BrandBuzz
Dassani Brothers Reimagine Heritage with Navya 2.0 This Akshay Tritiya

As Akshay Tritiya approaches on April 30, 2025, Dassani Brothers, the name behind some of India’s most iconic heirloom jewels, unveil a fresh chapter in their storied legacy—Navya 2.0. A breath-taking evolution of their beloved Navya Collection, this drop is not just jewellery, it’s a celebration of womanhood in all its luminous layers.
Rooted in the Sanskrit meaning of “new,” “pure,” and “eternal,” Navya was born from a desire to honour tradition while embracing today’s quiet confidence. This year, it returns renewed—sleeker, lighter, and even more expressive. Think: the poetry of old-world craft woven into silhouettes that feel at home on a sunlit terrace brunch, a barefoot sangeet night, or an intimate dinner under fairy lights.
Navya 2.0 introduces a refined duality in its materiality—crafted in both 18k and 14k fine gold, the collection plays with weight and presence. The 18k pieces bring the hallmark richness and legacy of Dassani Brothers’ craftsmanship, while the 14k offerings are thoughtfully designed to be feather-light, minimal, and effortlessly wearable—perfect for the modern woman on the move.
This new edition also expands the design language of Navya with uncut Polki, pop-toned detailing, and fluid forms that transition seamlessly from day to night. Finished in fine gold, the new ranges are fresh yet familiar—each piece a modern heirloom in the making.
For the new generation of jewellery lovers, Navya 2.0 is a love letter to lightness—jewellery that doesn’t weigh you down, but lifts you up. It’s for those who want luxury that breathes, tradition that evolves, and elegance that adapts to the rhythm of their lives.
The collection also retains its iconic cornerstones—Polki diamonds with their raw, organic fire, the sparkle of round brilliants, the depth of Russian emerald cuts, and the soft gleam of tanzanite beads and cultured pearls.
From statement chokers that command attention to dainty pendant sets that whisper luxury, Navya 2.0 is jewellery designed for the woman who doesn’t just wear tradition—she reinterprets it.

“This Akshay Tritiya, we wanted to go beyond symbolism,” says Sumit Dassani, Partner at Dassani Brothers. “Navya 2.0 is for the modern muse—she’s rooted in heritage but led by individuality. With every design, we’ve tried to reflect her strength, softness, and the quiet power of choosing her own meaning of prosperity.”
Designed to be adorned across occasions and moods, the Navya 2.0 collection is less about jewellery as ornament and more about jewellery as extension—of self, of story, of spirit.
This Akshay Tritiya, step into your own light. Because tradition isn’t static—it’s meant to shimmer, evolve, and dance with you.

BrandBuzz
Orra Launches New Bridal Designs Under ‘Aekta – The Wedding Collection’

Luxury diamond jeweller Orra has expanded its bridal portfolio with fresh additions to its signature ‘Aekta – The Wedding Collection’, just in time for the peak wedding season. The new range showcases layered diamond necklaces and gemstone-accented sets, thoughtfully crafted for brides and their families across all key wedding ceremonies—from haldi and mehndi to sangeet and reception.
Inspired by gradient leaf motifs, the collection features elegant designs adorned with green and red gemstones, blending traditional aesthetics with a modern sensibility. It offers a versatile mix of lightweight cocktail pieces and opulent bridal sets, appealing to contemporary bridal tastes.

‘Aekta’ has always celebrated the sacred and joyful journey of Indian weddings,” said Dipu Mehta, Managing Director of Orra Fine Jewellery. “With new designs and exclusive seasonal offers, we’re making this experience even more memorable and accessible for our customers.”
To mark the launch, Orra is offering flat 25% off on the diamond value of select necklaces priced above ₹5 lakh, along with 0% down payment and no-interest EMI options. These offers are valid until June 1.
With 97 stores across 40 cities, Orra continues to be a leading name in bridal diamond jewellery, renowned for its Belgian diamonds, unique 73-facet Crown Star cut, and distinctive multi-centre design approach.
BrandBuzz
Isharya Unveils ‘Indinoor’- A Bold New Era of Festive Indian Jewellery
New brand blends tradition and trend to redefine ethnic jewellery for the modern Indian woman

In a dynamic move to transform the ethnic jewellery space, the House of Isharya has launched Indinoor, a new brand designed to celebrate the spirit of today’s Indian woman. With its debut collection, Jewels of Happiness, Indinoor offers a vibrant, modern take on traditional festive jewellery—crafted for weddings, festivals, and every moment worth celebrating.
Positioned as a celebration-first label, Indinoor combines accessible luxury with joyful self-expression, blending cultural richness with contemporary design. “Indinoor was born from a desire to make ethnic jewellery more versatile, inclusive, and reflective of today’s Indian woman,” said a spokesperson from Isharya. “It’s about honouring tradition while embracing evolution.”
The Jewels of Happiness collection features bold silhouettes, intricate craftsmanship, and vibrant color palettes, rooted in India’s rich craft heritage but reimagined with a fashion-forward sensibility. Staying true to Isharya’s legacy of quality and detail, Indinoor offers a diverse and thoughtfully curated range at accessible price points.
More than just adornment, Indinoor’s pieces are designed to be deeply personal—mirroring the wearer’s identity, mood, and moments. With plans to expand its assortment to become a go-to destination for ethnic occasion jewellery, Indinoor aims to resonate with women across generations and regions.
In a market where sparkle defines celebration, Indinoor steps in as a fresh, festive, and inclusive answer to India’s evolving jewellery preferences.
BrandBuzz
Mark Every Milestone in Style with Mia by Tanishq’s exciting offers, this ‘Joy of Gifting’ Season
From aisle walks to graduation caps—make every moment sparkle ~

Mia by Tanishq, one of India’s leading fine jewellery brands, announces the ‘Joy of Gifting Festival’, just in time for the wave of the wedding season and graduation celebrations. This limited-time offer gives customers flat 20% off on making charges of diamond jewellery, making it the perfect time to gift something precious for the many milestones life brings.
With the wedding season in the air, Mia offers a thoughtful curation of jewellery that makes gifting effortless—whether you’re honouring the bride on her big day, curating meaningful pieces for the bridesmaids, or looking to gift the family and friends of the couple. Mia’s contemporary yet timeless designs cater to every kind of celebration, ensuring that your gift is as memorable as the moment itself.
Beyond weddings, the Joy of Gifting Festival arrives at the perfect moment for students graduating into new chapters of their lives. Celebrate academic milestones with a piece of fine jewellery that marks not just achievement, but the promise of what lies ahead. Whether it’s for a loved one or a personal reward, Mia’s stunning assortment of collections are perfect to make graduation moments shine.
Mia by Tanishq offers an array of collections, made in 14kt and 18kt gold, adorned with certified natural diamonds. Available at sweet selling price points, the brand offers versatile pieces that can be worn everyday or thoughtfully gifted to loved ones. Innovative designs, including elaborate earcuffs, brooches that double as pendants, lightweight earrings, stackable bracelets, trendy sui-dhagas and intricate ring. The brand’s latest collection – The ‘Mia Fiora’ Collection brings delicate floral motifs to life, featuring intricate designs that reflect the freshness of spring and the essence of personal growth. Gold filigree petals, dainty layered patterns, and hand-carved stones come together to create pieces that celebrate sophistication and individuality.
Available from 23rd May to 8th June, the offer is valid at all Mia by Tanishq stores and online.
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