BrandBuzz
Aulerth & Suneet Varma’s ‘Mehr’ Jewelry Collection- A Radiant Tribute to Self-Love and Inner Beauty
Aulerth, India’s premier multi-designer house of couture-inspired jewelry, has unveiled its latest collection, ‘Mehr,’ in collaboration with renowned designer Suneet Varma. This stunning new collection embodies the essence of self-love, radiating inner beauty like a sunbeam that touches and transforms everyone around it. ‘Mehr,’ a Persian word meaning “love” and symbolizing the sun, offers a poignant reminder that true beauty begins within and flourishes outward, offering a deeper connection to oneself and to others.
Vivek Ramabhadran, Founder and CEO of Aulerth, expressed his excitement about the launch, stating, “It is wonderful to launch a new collection with Suneet Varma. In ‘Mehr,’ you will see designs intricately cut in Mughal-inspired shapes, yet light and comfortable. The collection embodies the message of ‘Self-love, Selflessly’—celebrating the inner radiance we all carry, reminding us that we are enough, and that this love for ourselves is the same energy we recognize in others.”
For Suneet Varma, this collection holds a personal significance. “I am truly overwhelmed by the love and appreciation our previous collaboration received, and I am thrilled to join hands with Aulerth again for ‘Mehr,’” he shared. “This collection is an ode to self-love, timeless elegance, and the enduring beauty of Indian craftsmanship. ‘Mehr’ is not just jewelry—it is a celebration of the inner radiance that exists within all of us, and I hope it resonates deeply with everyone who wears it.”
The ‘Mehr’ collection features a wide range of exquisite jewelry, including delicate chains, bold statement rings, graceful bangles, elegant maangtikas, and chic bracelets. Prices range from INR 4,000 to INR 55,000, making each piece a valuable investment in both beauty and empowerment. Crafted from consciously reclaimed metals and adorned with semi-precious gemstones such as dawn-like pearls and lush aquamarines, the designs feature reimagined Kundan work that transforms each piece into a miniature masterpiece.
As a celebration of individuality and love, ‘Mehr’ is a reminder of the timeless power of self-love, creating jewelry that not only enhances the wearer’s beauty but also enriches the world around them.
BrandBuzz
FIFA Unveils First-Ever 18K Gold Diamond Championship Rings to celebrate Spain’s World Cup Victory
FIFA Introduces Exclusive 18K Gold Championship Rings Set With Natural Diamonds and Sapphires, Marking A Landmark ,Moment For Both Football and The Jewellery Industry
FIFA Unveils First-Ever 18K Gold Diamond Championship Rings to celebrate Spain’s World Cup Victory.Alongside the iconic FIFA World Cup Trophy and gold medals, the winning team will receive exclusive Championship Rings—a first in the tournament’s history. Only 30 custom-made rings will be produced for the victorious players and key staff, with each ring personally sized and engraved, making every piece unique.
The championship ring is crafted in 18-karat gold and features 89 natural diamonds and 36 natural sapphires, symbolising victory, prestige and excellence.
Extending the celebration beyond the winning team, FIFA will also release 2,026 individually numbered Championship Rings, including 1,996 collector’s edition rings for football fans worldwide.
The introduction of the Championship Ring marks a significant milestone for the natural diamond industry, with natural diamonds becoming part of one of the world’s most prestigious sporting achievements. The initiative highlights the growing intersection of sport, luxury and fine jewellery, reinforcing the enduring symbolism of natural diamonds in celebrating excellence.
For the global jewellery industry, the launch represents a powerful moment where one of sport’s greatest victories is commemorated not only with a trophy, but also with a timeless piece of diamond jewellery.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.