble Prime Minister Narendra Modi, marking VBJ’s enduring bond with India’s cultural and national heritage. Continuing this legacy, VBJ is now set to unveil its largest jewellery showroom on Coimbatore’s 100ft Road.

The exhibition will be open from 11 AM to 8 PM on all three days. VBJ invites jewellery connoisseurs, families, and patrons to explore an exceptional line-up of designs that reflect the brand’s legacy of trust, quality, and craftsmanship.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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