New Premises
Limelight Diamonds Strengthens Presence in Jaipur with Second Store at Vaishali Nagar
India’s largest lab grown diamond jewellery brand expands further in Rajasthan to meet growing demand for sustainable luxury
Limelight Diamonds, India’s largest lab grown diamond jewellery brand, has launched its second store in Jaipur, further reinforcing its presence in Rajasthan. Following the success of its first store in the city, the new outlet is located at Vaishali Nagar, a prime lifestyle destination. The launch was led by, Karam Chawla, Director, Limelight Diamonds, Regional Partner and the Limelight leadership team.
The new store showcases Limelight’s signature lab grown diamond jewellery collections, ranging from solitaire necklaces, bracelets, rings, to earrings and much more. Each piece is crafted using advanced technology and reflects a blend of modern elegance with sustainability at its core. The store interiors reflect understated luxury, minimalism, and timeless design, offering Jaipur’s customers an elevated and immersive shopping experience.
To celebrate the launch, Limelight is offering an exclusive offer: shop jewellery at last year’s gold rate OR a free gold coin on purchases of Rs.50,000 and above. Offer valid until 2nd October, 2025.

“Jaipur is a city where heritage and modern aspirations coexist, and it continues to inspire our journey,” said Pooja Sheth Madhavan, Founder & MD, Limelight Diamonds. “With the opening of our second store in Vaishali Nagar, we are deepening our roots in this market and shaping a future where conscious luxury becomes an integral part of Jaipur’s evolving jewellery landscape.”
“Jaipur has always been at the heart of India’s jewellery traditions, and we are proud to be part of its evolving story,” said Karam Chawla, Director, Limelight Diamonds. “With our second store in Vaishali Nagar, we aim to bring Jaipur’s customers not just exquisite designs and contemporary collections, but also strengthen their confidence in trusted services such as buyback and exchange policies. Our endeavour is to make every purchase a meaningful experience, where beauty, responsibility, and transparency come together seamlessly.”

Limelight’s offerings go beyond stunning jewellery, with services like design customisation, lifetime buyback, 100% exchange guarantee, and value-protected jewellery insurance, ensuring long-term trust and value for customers.
The brand continues to expand rapidly across India, now present in 45+ cities with 50+ exclusive brand outlets and 40+ shop-in-shops, spanning locations such as Mumbai, Delhi, Jaipur, Varanasi, Ahmedabad, Hyderabad, Bangalore, Chennai, Vadodara, Rajkot, and more.
New Premises
Senco Gold & Diamonds’ Nagpur Store Marks its Grand Opening With Actor, Bhumi Satish Pednekkar
Located at S Ambazari Road, Laxminagar, the Brand’s Only Store in the City Opens its Doors with Much Fanfare, Offering a Refreshed and Modern Retail Experience for Consumers.
Senco Gold & Diamonds has opened the doors of its store in Laxminagar, Nagpur, in a display of grandeur, significantly reinforcing its presence in key markets across Maharashtra with a total store count of 10. The grand opening was also marked by the esteemed presence of actor Bhumi Satish Pednekkar, who added a dash of glamour to the unveiling of the store.

Re-designed as a modern jewellery haven, the brand’s only outlet in Nagpur is spread across 5,000 sq. ft., and displays Senco’s most iconic and intricately crafted gold, diamond and platinum collections be it heirloom-inspired traditional designs or sleek, contemporary silhouettes. For walk-in customers, the store offers a more immersive and enhanced browsing and shopping experience.

From Senco’s latest Everlite additions to the Retro collection, blending vintage influences with modern minimalism, the store also marks the unveiling of the Elements of Nature collection, drawing inspiration from the forms and textures of nature and translating them into finely crafted jewellery, the store displays a wide range catering to the evolving tastes of Nagpur’s discerning customers.

Suvankar Sen, MD & CEO, Senco Gold & Diamonds, said:

“Nagpur is an important market for us, given its growing consumer base and cultural richness. We are delighted to further strengthen our presence in Maharashtra to 10 stores with the grand opening of this retail outlet. At Senco Gold & Diamonds, we remain focused on product excellence, innovative design and delivering a seamless customer experience”
On the occasion, the franchise owner of the Nagpur store, Davesh Laddha, also said, “This grand opening marks an important milestone for us, and we are delighted to open Senco Gold & Diamonds in Nagpur in such a grand way. The city’s growing and discerning customer base makes it an exciting market, and we are committed to offering a thoughtfully curated range of jewellery that caters to diverse preferences. We aim to provide not just a retail space, but an experience where customers can discover designs, celebrate special moments, and build lasting associations with the brand.”
With this launch, Senco continues to strengthen its presence in Maharashtra, expanding its reach across key cities and bringing its signature craftsmanship to a wider audience.
Strategically located at S Ambazari Road, Laxminagar, the store is poised to be a go-to destination for jewellery lovers in Nagpur, offering an immersive retail experience that blends Senco’s legacy of craftsmanship with a refined, contemporary setting.
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