New Premises
Chow Tai Fook Goes Global: Iconic Jeweler Debuts in Bangkok with Eyes on the West
The Hong Kong luxury giant launches its first Thai location at Siam Paragon, signaling a bold expansion into Australia, Canada, and the Middle East by 2026.
Chow Tai Fook Jewellery Group is officially taking its “Timeless Red” branding to the global stage. The Hong Kong-based luxury powerhouse has inaugurated its first store in Bangkok, Thailand, located in the prestigious Siam Paragon mall. This opening serves as a key milestone in the company’s aggressive strategy to pivot toward international markets.
The new Bangkok boutique is more than just a retail space; it is a showcase of the brand’s “brand transformation” journey. Featuring a blend of modern sophistication and traditional Chinese craftsmanship, the store offers exclusive collections tailored specifically for the Southeast Asian market to celebrate local Thai culture.
Strategic Global Roadmap With a massive network of over 5,000 stores primarily in Greater China, Chow Tai Fook is now looking far beyond its traditional borders:
- Southeast Asia: Following a successful launch at Singapore Changi Airport in November 2025, the Bangkok store reinforces the brand’s regional presence.
- Western Expansion: The group plans to enter Australia for the first time and open an additional location in Canada by June 2026.

- Middle East: A formal entry into the Middle Eastern luxury market is projected within the next two years.

A Vision of Modern Luxury “This expansion is part of our ambition to establish Chow Tai Fook as a leading force in global luxury,” said Sonia Cheng, Vice Chair of Chow Tai Fook Jewellery Group. She emphasized that the move reinforces the brand’s legacy of “innovation, excellence, and cultural resonance.”
To support this international push, the company has appointed renowned Chinese actor Yang Yang as its Global Brand Ambassador. By aligning with one of Asia’s most recognizable faces, the jeweler aims to cultivate a “refined, modern identity” that resonates with a younger, diverse, and global audience.
New Premises
NEBULA By TITAN Unveils Its First-Ever Exclusive Boutique In Mumbai
The 2,000 Sq.Ft. Khar Flagship, Inaugurated By Karan Johar and Karisma Kapoor, Showcases 18K Gold Timepieces and Indian Luxury Craftsmanship.
The 2,000 sq. ft. flagship in Khar brings Nebula’s world of 18K gold watchmaking, Indian artistry and luxury craftsmanship to life through a contemporary royal atelier experience. The boutique was inaugurated by Karan Johar and Karisma Kapoor.
Nebula by Titan, India’s pioneering luxury gold watch brand, today unveiled its first-ever exclusive standalone boutique in Khar, Mumbai, marking a defining milestone in the brand’s evolution. As the first dedicated Nebula destination and the first exclusive brand boutique within Titan’s Premium Collection portfolio, the launch represents the brand’s most significant investment to date and underscores its long-term commitment to building a distinctive expression of Indian luxury.
Nebula stands for the celebration of one’s most radiant self through a distinguished blend of intricate Indian craftsmanship and world-class horology. Celebrating individuality through exquisite Indian craftsmanship, Nebula marks a new chapter with its first exclusive boutique, bringing fine watchmaking, artistry and immersive luxury experiences under one roof. The boutique was inaugurated by Karan Johar and Karisma Kapoor, whose distinctive personal styles and enduring cultural influence embody the spirit of Nebula and the evolution of Indian luxury.
A Royal Atelier Inspired by India’s Artistic Heritage
Spread across approximately 2,000 sq. ft., the flagship boutique is envisioned as a royal atelier, an intimate world of refined luxury where exceptional craftsmanship, intricate design and the art of fine watchmaking take centre stage. Thoughtfully designed to encourage unhurried discovery and meaningful conversations, the boutique offers a highly personalised experience, with expertly trained staff guiding patrons through exclusive collections and the artistry behind each timepiece. From bespoke consultations to gracious hospitality, every detail invites guests to immerse themselves in the world of Nebula, explore its creations at leisure and enjoy a more intimate approach to luxury shopping.


The design draws inspiration from four enduring themes that have long informed Nebula’s creative universe: Celestial elements, Gardens of Paradise, Architecture, and historic Cities. These influences come to life through a thoughtful interplay of materials, craftsmanship and storytelling. Handcrafted brass and wood balusters, intricate marquetry, delicate gold leafing and finely detailed flooring create an atmosphere of quiet sophistication, reflecting the artistry and precision that define Nebula’s timepieces.



Central to the boutique’s design narrative is indigo, a colour deeply intertwined with India’s artistic and cultural legacy. For centuries, India was celebrated across the world for its indigo cultivation, craftsmanship and trade, with the prized pigment travelling through ancient global trade routes. Even its name traces its origins to the Greek indikon, meaning “from India”. For Nebula, indigo holds an additional significance. Its rich blue depths evoke the vastness of the night sky and the celestial inspirations that have shaped many of the brand’s iconic creations. Paired with accents of antique gold and soft ivory, the palette creates an atmosphere that feels regal, immersive and unmistakably Nebula, balancing heritage with contemporary luxury.


Entering the World of Nebula
More than a destination for fine watchmaking, the boutique offers an intimate immersion into the world of Nebula, where every detail is considered and every interaction thoughtfully curated. At its heart is an exclusive selection of Nebula’s exquisite 18K gold timepieces, each an expression of exceptional artistry, intricate jewellery craftsmanship and timeless design. Guests are invited to discover the inspirations, heritage and meticulous craftsmanship behind each creation, guided by expertly trained specialists who offer a highly personalised approach to watch discovery. Designed to encourage leisurely exploration and meaningful conversations, the boutique pairs attentive, discreet service with gracious hospitality and curated refreshments, allowing patrons to experience the collections in an atmosphere of quiet refinement. The result is a distinctly elevated retail experience, where the pleasure of discovery is as memorable as the timepieces themselves.
Commenting on the launch, Kalpana Rangamani, Chief Sales & Marketing Officer, Premium & Luxury Watches, Titan Company Limited, said:

“The most exciting thing about Indian luxury today is its confidence. Consumers are increasingly seeking brands that combine exceptional craftsmanship with authenticity, cultural depth and a distinctive point of view. The unveiling of Nebula’s first exclusive boutique is a reflection of that evolution. More than a retail destination, it is the physical expression of the Nebula brand and our commitment to creating a world-class luxury experience rooted in Indian artistry and craftsmanship. This milestone marks an important step in our journey to establish Nebula as a distinguished luxury watch brand with an identity and experience that are unmistakably its own.”
A New Chapter for Indian Luxury Watchmaking
Situated in the heart of Mumbai’s fashion and luxury landscape, the boutique establishes a dedicated home for Nebula and represents the next chapter in the brand’s journey. More than a new retail address, it is a statement of intent. It reflects Nebula’s ambition to create a distinctly Indian expression of luxury watchmaking, one that celebrates the country’s extraordinary artistic heritage while meeting the expectations of today’s discerning luxury consumer.
With its first exclusive boutique, Nebula opens the doors to a new world of Indian luxury, where craftsmanship, culture and contemporary elegance come together in a manner that is both timeless and uniquely its own.
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