Brand Talks
Kirtilals Opens Exclusive Bridal Studio in New Thiruvananthapuram Showroom

Kirtilals has expanded its presence in Kerala with the opening of a new showroom in Pattom, Thiruvananthapuram, marking its 15th retail outlet. The 1,700 sq. ft. showroom features a modern, elegant design, offering a refined shopping experience for jewellery enthusiasts.
A standout feature of the new showroom is its dedicated Bridal Studio, where brides-to-be can explore a wide range of intricately crafted bridal jewellery, including bangles, necklaces, and earrings. The studio incorporates advanced visualization technology, allowing customers to preview custom designs before making their final selection.
This launch reflects Kirtilals’ commitment to meeting the evolving preferences of Kerala’s discerning jewellery market. With the new showroom, the brand continues to blend traditional craftsmanship with modern innovation, reinforcing its reputation for high-quality jewellery and personalized service.

Brand Talks
Rashmika Mandanna Joins the Swarovski Asia Family as Brand Ambassador for India
The beloved Indian actress Rashmika Mandanna brings her charm and style to Swarovski, reflecting the brand’s vision of modern elegance and joyful extravagance.

Swarovski proudly announces actor Rashmika Mandanna as its new Brand Ambassador for India, marking a milestone for the Austrian luxury house as it strengthens its presence in one of its fastest-growing markets.
India, a vibrant market with a deep affinity for jewelry and self-expression, continues to play a pivotal role in Swarovski’s global growth story. With her pan-India appeal, youthful charm, and influential presence across cinema and digital platforms, Rashmika perfectly embodies the aspirations of the modern Indian consumer.
Celebrated for her blockbuster performances and admired as one of the country’s most relatable style icons, Rashmika’s radiant personality and dynamic style resonate strongly with Swarovski’s design ethos of joyful extravagance and contemporary glamour.

Nasr Sleiman, General Manager, Swarovski India, Southeast Asia, and Middle East, said:
“Rashmika reflects the evolving identity of today’s Indian consumer – expressive, confident, and unafraid to embrace individuality. As we expand our retail footprint and strengthen our cultural connection with India, her appointment as Brand Ambassador symbolizes Swarovski’s commitment to engaging meaningfully with this dynamic market.”
Rashmika Mandanna shared:
“For me, Swarovski has always represented timeless elegance and emotional connection. It’s more than jewelry – it’s about how it makes you feel: radiant, empowered, and confident. I’m truly honored to represent Swarovski in India and excited to be part of a journey that inspires people to celebrate their individuality while embracing modern glamour.”

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