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KISNA Celebrates 100 Exclusive Showrooms, Marking a Century of Sparkle Across India

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KISNA Diamond & Gold Jewellery, the flagship brand of the Hari Krishna Group, celebrated an iconic achievement with the successful launch of its 100th Exclusive Showroom across India. The grand celebration was held at the prestigious Jio Conventional Center, BKC, Bandra, marking a major milestone in the brand’s rapid expansion and commitment to making diamond and gold jewellery accessible nationwide.

The ceremony featured the felicitation of franchise partners with special ‘Century Club’ recognition, and the launch of KISNA’s omnichannel platform, marking a new phase of seamless retail integration. The event also witnessed the unveiling of KISNA’s latest Trend Book, offering a comprehensive look into Indian and global jewellery trends for 2025–2026.

The brand also launched two exquisite diamond jewellery collections — House of 9 in 9kt and House of 24 in 24kt, marking a blend of innovation and elegance in design.

Speaking on the momentous occasion, Mr. Ghanshyam Dholakia, Founder & Managing Director, Hari Krishna Group, said, “Reaching 100 exclusive showrooms is more than a numerical milestone; it is a true testament to the trust our customers and partners place in KISNA. This achievement reinforces our vision of ‘Har Ghar KISNA’—making diamond jewellery accessible to every Indian woman. As we celebrate a century of sparkle, we are now ready to step into a new era of growth and possibilities.”

Mr. Parag Shah, CEO, KISNA Diamond & Gold Jewellery: “Reaching 100 exclusive showrooms is a landmark moment for KISNA. This milestone reflects our relentless focus on delivering exceptional jewellery experiences and our commitment to innovation, design, and customer delight. Each showroom is not just a store, but a celebration of craftsmanship and the trust our customers place in us. This is only the beginning of a much larger journey for KISNA.”

In line with its commitment to giving back to society, KISNA organizes blood donation camps in local communities where its exclusive showrooms are located, and also carries out food distribution drives for the underprivileged and tree plantation with every purchase made at the store by its valued consumers

The celebration was graced by an array of esteemed dignitaries, including Mr. Paul Rowley, Executive Vice President, De Beers Group, Mr. Govindbhai Dholakiya, Member of Rajya Sabha and Chairman of Shree Ramkrishna Exports Pvt Ltd., Mr. Chandubhai Virani, Chairman and Managing Director of Balaji Waffers, Mr. Girish Agarwal, Director, Dainik Bhaskar Group, Mr. Ajay Kumar Tomar, Former Surat Police Commissioner,  Padma Shri Mr. Savji Dholakia, Founder & Chairman, Hari Krishna Group, Mr. Ghanshyam Dholakia, Founder & Managing Director, Hari Krishna Group, Mr. Parag Shah, CEO, KISNA Diamond & Gold Jewellery along with Mr. Tulsi Dholakia and Mr. Himmat Dholakia, Founders of the Hari Krishna Group.  

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JB Insights

CIBIL Score Plays A Key Role In Festive Financing

A Consumer’s CIBIL Score and Report Play A Decisive Role In Determining Loan Eligibility, Interest Rates, and Overall Borrowing Terms During High-Spending Seasons.

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Gold in India is more than just a precious metal; it represents tradition, emotion, and long-term financial security. As major celebrations such as Dhanteras, Diwali, and the upcoming wedding season approach, consumer demand for gold reaches its annual peak.

However, with gold prices rising due to both global macroeconomic pressures and heightened domestic demand, an increasing number of buyers are turning to credit options—specifically gold loans and personal loans—to finance their festive purchases.

​In light of these market dynamics, maintaining awareness of one’s financial profile is critical.

A consumer’s CIBIL Score and Report play a decisive role in determining loan eligibility, interest rates, and overall borrowing terms during high-spending seasons.

​The Mechanics Behind Festive Gold Price Surges

​Gold prices do not move in isolation. The seasonal increase in retail price is driven by a combination of key domestic and international factors:

​Global Economic Uncertainty: International market volatility frequently drives capital into gold as a traditional safe-haven asset.

​Macroeconomic Indicators: Currency fluctuations and persistent inflation impact local procurement costs.

​Domestic Seasonal Demand: Concentrated buying during auspicious cultural dates creates short-term supply-demand imbalances, further driving up retail costs.

​The Strategic Role of Your CIBIL Score in Festive Financing

​When household budgets face pressure during peak shopping periods, credit-based financing offers immediate liquidity. Whether securing an uncollateralized personal loan or a loan against existing gold holdings, financial institutions rely heavily on credit risk assessments.

​The CIBIL Score—a 3-digit numerical summary ranging from 300 to 900—serves as the primary benchmark for creditworthiness:

​Approval Probability: A high CIBIL Score significantly increases the likelihood of quick loan sanctioning.

​Cost of Capital: Lenders offer competitive, lower interest rates to high-scoring applicants, reducing total borrowing costs.

​Flexible Repayment Structure: Favorable credit profiles grant borrowers stronger leverage to negotiate manageable tenure options.

​Best Practices for Smart Festive Borrowing

​To enjoy festive celebrations without compromising long-term financial stability, consumers are advised to adopt responsible borrowing strategies:

​Check Credit Reports Early: Review your CIBIL Report prior to applying for financing to resolve any discrepancies or evaluate your standing.

​Borrow Within Limits: Limit loan amounts strictly to what can be comfortably serviced within monthly household budgets.

​Maintain Timely Repayments: Ensure all equated monthly installments (EMIs) are paid on time to avoid negative marks on your credit profile.

​By pairing festive financial planning with active credit monitoring, consumers can meet their cultural commitments while preserving robust financial health for the future.

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