National News
IBJA Urges BIS to Allow Jewellers to Self-Hallmark Silver Products Amid Rising Demand
Association cites high logistic costs and increasing consumer interest in silver jewellery; seeks reform in hallmarking rules to prevent fraud and make compliance feasible.

The India Bullion and Jewellers Association (IBJA) has urged the Bureau of Indian Standards (BIS) to permit mandatory self-hallmarking of silver products by jewellers, instead of relying solely on hallmarking centres. The association warned that current logistics and operational costs linked to hallmarking silver items could burden jewellers and eventually consumers.

In a letter dated July 18, IBJA’s national secretary Surendra Mehta highlighted the impracticality of transporting bulky silver artefacts like utensils, furniture, and idols to hallmarking centres, which could significantly raise operational costs. Smaller silver items such as jewellery and silverware, though lightweight and typically priced under Rs.3,000 could also become costlier due to hallmarking overheads.

“To carry out hallmarking of these small items may be expensive affair for jeweller and consumer as well. Further hallmarking agency may not be able to handle so much volume of small silver items/jewellery,” Surendra Mehta wrote.
India currently has 1,622 hallmarking and assaying centres, but IBJA emphasized that these may be insufficient to handle the growing volume of silver products. The letter proposed a self-hallmarking system wherein jewellers assign a unique code to each silver item and include it in invoices, ensuring traceability and transparency.
IBJA also called for a review of the existing rules and penalties related to gold hallmarking, suggesting amendments that could apply similarly to silver.
With silver prices now retailing at Rs.14,252 per kg and rising consumer interest in silver jewellery over gold, concerns around authenticity and quality have increased.
“We have found that more and more consumers are now opting for silver jewellery and bypassing gold jewellery purchase. However, silver jewellery and artefacts hallmarking are not mandatory in nature and these leaves ample room for consumers to be cheated by jewellers,” the IBJA letter noted.
Chirag Sheth, principal consultant (South Asia) at Metals Focus, a London-based precious metals consultancy, echoed these concerns.
“Payal that women wear on their feet is the most sold silver jewellery product in India. They control 50% of the silver jewellery market that stood at 2,700 tonnes in 2024. It is well known in the industry circles that many a time jewellers use silver alloys in this product, which customers are unable to find out. So hallmarking is definitely required for silver items. Also, the demand for silver jewellery is increasing among the young crowd because of the affordability of the product and they are asking for hallmarking.”

Silver jewellery consumption in India has surged from 900 tonnes in 2010 to 2,700 tonnes in 2024, with the country heavily reliant on imports to meet this growing demand.

National News
PM Narendra Modi & PM Keir Starmer visit India  GJ pavilion themed India Crafts Reimagined

Prime Minister Shri Narendra Modi and the Prime Minister of the United Kingdom, Keir Starmer met with business leaders from India and the UK following the signing of the historic India – UK Comprehensive Economic and Trade Agreement [CETA].
Leading Industry captains from both sides from the health, pharmaceuticals, gems and jewellery, automobiles, energy, manufacturing, telecom, technology, IT, logistics, textiles and financial services sectors were present in the meeting. These sectors contribute significantly to employment generation and inclusive economic development in both countries.

During the visit at the gems & jewellery pavilion themed, India Crafts Reimagined – Kirit Bhansali, Chairman-GJEPC hosted both, India & UK’s Prime Ministers. They informed and explained about India’s legacy of craftsmanship by Kirit Bhansali. Shri Narendra Modi and Keir Starmer unveiled GJEPC’s, Gem of a Partnership – book. They also spent quality time admiring the exquisite Indian jewellery on display.Â
The two leaders walked through a showcase featuring an impressive line-up of flagship products and innovations from both nations. The exhibits included gems and jewellery, engineering goods, quality consumer products and advanced technological solutions.
National News
India-UK CETA adds dazzle & glitter to India’s gold and diamond jewellery exports

The United Kingdom and India signed a historic free trade agreement (FTA), boosting bilateral trade by around $34 billion annually. The FTA, signed during Prime Minister Narendra Modi’s visit to the UK, includes tariff cuts, improved mobility for professionals, and market access guarantees that together mark one of India’s most comprehensive trade pacts.
The FTA offers duty-free access to the UK’s $23 billion market, giving Indian MSMEs a strong advantage over other countries in labour-intensive sectors such as gems and jewellery, leather and footwear, textiles. India’s gems and jewellery exports to the UK are currently valued at $941 million, with jewellery alone accounting for $400 million. With the UK importing $3 billion worth of jewellery annually, India’s exports are expected to double in 2–3 years.
The deal took three years to reach and also commits to a new India-UK plan to tackle illegal migration.Opponents had warned the deal could undercut British workers due to extended social security terms, but UK Business Secretary Jonathan Reynolds said this was “completely wrong” and Indian workers on temporary secondment to the UK would get the same deal already offered to many other countries.
The trade deal is expected to ensure comprehensive market access for Indian goods across all sectors and India will gain from tariff elimination on about 99 per cent of tariff lines (product categories) covering almost 100 per cent of the trade values, the officials said.
After signing the landmark deal, the two prime ministers are also expected to unveil an “UK-India Vision 2035” to take their partnership to new heights in a time of rapid global change.
The UK said Indian consumers will benefit from improved access to the best British products — from soft drinks and cosmetics to cars and medical devices — as average tariffs will drop from 15 per cent to 3 per cent after the FTA kicks in.
National News
 Aupulent Launches India’s First Lab-Grown Diamond Collection for Vedic Astrology Â
Where Spirituality Meets Sustainability: Aupulent Unveils ‘Astro’, a Lab-Grown Diamond Collection for Astrological Wear

Aupulent, a pioneer in sustainable fine jewellery, announces the launch of its newest collection Astro by Aupulent a curated line of lab grown diamond jewellery crafted specifically for astrological and spiritual purposes. Designed for both men and women, this launch marks a first in India’s jewellery industry where lab grown diamonds are being offered for Vedic astrology.
Redefining Tradition with Modern Science
For centuries, diamonds have held astrological significance in Vedic astrology, especially for individuals ruled by Venus (Shukra). Traditionally sourced through mining, these stones have been expensive, limited in access, and often linked to environmental degradation.
Aupulent challenges this norm by offering the same astrological benefits in a modern, ethical, and transparent format using lab grown diamonds. This is a first in the Indian fine jewellery market a brand officially combining lab grown diamond technology with traditional astrological relevance.

“We want to break the stereotype that only mined diamonds can serve astrological needs. Lab grown diamonds are real diamonds chemically, physically, and energetically. It’s time we integrate sustainability with spiritual wellness,” says Surya Jain, Founder and CEO of Aupulent.
Surya, a fifth-generation jeweller and believer in holistic wellness, adds, “This collection is very personal to me. I’ve grown up around the power of gemstones, and I’ve also studied the potential of modern science. With Astro, we’re merging both worlds to create something authentic, accessible, and future-forward.”
Astrology and a New Generation
Astrology is undergoing a cultural revival, especially among younger audiences in India. A recent NumroVani study found that as of late 2024, 51% of Indians aged 18–35 consult astrological insights daily, and a striking 88% read their horoscopes at least once a week. Whether it’s for relationship guidance, career clarity, or emotional balance, millennials and Gen Z are embracing astrology as a powerful tool for personal growth and self-awareness.
Conscious Luxury: Today’s consumer is value-driven. They want jewellery that is not only beautiful but also meaningful, ethical, and aligned with their spiritual and lifestyle beliefs. The Astro collection delivers on all fronts, merging conscious luxury with ancient Vedic wisdom.
Who Should Wear Diamonds According to Vedic Astrology: Diamond is associated with the planet Venus (Shukra)—the planet of love, beauty, luxury, and creativity. It is considered especially beneficial for individuals with Taurus or Libra as their lagna (ascendant) or for those with a strongly placed Venus in their birth chart. The benefits of wearing a diamond include enhanced charm, emotional balance, financial stability, creativity, and improved relationships.
Each ring in the Astro collection is thoughtfully designed so that the diamond touches the wearer’s skin ensuring the stone’s energy is fully absorbed, as per Vedic principles. At the same time, the setting is engineered for comfort and durability, allowing for ease of movement and daily wear without compromising on elegance or astrological efficacy.
How Aupulent Ensures Authenticity
Each diamond in the Astro collection is:
- Grown using CVD (Chemical Vapour Deposition) technology
- Tested for purity and energetic alignment
- Set in Vedic-aligned designs that consider correct finger positioning, planetary weights, and approved metals like gold or platinum
- Accompanied by third-party lab certification
- Offered with optional astrology consultations for deeper personal relevance
Leading the Movement of Purposeful Jewellery
With this collection, Aupulent becomes India’s first fine jewellery brand to officially advocate for the use of lab grown diamonds in astrology. This initiative reflects the brand’s commitment to blending sustainability, spirituality, and science into modern luxury.
“Jewellery is no longer just about adornment. It’s about intention,” adds Surya Jain. “With Astro, we’re giving consumers a new way to connect with what they wear — emotionally, energetically, and ethically.”
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