BrandBuzz
CaratLane launches ‘Runway’: a first-ever fine jewellery tribute to women in aviation
CaratLane – A TATA Product, has recently unveiled a groundbreaking new jewellery collection — Runway, celebrating the spirit, ambition, and elegance of women in aviation. With this launch, CaratLane becomes the first Indian jewellery brand to ever pay tribute to the trailblazing women of the skies.
The campaign film brings to life the stories of a commercial pilot, a cabin crew professional, and a fighter pilot, all of whom found their unique ways to express their love for flying through this exquisite collection. In a world-first moment for the category, the Runway collection soars above convention, featuring a stunning line-up of 20+ designs crafted in 9KT & 14KT gold and diamonds. Some of the designs have mobile aircraft motifs that move with grace. Each design narrates a story of flight, courage, and sky-high dreams, through fine jewellery.
CaratLane hosted an exclusive collection preview event with full grandeur at the signature store in Bandra, Mumbai, where real-life cabin crew were invited for a first look. The event was graced by the presence of Gul Panag—actress, politician, and adventure enthusiast—who is also a licensed private pilot.
Saumen Bhoumik, MD – CaratLane, said, “Aviation in India is one of the fastest-growing industries globally, and we proudly have the highest share of lady pilots. Right from the days of a single national carrier, Air India, aircrew members have been icons of style and symbols of a rising, modern India. This thoughtfully designed collection is our tribute to the brave women who make our skies safer, better, and smarter every single day.”
Gul Panag remarked, “This collection speaks straight to my heart. Aviation gave me wings, and now there’s jewellery that celebrates that feeling in such a stylish and everlasting way. It is definitely a must-have for aviation enthusiasts. There’s only one thing better than flying, and it’s flying in style!” Customers intrigued by aviation, travel, and such bold designs can explore the collection online on www.caratlane.com or in select stores across In
BrandBuzz
Puducherry CM, Raashi Khanna Inaugurate Challani Jewellery Mart Flagship Showroom In Puducherry
Actress Raashi Khanna Announced As The Brand Ambassador Of Challani Jewellery Mart
Challani Jewellery Mart, marked a significant milestone with the grand inauguration of its newest flagship showroom in Puducherry.The showroom was inaugurated by the Hon’ble Chief Minister of Puducherry Shri N. Rangasamy, in the presence of acclaimed actress Raashi Khanna, who was officially announced as the Brand Ambassador of Challani Jewellery Mart, making the celebration even more special and memorable. Present at the inauguration were Jayantilal Challani, Chairman- Challani Group of Companies and Gautham Challani, Director- Challani Jewellery Mart.
The newly launched flagship showroom features three magnificent floors, each curated to showcase jewellery in its most exquisite form. The showroom houses an extraordinary collection of timeless gold jewellery, radiant diamond creations, bridal masterpieces, contemporary ornaments .A key highlight of the new outlet was an entire floor exclusively dedicated to silver jewellery, From elegant daily wear to grand festive creations, the silver collections are designed to appeal to every generation and every style preference.
For generations, Challani Jewellery Mart has been more than a jewellery brand. It has been a part of countless celebrations, cherished memories, traditions, and emotions beautifully carried from one generation to another. Continuing this glorious legacy, the brand now brings its signature elegance and unmatched craftsmanship to Puducherry. through a spectacular new destination designed to redefine the jewellery shopping experience.
Every piece at Challani Jewellery Mart is thoughtfully designed to celebrate life’s most precious moments, transforming jewellery into emotions that last forever. Beyond jewellery, the new showroom has been envisioned as a luxurious lifestyle destination where every customer experiences warmth, comfort, grandeur, and personalised attention. The elegant interiors, refined ambience, spacious displays, and exclusive collections together create an experience that is memorable, immersive, and truly world-class.
With a strong and successful presence already winning the hearts of customers in Chennai and Madurai, Challani Jewellery Mart now extends its celebrated legacy to Puducherry. carrying forward its commitment to quality, authenticity, innovation, and timeless craftsmanship.
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