National News
Kumari Jewels Eyes 35 Stores Nationwide, Redefining Jewellery for India’s New Generation
Kumari Jewels, the contemporary spin-off of heritage house DP Jewellers, is rapidly emerging as a youth-driven disruptor in India’s jewellery space. After debuting its flagship store in Mumbai’s Kala Ghoda less than a year ago, the brand has now launched a second outlet on Bandra’s Turner Road and is setting sights on a bold national expansion—aiming for 35 stores across metro cities in the next three years, including 5–6 locations in Mumbai by December 2025.
Crafted for India’s under-35 demographic, which makes up over 70% of the population, Kumari Jewels brings a fresh, fashion-forward perspective to fine jewellery. With customisable, lightweight pieces that start at ₹10,000 and go up to ₹1.5 lakh, the brand blends accessible luxury with global design sensibilities and Indian craftsmanship.
“Kumari is not just a new brand—it’s a new blueprint for what jewellery retail in India can look like,” said Amit Bandi, CEO of Kumari Fine Jewellery. “We’re building a model that’s agile, data-led, and deeply attuned to how young India shops today… With the momentum we’ve seen, our target of 35 stores in three years is not just ambitious, it’s inevitable.”
Kumari has seen a surge in digital traction—from 25,000 online engagements in November 2024 to over 300,000 today—and reports a 20% month-on-month revenue growth, doubling sales since launch. This success is powered by a robust omnichannel strategy that merges immersive in-store experiences with sharp, data-driven digital marketing.
Co-Founder Vikas Kataria noted, “The jewellery market in India is ready for disruption. Kumari Jewels addresses a vital need—offering accessible, style-led designs that enable self-expression while staying true to our heritage of craftsmanship.”
Creative Director Supriya Kataria added, “Our collections draw inspiration from global fashion capitals, blending contemporary elegance with Indian roots to create sleek, versatile pieces for the modern Indian woman.”
Looking ahead, Kumari is preparing to expand across major cities including Bengaluru, Hyderabad, Delhi-NCR, Pune, Ahmedabad, Baroda, Chandigarh, and Jaipur. The brand also plans to debut international pop-up stores in London and the UAE by the end of 2025.
With strong leadership, an inclusive design philosophy, and a business model tuned to a digitally savvy audience, Kumari Jewels is not just building a jewellery brand—it’s shaping a cultural movement for a new generation of Indian women.
National News
Lucira Shines This Festive Season with Sustainable, Modern Diamond Jewelry for Every Celebration
Founded by Rupesh Jain, Lucira brings conscious luxury to weddings, gifting, and everyday elegance with its finely crafted lab-grown diamond collection.
Lucira — the contemporary lab-grown diamond fine jewelry brand by Rupesh Jain, the visionary entrepreneur who built Candere (now part of Kalyan Jewellers) — is redefining modern luxury for today’s mindful consumer. Marking his much-awaited return to the industry, Lucira comes with a refreshed, sustainable approach to fine jewelry, blending innovation with timeless craftsmanship.
As the festive sparkle of Christmas meets the joy of the New Year, Lucira invites customers to celebrate life’s most meaningful moments with jewelry that is pure, responsible, and everlasting. From a bride’s glowing radiance to a groom’s refined style, and thoughtful gifting for loved ones, Lucira’s latest curation offers pieces crafted with precision, purpose, and unmatched brilliance.
Each design reflects the brand’s commitment to sustainability and elegance, making every wedding or festive moment truly unforgettable.
1. Antiqua Drop Diamond Pendant Necklace
A graceful blend of vintage charm and modern sophistication, the Antiqua Drop Pendant showcases a delicate drop motif embellished with shimmering round diamonds. Suspended from a fine gold chain, it is versatile enough for everyday elegance and special celebrations alike.
2. Sunlight Bloom Diamond Stud Earrings
Radiant and refined, these stud earrings feature diamonds arranged in a sunlight bloom formation, capturing the beauty of a blossoming flower. Their subtle sparkle makes them ideal for daily wear or festive occasions.
3. 0.28ct Oval & Round Diamond Toi et Moi Ring
A contemporary symbol of togetherness, this Toi et Moi ring pairs an oval and round diamond in perfect harmony. Minimalist, modern, and meaningful.
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