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GIVA unveils heartfelt campaign – GIVA for Every Mother; features Anushka Sharma

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GIVA, fine jewellery brand, unveiled their heartfelt campaign – GIVA for Every Mother, the brand pays tribute to all mother figures through a thoughtfully curated collection and emotionally resonant storytelling via digital videos. This Mother’s Day, GIVA invites everyone to slow down, reflect, and celebrate the remarkable women who shape our lives with their love, wisdom, and courage.

At the heart of the campaign is an emotional brand film featuring a young man wishing his grandmother a Happy Mother’s Day a reminder that maternal love comes in many forms. Another film features Anushka Sharma beautifully expresses gratitude to that one person who’s always been there, a quiet yet powerful homage to a mother’s role.

An innovative collection of timeless gold jewellery is showcasedf—designed to be both traditional and sophisticated. It caters to first-time mothers, grandmothers, and those who’ve stepped into nurturing roles, capturing sentiments that words often cannot express.

GIVA introduces an innovative collection of timeless gold jewellery, a perfect blend of tradition and sophistication. Designed to honour every kind of mother, from first-time moms to grandmothers and mentors who’ve stepped into motherly roles, this collection captures sentiments that often go beyond words.

To make the occasion even more special, GIVA is offering up to 30% off on lab-studded jewellery, creating the perfect moment to honour mothers everywhere with a gift that shines eternally.

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BrandBuzz

Poonam Soni & Nawaz Modi Singhania Launch the Brace-Watch

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India’s pioneering luxury jewellery designer collaborates with Nawaz Modi Singhania to launch a limited-edition wearable art piece—marking her first creation designed for a broader collector community.

Poonam Soni, one of India’s most celebrated jewellery visionaries, has introduced her latest innovation—the Brace-Watch, a bracelet crafted like a timepiece and adorned with miniature art by Nawaz Modi Singhania. The launch revives their artistic partnership that began in 2011 with the iconic S2 cuffs.

The Brace-Watch features hand-painted discs of tigers, jaguars, and big cats, encased within a monochromatic, jewel-laden bracelet framed by tightly stacked baguette-cut stones in striking red, green, or cobalt blue.

For the first time in her 36-year career, Poonam Soni steps beyond one-of-a-kind heirloom creations to present a collectible accessible to a wider audience of art and design enthusiasts—a milestone for the House of Poonam Soni. Each piece takes nearly eight months to craft, merging Nawaz’s intricate miniature work with Soni’s sculptural design language.

Her illustrious legacy includes collaborations with masters such as Laxman Shreshtha, a showcase at Harrods, international acclaim, and over 150 awards—earning her the moniker “India’s Coco Chanel.” With daughter Kriti Soni joining the maison, the brand is set to carry forward its philosophy of artistic preservation and modern Indian luxury.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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