National News
Jewels of Legacy: The Docu-Series on JioHotstar Spotlights Mahesh Notandass Jewellers Among India’s Iconic Jewellery Houses
Streamed on JioHotstar, the series highlighted heritage, craftsmanship and generational continuity, with a special focus on the timeless elegance of Jewellers
Jewels of Legacy, a docu-series streamed on JioHotstar, offered an intimate look into the people, philosophies and traditions behind some of India’s most iconic jewellery brands. Moving beyond design and craftsmanship, the series explores jewellery as a carrier of memory, culture and family legacy.
The series brought together four iconic jewellery houses, four distinct journeys and one shared heritage:
- Kishandas & Co. – Guardians of Hyderabad’s Nizami legacy, celebrated for reviving royal artistry and heirloom craftsmanship.
- Mahesh Notandass Jewellers – Renowned for couture fine jewellery that reflects elegance, restraint and timeless design.
- VBJ Since 1900 – A century-old institution shaped by temple-inspired aesthetics, authenticity and enduring consumer trust.
- Abaran Timeless Jewellery – A heritage brand built on purity and precision, seamlessly blending tradition with contemporary expression across generations.
Through rare archival footage, personal family narratives and the skilled hands of master artisans, the series revealed how these brands continue to define and inspire India’s enduring love for jewellery.
Among the featured houses, Mahesh Notandass Jewellers too, took a centre stage as a symbol of refined couture jewellery rooted in elegance, restraint and timeless design. The episode traced the brand’s journey through generations, highlighting its distinctive aesthetic, commitment to fine craftsmanship and the values that have sustained its reputation among discerning patrons.
Jewels of Legacy also featured Kishandas & Co., VBJ Since 1900 and Abaran Timeless Jewellery, each representing a unique regional and cultural expression of India’s jewellery heritage. Through archival visuals, family narratives and artisan-led storytelling, the series captured how these houses have preserved inherited knowledge while adapting to changing times.
A key narrative thread across the series is also about the role of the next generation in the family legacy business. The show initiated the thought of sharing the changing perspective on succession, responsibility and evolution—balancing legacy with modern approaches to design, sourcing, technology and customer engagement.
By offering parallel insights into family-run jewellery businesses across India, the series underscores shared values such as trust, continuity and the emotional significance of jewellery within family histories.
With its thoughtful focus on Mahesh Notandass Jewellers, Jewels of Legacy reinforces the brand’s standing as a torchbearer of timeless elegance in Indian fine jewellery. The series not only honours heritage but also captures how legacy brands are preparing for the future—making it a compelling watch for jewellery enthusiasts and industry observers alike.
National News
GJS 2026 Diwali Edition Concludes On A High Note With Record Sales
The All India Gem & Jewellery Domestic Council (GJC) successfully concluded the landmark 10th edition of the India Gem & Jewellery Show (GJS 2026 Diwali Edition), celebrated as #HumaraApnaShow, at the Jio World Convention Centre, Mumbai. From October 2–4, 2026, the exhibition reaffirmed its position as India’s most premium B2B jewellery platform, bringing together over 400 exhibitors, 700+ booths, and thousands of buyers and industry leaders from across India and abroad.

The show began on October 1, 2026, with the Elite Family Jewellers Meet & Business Workshop, led by India’s leading business coach Rahul Jain, designed exclusively for jewellery business owners and their families. The workshop provided participants with strategies on growth, profitability, leadership, and customer acquisition, setting the stage for an enriching exhibition.
The show was inaugurated on October 2, 2026, by Chief Guest Shri Uday Samant Ji, Cabinet Minister for Industries and Marathi Language, Government of Maharashtra, who lauded GJS as a platform that reflects the strength, creativity, and resilience of India’s jewellery industry. He emphasized Maharashtra’s role as a hub for trade and craftsmanship, noting that GJS showcases how tradition and innovation can come together to drive growth. His words set the tone for an inspiring edition that celebrated both heritage and modernity.
Guest of Honour Srinivas Injeti, Chairman NSE and Chairman of the board IAGES, Mahesh Jain, President, UP Sarafa Association, and Special Guest Rajiv Jain, Chairman, Jaipur Jewelley Show along with members of the GJC Committee of Administration and other senior industry leaders, underscoring the collective strength and unity of India’s jewellery fraternity.


On October 3, the prestigious National Jewellery Awards (NJA) 2026, presented by the World Gold Council and powered by India Gold Metaverse, honoured excellence across categories. The evening was graced by Bollywood star Sonakshi Sinha, who presented awards to the winners, adding glamour and recognition to the industry’s most coveted celebration.
Throughout the three days, GJS hosted MindSpeak Seminars, covering diverse topics across all aspects of the jewellery business — from sustainable practices and digital transformation to consumer trends, family business strategies, and the growing role of Artificial Intelligence (AI) in design, retail, and customer engagement. These sessions empowered jewellers with insights to adapt to evolving market dynamics and embrace technology-driven growth.
The exhibition also showcased exclusive collections ranging from lightweight contemporary designs to heritage-inspired masterpieces, lab-grown diamond innovations, and couture jewellery.
Rajesh Rokde, Chairman of GJC, said:

“The successful conclusion of the 10th edition of GJS is a proud moment for India’s jewellery industry. From the grand inauguration led by Shri Uday Samant Ji to the NJA awards presented by Sonakshi Sinha, this edition has set new benchmarks in innovation, networking, and business growth. The record sales figures highlight the resilience of our industry and the trust consumers place in Indian craftsmanship.”
Avinash Gupta, Vice Chairman of GJC, remarked:
“GJS2026 has proven to be the ultimate sourcing destination for jewellers nationwide. The strong participation, exclusive collections, and vibrant sales reflect the industry’s ability to balance heritage with modernity. The NJA awards further reinforced the industry’s credibility by honouring talent and innovation, making this edition truly memorable.”

Saiyam Mehra, Convenor of GJS and GJC NEXTGEN and Past Chairman of GJC, added:

“This edition of GJS was more than an exhibition—it was a celebration of resilience, creativity, and opportunity. As Convenor of GJS, I am proud to see how these platforms together showcased innovation, honoured excellence, and inspired the industry to embrace the future with confidence. The seminars, awards, and unique showcases have strengthened our collective vision for India’s jewellery sector as a global hub of excellence.”
The 10th edition of GJS concluded with resounding success, leaving behind a legacy of innovation, collaboration, and celebration that will continue to inspire the jewellery industry in the years to come.

Uday Samant, Cabinet Minister for Industries and Marathi Language, Government of Maharashtra, unveiled the JewelBuzz GJS Diwali Edition Special Issue, featuring Rajesh Rokde, Chairman, GJC, on the cover.
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