JB Insights
Jewellery Machinery & Allied India International Expo
An unparalleled platform to showcase jewellery manufacturing technology from India and across the globe
The Indian jewellery machinery industry is a vital component of the country’s overall gem and jewellery sector. It plays a crucial role in supporting the manufacturing and processing of jewellery, from raw materials to finished products. The industry has witnessed substantial growth in recent years, driven by factors such as rising domestic demand, increasing exports, and technological advancements. The industry comprises a mix of large-scale manufacturers, small and medium-sized enterprises, and local artisans.
One of the major drivers of the jewellery machinery industry is the Jewellery Machinery & Allied India International Expo (JMAIIE). It has provided an unparalleled platform to showcase jewellery manufacturing technology from India and across the globe.JMAIIE is one of the most anticipated exhibitions in the jewellery manufacturing machinery industry, bringing together leading manufacturers, exporters, and professionals from across the globe. Renowned as a dynamic platform for showcasing technology, innovation, and manufacturing expertise, JMAIIE serves as a premier destination for connecting with the latest trends and fostering collaborations within the industry. JMAIIE is Asia’s biggest trade show in jewellery manufacturing machinery segment.
JMAIIE is organized by KNC SERVICES and powered by JEWELLERY MACHINERY & ACCESSORIES FORUM
JMAIIE achievements over previous editions
- Global Participation
JMAIIE has consistently attracted exhibitors and buyers from multiple countries, fostering international trade and creating opportunities for Indian jewellery-making machinery to gain global recognition. - Business Growth
The exhibition has established itself as a robust marketplace, facilitating significant business transactions, partnerships, and networking opportunities for both established and emerging players in the machinery sector. - Innovation and Technology
Focused on cutting-edge advancements, JMAIIE has showcased technologies that enhance jewellery design and manufacturing processes, helping the industry remain competitive in global markets. - Recognition of Craftsmanship
By celebrating Indian jewellery artistry, JMAIIE has highlighted traditional techniques while promoting modern designs, solidifying India’s position as a leader in skilled craftsmanship and technological adaptation. - Educational Initiatives
JMAIIE has organized workshops and seminars led by industry experts, providing valuable insights into market trends, evolving consumer preferences, and sustainable manufacturing practices. - Support for SMEs
Small and medium enterprises (SMEs) have benefitted significantly from JMAIIE, using the platform to gain visibility, access new markets, and establish themselves within the competitive landscape.
JMAIIE 2025 will be held from for February 7th to 10th, Bombay Exhibition Centre, Mumbai.
Number of exhibitors: 220 +
Number of booths: 350 +
Overseas exhibitors:Â 30+Â from various countries including Turkiye, Italy, Germany
Expected Visitors: 5000 visitors representing 3000 companies
Kranti Nagvekar, Founder KNC Services, spoke to JewelBuzz on JMAIIE , its beginnings, objectives and how it is a force to reckon with as we approach the fourth edition of JMAIIE
Over the years the jewellery manufacturing technology segment was not given the importance it deserved. There was no dedicated effort to showcase and promote the machinery and allied segment. We believe that jewellery machinery is the root of manufacturing. This is what drove us to create JMAIIE – a platform focus only on manufacturing technology and machinery. We joined forces with JMA FORUM to create this powerful platform.
India is the second largest manufacturing hub, Hence there was no better place than India, and esp Mumbai which is home to the leading players in jewellery, to conduct JMAIIE. We host only one exhibition a year; Innovation and upgradation in manufacturing technology takes time. Every year exhibitors showcase fresh, innovative technology. Jewellery manufacturers are exposed to latest tech from India and abroad under one roof.
Besides leading players from India, JMAIIE features players from Italy, Turkiye, Germany.Also, many Indian distributors represent Chinese companies.Cutting edge technology from global players like sisma, Fasti, OTEC, Schultheiss is showcased.
Roadshows and seminars to promote JMAIIE are held in major metros and also in smaller cities and towns like Kolhapur and Ichalkaranji. Our team connects personally with jewellery makers and invites them. JMAIIE exhibitors are given a QR code to invite their guests. Each exhibitor reaches out to 100 -150 guests.We host more than 600 companies from India, Dubai and other GCC countries, Sri Lanka, Bangladesh.
JMAIIE is a complete show, besides the best in machinery, we have consultants, banks/financial institutions (offering loans), jewellery designers, interior designers etc
Going forward JMAIIE will get bigger and feature newer elements. We are planning more knowledge seminars.We are showcasing and demonstrating an AI based automated manufacturing process which will save costs and increase efficiency. Also, we wish to award and felicitate jewellery machinery manufacturers for excellence and innovation.
****************************
Naresh Balani, Vice Chairman- JMA FORUM spoke to JewelBuzz on the jewellery manufacturing ecosystem, the challenges, need for government support
Earlier, leading Indian jewellery makers were entirely dependent on foreign jewellery machinery.Now increasingly, Indian jewellery makers are using Indian made machinery. But it must be noted that technological and innovation capability of India made machinery is 30 to 40 percent of the leading foreign players. Hence there is a huge gap to be filled.
We have observed that the value and quantum of orders are getting bigger from jewellery manufacturers including corporate retailers.From placing orders worth Rs 5 to 50 lakhs, we now see turnkey projects for manufacturing set up valued from Rs 25 cr to Rs 50 cr. JMAIIE has contributed in this growth story.
The Government of India needs to support Indian jewellery machinery manufacturing ecosystem by providing resources and funds, especially in R&D, skilling, training.Government schemes and finance are required to establish the infrastructure for manufacturing of jewellery machinery.The MSME suppliers need to be integrated into this ecosystem.
The government needs to recognize and honour jewellery machinery manufacturers for excellence and innovation and performance in exports.
Major jewellery companies, especially the public limited companies are adopting new technologies in jewellery machinery and allocating huge budgets. JMAIIE is a channel that communicates the critical need to adopt new technologies, which are crucial to the growth of the GJ industry.JMAIIE is actively promoting the MAKE IN INDIA movement
Indian jewellery machinery manufacturers must focus in improving quality, increase productivity using latest technology including AI, Blockchain, CAD / CAM, invest in research, lessen material wastage and adopt green energy and sustainability practices.
KNC Services, founded in 2014 by Kranti Nagvekar, has rapidly become a key player in the jewellery and machinery exhibition industry, with Kranti Nagvekar as the only female entrepreneur in this sector. JMAIIE by KNC Services is one of the most anticipated exhibitions in the jewellery manufacturing machinery industry.The company has expanded its operations across key markets such as Kolkata, Kerala, Odisha, and Mumbai, drawing substantial international buyers. Recently, KNC has extended its reach to new regions, including Saudi Arabia, Dubai, and Bangladesh, to organize B2B exhibitions, helping to introduce Indian gems and jewelry to these markets.
By organizing events that promote India-made gems and jewellery, KNC Services helps elevate the global perception of Indian craftsmanship. The company’s membership in the National Gem & Jewellery Council of India (NGJCI), under the Ministry of Commerce & Industry, further supports its role in promoting Indian trade on the international stage.
Jewellery Machinery & Accessories Forum- JMA Forum was formed in 2016 to carry on the activities to promote new technology and processes for manufacture of Jewellery and to educate the jewellery manufacturing fraternity and train new entrants into the jewellery manufacturing fraternity requiring the same and to assist in bringing the latest machinery into the country and make the same available at affordable prices.
One of the major drivers of the jewellery machinery industry is the JMAIIE. It has provided an unparalleled platform to showcase jewellery manufacturing technology from India and across the globe. JMAIIE is also driving growth of Indian jewellery machinery sector and contributing to the MAKE IN INDIA movement.
Ketan Jatakia, Partner- Ankitst Exim Inc, Founder- JMA FORUM
JMAIIE is a gamechanger in the jewellery manufacturing technology industry. It is the ultimate platform for showcasing the best in  Indian and global jewellery machinery. JMAIIE is providing a boost to Indian jewellery machinery players and contributing to the MAKE IN INDIA movement.
Bhavik Shah, CEO- DOIT Industries Pvt Ltd
JMAIIE has put jewellery machinery and allied in the spotlight.It has provided a platform for showcasing the latest and most innovative jewellery manufacturing technology. JMAIIE is contributing to growth of domestic GJ industry by driving jewellery manufacturers to adopt new technology and invest in cutting edge jewellery machinery, which in turn helps in making Indian jewellery globally competitive.
D.M. Musale, MD- Quantum Equipment Co. Pvt .Ltd
JMAIIE is a great platform for jewellery manufacturers, jewellery retailers, precious metal refineries and all type of bullion traders to see and experience the latest manufacturing technology. JMAIIE showcases the most modern manufacturing processes and machinery – all under one roof.
Rajesh Garg, Partner – Garg Electroheat
Some of the machinery showcased at JMAIIE
WESTERN EQUIPMENTS AND ALLIED PVT. LTD.
DOIT INDUSTRIES PVT LTD
ANANT JEWELS AND TECHNOLOGIES
QUANTUM EQUIPMENT CO. PVT. LTD
Karatmeter JL- gold alloy analyzer and Karatmeter Q Series-precious alloy analyzer
JB Insights
AKSHAYA TRITIYA 2026 – The Focus Now Is On Buying With Clarity, Purpose, Value and Personal Relevance
OVERVIEW
As Akshaya Tritiya 2026 approaches, coinciding with India’s peak wedding season, the jewellery and bullion sector is gearing up for robust demand. Market sentiment is distinctly positive, underpinned by gold’s safe-haven appeal, evolving consumer preferences, and strategic industry initiatives expected to deliver healthy growth across key markets.
While the traditional appeal of gold and diamonds remains a powerful driver, a clear transformation in consumer behaviour is underway. Buyers are increasingly seeking lightweight designs, personalized storytelling pieces, and value-conscious exchange programmes. Despite elevated gold prices and external geopolitical uncertainties, purchase intent has remained consistently strong. Silver demand has also gained significant momentum, driven by its affordability and investment value potential.
CONSUMER SENTIMENT & BEHAVIOUR
The modern jewellery and bullion buyer is more discerning than ever. Key behavioural trends this season include a growing preference for lightweight designs, personalized pieces, diamond-studded options, and value-conscious exchanges through old gold programmes. Interest in digital gold and silver is also rising, reflecting evolving investment preferences.
— Darshan Chauhan, Wholetime Director, Sky Gold and Diamonds Ltd
“Consumer sentiment this Akshaya Tritiya carries a quiet confidence — measured, yet deeply rooted in tradition. The occasion continues to transcend transaction; it remains a moment of belief, of beginnings, and of considered indulgence.”
Price volatility has prompted consumers to be more strategic, using gold exchange programmes and rate protection schemes to optimize value. Emotional resonance — jewellery that tells a story or marks a milestone — is becoming a primary purchase motivator.
— Eshwar Surana, MD, Raj Diamonds
“Today’s consumers are increasingly drawn to pieces that go beyond tradition, reflecting individuality and enduring value. We are also increasingly seeing a preference for larger diamonds with an excellent cut grade that are masterfully crafted for maximum sparkle and brilliance.”
INDUSTRY OUTLOOK & DEMAND DRIVERS
Gold’s Enduring Cultural Significance
Gold continues to be a mandatory purchase for millions of Indian households during Akshaya Tritiya, reinforced by its deep cultural symbolism as a harbinger of prosperity and good fortune. Its safe-haven appeal amidst global economic uncertainties further bolsters demand this season.
— Rajesh Rokde, Chairman, GJC
“Gold is a mandatory purchase for many households during this period, and its safe haven appeal amidst economic uncertainties will further bolster demand. However, jewellers and consumers should remain cautious of potential short-term volatility in gold prices, influenced by rising geopolitical tensions in the Middle East.”
Silver’s Rising Momentum
Silver demand has gained remarkable traction this season, driven by both its affordability relative to gold and its growing recognition as a high-beta investment opportunity. The convergence of industrial and investment demand is positioning silver as a compelling parallel play alongside gold.
— Prithviraj Kothari, MD, RiddiSiddhi Bullions Ltd | National President, IBJA | Chairman, JITO
“Gold and silver are no longer just safe-haven assets — they are the market’s clearest signal of global uncertainty. With the US-Iran ceasefire still fragile, FOMC minutes flagging inflation risks, and central banks continuing to accumulate gold at a record pace, the structural bull case remains firmly intact. Every meaningful dip remains a buying opportunity, not a reason to exit.”
Wedding Season Synergy
The overlap of Akshaya Tritiya with the auspicious wedding season creates a powerful demand multiplier. Bridal trousseau purchases, gift sets, and investment jewellery all see significant upticks. This synergy has encouraged leading jewellers to extend store hours and launch dedicated bridal collections.
— Eshwar Surana, MD, Raj Diamonds
“We are expecting good traction in high-value diamond-studded and wedding jewellery, as there are a lot of weddings planned this summer. The demand for quality diamonds has already been very strong in the run-up to Akshaya Tritiya.”
Transparency & Innovation as Growth Levers
Industry associations such as the GJC are placing renewed emphasis on consumer confidence through transparency initiatives, innovative design, and digital accessibility. These efforts are expected to broaden the addressable market and attract younger, first-time buyers.
— Avinash Gupta, Vice Chairman, GJC
“At GJC, our focus remains on empowering jewellers and enhancing consumer confidence through transparency, innovation, and exceptional designs, thereby driving growth in the jewellery sector.”
LEADING BRAND STRATEGIES
PNG Jewellers — Targeting 25–30% Growth in Central India
PNG Jewellers has launched aggressive campaigns across Goa, Uttar Pradesh, Madhya Pradesh, and Maharashtra. The brand is projecting a buying cycle well beyond the festive day itself, supported by:
â—† Â Attractive benefits on the old gold exchange
â—† Reduced making charges for the season
â—† Exclusive new collections curated for Akshaya Tritiya
â—† Â Extended store hours to maximize footfall and conversions
— Dr. Saurabh Gadgil, CMD, PNG Jewellers
“This Akshaya Tritiya, we are anticipating a strong and extended buying cycle, as the festival coincides with the wedding season. We are projecting healthy traction, with a targeted growth of 25% to 30% over last year, particularly in Central Indian markets such as Uttar Pradesh and Bihar.”
KISNA Diamond and Gold Jewellery — Gold Rate Protection Plan
For KISNA, Akshaya Tritiya is a cornerstone event contributing 15–18% of annual revenue. Recognizing heightened consumer sensitivity to gold price movements, the brand has introduced the innovative Gold Rate Protection Plan:
â—† Protects buyers against price increases post-purchase
â—† Â Expected to contribute approximately 25% of the monthly business
â—† Addresses growing demand for lightweight and diamond-studded pieces
â—† Actively promotes old gold exchange as a value-add mechanism
— Parag Shah, CEO, KISNA Diamond and Gold Jewellery
“This year, we are seeing a more value-conscious consumer, with gold price movements shaping purchase behaviour in the lead-up to the festival. We have introduced the Gold Rate Protection Plan as a strategic intervention to provide greater confidence and flexibility in the purchase journey.”
Raj Diamonds — Premium Bridal Collections
Raj Diamonds is focused on the premium end of the market with its signature high jewellery collections — Ruby Splendour and Ancient Splendour — designed for the discerning bridal buyer who values intrinsic quality alongside cultural significance.
â—† Ruby Splendour and Ancient Splendour signature collections
â—† Larger diamonds with excellent cut grade for maximum brilliance
â—† Crafted for consumers seeking individuality and enduring value
◆  Estimated 20–25% growth in value terms over the last year
BULLION MARKET PERSPECTIVE
Beyond jewellery, the bullion market is seeing parallel momentum driven by institutional and retail investment demand. The convergence of macro uncertainty, central bank accumulation, and silver’s industrial demand profile is creating a compelling case for both gold and silver this Akshaya Tritiya season.
— Narayan Debnath, MD, RadhaKrishna Jewellery Retail Pvt Ltd
“Market sentiment this Akshaya Tritiya is distinctly positive, supported by the continued rise in gold prices and its safe-haven appeal. There is also a clear uptick in interest towards digital gold and silver, reflecting evolving investment preferences. Silver demand has gained significant momentum this season, driven by its affordability and value potential.”
RISK FACTORS & MARKET CONSIDERATIONS
While the overall outlook is optimistic, industry leaders have flagged several considerations that jewellers and consumers should be mindful of:
â—† Short-term gold price volatility linked to geopolitical tensions, particularly in the Middle East
â—† Elevated base gold prices may compress margins if demand softens unexpectedly
â—† Shifting consumer preferences require continuous product innovation and design investment
â—† Growing expectations around transparency and certification demand robust supply chain practices
— Rajesh Rokde, Chairman, GJC
“Jewellers and consumers should remain cautious of potential short-term volatility in gold prices, influenced by rising geopolitical tensions in the Middle East.”
CONCLUSION
India’s jewellery and bullion industry enters Akshaya Tritiya 2026 with well-founded confidence. A combination of enduring cultural demand, strategic promotional campaigns, consumer-friendly financial schemes, and an industry-wide pivot towards transparency and personalization is set to deliver robust growth.
The clearest signal from this season is that the consumer of 2025 buys with intention. Whether it is a lightweight everyday piece, a bridal set, a premium diamond investment, or a silver bullion coin, the purchase carries meaning — and the industry is rising to meet that expectation with clarity, value, and variety.
JOS ALUKKAS Announces Special Offers for Akshaya Tritiya
Ashth Jewellery Celebrates Akshaya Tritiya With A Modern and Conscious Approach
Akshaya Tritiya Season Sees Transition From Physical Bullion To Financialized Gold SolutionsÂ
Shringar House of Mangalsutra Unveils 3,000+ Designs, Targets Emerging Markets Ahead of Akshaya Tritiya
230+ International Buyers Visit IGJS Jaipur 2026 Amid Evolving Global Geopolitical Scenario
Precious Metals Surge On Ceasefire Optimism AUGMONT BULLION REPORT
-
National News3 days agoShringar House of Mangalsutra Unveils 3,000+ Designs, Targets Emerging Markets Ahead of Akshaya Tritiya
-
ShowBuzz15 hours ago230+ International Buyers Visit IGJS Jaipur 2026 Amid Evolving Global Geopolitical Scenario
-
International News14 hours agoPrecious Metals Surge On Ceasefire Optimism AUGMONT BULLION REPORT
-
National News13 hours agoAshth Jewellery Celebrates Akshaya Tritiya With A Modern and Conscious Approach
JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.