National News
India’s forex reserves slip by US$1.877 bn, gold reserves climb by US$1.613 bn
Foreign exchange reserves slipped by USD 1.877 billion to USD 686.227 billion in the week ended November 28, according to RBI data. This marks the second consecutive weekly decline, following a steeper fall of USD 4.472 billion previously. Meanwhile, gold reserves climbed USD 1.613 billion to USD 105.795 billion.
India’s foreign exchange reserves slipped by USD 1.877 billion to USD 686.227 billion in the week ended November 28, according to RBI data. This marks the second consecutive weekly decline, following a steeper fall of USD 4.472 billion previously. Meanwhile, gold reserves climbed USD 1.613 billion to USD 105.795 billion, aided by rising global gold prices amid geopolitical tensions and heightened demand for safe-haven assets.
The RBI’s Weekly Statistical Supplement reveals that foreign currency assets (FCA), which form the bulk of the reserves, contracted by USD 3.569 billion to USD 557.031 billion.
Other components posted modest gains—SDRs rose USD 63 million to USD 18.628 billion, and India’s reserve position with the IMF increased by USD 16 million to USD 4.772 billion. Despite recent declines, total reserves are still up nearly USD 48 billion in 2025, after gains of USD 20 billion in 2024 and USD 58 billion in 2023.
The RBI continues to manage rupee volatility through active intervention in the currency market, oscillating between dollar purchases and sales depending on the currency’s strength. Global market movements in currencies and commodities also shape week-to-week fluctuations.
National News
iAMORY Goes Mobile: D2C Jeweler Debuts App to Disrupt India’s ‘Counter-Led’ Retail
By bridging the trust gap with lab-grown diamonds and 925 silver, the new iOS and Android platform aims to become a “digital counter” for the modern consumer.
Following a successful physical debut in Mumbai, jewelry brand iAMORY has officially launched its mobile application on Android and iOS. The move signals a strategic shift to scale its direct-to-consumer (D2C) presence, targeting the rapidly evolving digital habits of Indian shoppers.
The app launch is designed to solve the “discovery fatigue” and lack of transparency often associated with traditional jewelry buying. By focusing on the 925 sterling silver and lab-grown diamond (LGD) segments, iAMORY is positioning itself at the intersection of affordability and fine jewelry.
A “Digital Counter” Experience The platform introduces several features aimed at building consumer confidence in high-value online purchases:
- Total Transparency: Real-time access to metal purity details, diamond certifications, and clear pricing breakdowns.
- Mobile-First Design: A seamless interface featuring AI-driven notifications, wishlists, and secure “one-tap” checkouts.
- Exclusive Access: App users will receive priority access to limited product drops and specialized discounts not available on the web or in-store.
Archit Jain of iAMORY noted that the power dynamic in the industry is shifting. “Digital adoption is democratizing jewelry,” Jain stated. “It is shifting power from family-led counters to digital-first, design-led brands that prioritize transparency, speed, and storytelling.” He describes the app as a “digital counter” where users can instantly compare prices and access social proof.
iAMORY plans to continuously iterate on the app experience, with upcoming updates slated to include advanced personalization tools, AI-driven loyalty mechanisms, and interactive content formats to deepen customer engagement.
iAMORY Goes Mobile: D2C Jeweler Debuts App to Disrupt India’s ‘Counter-Led’ Retail
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iAMORY Goes Mobile: D2C Jeweler Debuts App to Disrupt India’s ‘Counter-Led’ Retail
KISNA Diamond & Gold Jewellery launches KISNA Digital Gold in partnership with SafeGold, expanding its omnichannel gold ecosystem
Asia’s Premier Jewelry Hub Returns: 73rd Bangkok Gems & Jewelry Fair Set to Outshine Record-Breaking Predecessor
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National News46 minutes agoiAMORY Goes Mobile: D2C Jeweler Debuts App to Disrupt India’s ‘Counter-Led’ Retail
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National News4 hours agoKISNA Diamond & Gold Jewellery launches KISNA Digital Gold in partnership with SafeGold, expanding its omnichannel gold ecosystem
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ShowBuzz3 hours agoAsia’s Premier Jewelry Hub Returns: 73rd Bangkok Gems & Jewelry Fair Set to Outshine Record-Breaking Predecessor
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ShowBuzz2 hours agoExperience A New Era of Diamond Jewellery at the revamped DP Jewellers Ujjain & Udaipur Branch
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