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GJEPC Launches GCC Design Lab Initiative to Help SAJEX Exhibitors Cater to Saudi Market

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The Gem & Jewellery Export Promotion Council (GJEPC), in collaboration with its knowledge partner—the UAE-based World Academy of Design (WAOD)—hosted a virtual briefing to introduce an innovative cross-cultural initiative titled GJEPC x GCC Design Lab: Co-Creating for SAJEX. This initiative is designed to bridge Indian jewellery manufacturers with creative talent from the Gulf region, helping them better understand and design for the Saudi Arabian market.

Opening the session, Ms. Dolly Choudhary, Director of Promotions & Marketing at GJEPC, outlined the goals of the initiative, which aims to foster collaboration between SAJEX exhibitors and GCC-based designers. The program seeks to co-create jewellery collections that are not only aesthetically appealing but also culturally and commercially aligned with Saudi consumer preferences.

As a next step, a two-day, in-person design workshop will take place in Mumbai. Ten handpicked designers from the GCC region will collaborate closely with participating SAJEX exhibitors. These design mentors will provide hands-on guidance to help exhibitors curate collections that resonate with the Saudi market’s unique tastes and cultural context.

Ms. Mahima Varma, Co-partner at WAOD, offered key insights into the design directions favored by consumers in the GCC. She highlighted the region’s distinct aesthetic preferences, cultural nuances, and style expectations that shape jewellery purchasing decisions.

The virtual session saw enthusiastic participation from SAJEX exhibitors, many of whom expressed strong interest in leveraging the initiative to deepen their understanding of GCC design sensibilities and consumer behavior. The initiative marks a strategic step in enhancing India’s jewellery exports to Saudi Arabia through culturally attuned, collaborative design innovation.

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Jewellery Manufacturers Seek Tax Relief As Rising Gold Prices Inflate Inventory Valuations

Higher Gold Prices Sustained Turnover Value, But Jewellery Volumes Declined As Consumers Adjusted To Costlier Purchases.

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Jewellery manufacturers in Coimbatore have submitted a representation to the Government of India seeking a review of the existing methodology for valuation of gold inventory for income tax purposes, citing significant financial pressures arising from the sharp increase in gold prices.

According to industry representatives, the closing stock value of gold held by jewellery manufacturers and retailers is currently determined on the basis of the weighted average cost of inventory available at the end of the financial year. The sector has highlighted that gold prices witnessed an increase of approximately 65 per cent between March 2025 and March 2026, resulting in a substantial rise in the book value of inventory.

Industry stakeholders have stated that while the monetary value of sales turnover may have remained comparable to the previous year due to higher gold prices, the actual quantity of jewellery sold has declined as consumers adjust to elevated price levels. Consequently, manufacturers contend that the appreciation in inventory value is being reflected in taxable income despite the absence of corresponding realised sales and cash flows.

The industry has further represented that maintaining adequate gold inventory is essential for meeting consumer demand for a wide range of designs and product categories. As a result, manufacturers are unable to significantly reduce stock holdings without affecting business operations and market competitiveness.

Particular concern has been expressed by micro and small-scale jewellery manufacturers, who report increased working capital requirements and liquidity constraints arising from taxation linked to inventory appreciation. Industry associations have requested that the Government examine alternative valuation or taxation mechanisms that more accurately reflect realised business income and cash generation.

The representation seeks consideration of suitable policy measures to address the financial impact of inventory value appreciation on jewellery manufacturers while ensuring continued compliance with taxation requirements and supporting the sustainability of the sector. Hence, the government should take separate statement of the gold stock with the manufacturers every year. It should collect advance tax based on the sales.

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