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GIVA Unveils VEDA: Bangalore’s Newest Premium Jewellery Destination

Where Ancient Wisdom Meets Contemporary Luxury

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GIVA, India’s leading fine jewellery brand, today marks a landmark moment with the launch of VEDA, a first-of-its-kind premium jewellery experience in Bangalore. More than a store, VEDA is a destination where heritage craftsmanship, ethical luxury, and deeply personal storytelling converge.

Derived from the Sanskrit word for knowledge, VEDA embodies a commitment to conscious luxury. The brand stands at the confluence of ancient wisdom and modern values, bringing awareness, integrity, and intention to every piece it creates.

Step into a world where grand interiors are as thoughtfully curated as the collections they house. VEDA offers an immersive jewellery journey designed for those who seek more than adornment. They seek meaning. At the heart of VEDA is an exclusive private viewing room, where guests experience a personalised consultation away from the world, making every milestone feel truly ceremonial.

VEDA’s collections are built around life’s most significant moments, weddings, milestones, and timeless celebrations. The silver range spans Kundan, pearl, and temple collections, each rooted in craft traditions that have stood the test of time. In gold, VEDA offers pieces across the full spectrum of a woman’s life, from understated everyday wear to show-stopping occasion jewellery, alongside Polki and lab-grown diamond collections for those seeking something truly exceptional.

Every piece is ethically sourced, traceable from origin to creation, and backed by full certification of quality and authenticity. Lab-grown diamonds are chemically, physically, and optically identical to mined diamonds, but created with zero environmental impact.

VEDA offers 0% deduction on gold, ensuring customers receive the full value of their gold at the time of exchange, with complete transparency and no hidden costs.

Made to Order in 12–14 Days

VEDA’s signature Made-to-Order offering allows customers to commission bespoke jewellery crafted specifically for them, delivered in just 12 to 14 days. Each piece is handcrafted by master artisans who bring generations of skill to their work, honouring traditional techniques while embracing contemporary design.

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BrandBuzz

CaratLane Unveils Two New Collections for Akshaya Tritiya, Seen on Yami Gautam Dhar

Heritage Meets Fluid Elegance As Kaashika and Leher Collections Reinterpret Tradition With Contemporary Diamond Artistry For Akshaya Tritiya

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CaratLane – A TATA Product, recently unveiled 2 new collections just in time for the auspicious occasion of Akshaya Tritiya: Kaashika & Leher — each rooted in different inspirations but unified by CaratLane’s signature contemporary design language. The collections were seen flaunted by Yami Gautam Dhar, the face of CaratLane, across various brand visuals.

The collection, Kaashika, is inspired by the ancient city of ‘Kaashi’, now known as Varanasi. Each design beautifully depicts the artisanal architecture of the city, its brilliance, and its famous temples in all their grandeur. The motifs and textures in 14KT gold and natural diamonds reinterpret the city’s rich heritage through a modern lens — making the jewellery truly wearable art.

Leher, inspired by waves, is beautifully brought to life with real diamonds and blue topaz set in 14KT gold. The designs showcase marvelous craftsmanship through their modern take on oceanic rhythms, expressed through soft curves and layered forms. Each piece is crafted to feel versatile and effortless, making it ideal for everyday elegance while still holding a very distinct design identity.

Speaking on the launch, Saumen Bhaumik, MD – CaratLane, remarked,

“With Kaashika, we set out to celebrate the richness of Indian heritage, drawing inspiration from the architectural grandeur and legacy of Kaashi. In contrast, Leher explores fluidity and movement, inspired by the ever-changing rhythm of waves, resulting in designs that feel light, modern, and expressive. Launched during the auspicious period of Akshaya Tritiya, both collections reflect our continued approach to contemporisation — reimagining traditional inspirations into jewellery that is relevant, versatile, and effortlessly wearable for today’s consumer.”

Currently, customers can avail a special festive offer of flat 50% off on making charges, along with an additional flat 15% off on diamond prices across all diamond jewellery designs. Curated especially for the auspicious occasion of Akshaya Tritiya, the offer encourages customers to mark the occasion with timeless pieces that blend contemporary design with CaratLane’s signature craftsmanship. Customers can experience these stunning collections across CaratLane’s expansive network of 370 stores nationwide, offering an immersive and personalised shopping experience, or conveniently browse and shop online at www.caratlane.com, ensuring a seamless omnichannel journey just in time for the festive celebrations.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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