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Ashika Ranganath inaugurates the Emmadi Silver Jewellery  flagship store in Bengaluru

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Premium silver jewellery brand Emmadi Silver Jewellery has officially entered the Karnataka market with the grand opening of its first store in the state, held in Malleshwaram, Bengaluru. The launch event on May 9th was headlined by popular Kannada actress Ashika Ranganath, who inaugurated the store and praised Emmadi’s elegant, heritage-inspired designs.

The ceremony also saw the attendance of former Karnataka Deputy Chief Minister Dr. C.N. Ashwath Narayan, alongside local dignitaries, customers, and jewellery enthusiasts. Located at No. 306, Ground Floor, 2nd Main Road, 16th Cross, Sampige Road, the new store aims to cater to Bengaluru’s discerning clientele with an extensive collection of over 75,000 handcrafted, gold-plated silver jewellery designs.

“Jewellery connects us to our roots and heritage,” said Ashika Ranganath at the event. “Emmadi’s pieces celebrate that connection with timeless elegance. I’m thrilled to be a part of their journey in Bengaluru.”

Expanding from its roots in Telangana and Andhra Pradesh, Emmadi’s entry into Karnataka marks a strategic move into a market known for its appreciation of tradition, craftsmanship, and value.

Founded in Hyderabad just four years ago, Emmadi Silver Jewellery has already built a customer base of over 150,000 worldwide, including a growing audience in the U.S. Known for its luxurious yet affordable silver offerings, the brand now plans an aggressive retail expansion across Karnataka. The next store is scheduled to open in Marathahalli within 10 days, followed by launches in Jayanagar and other key locations, with a goal of 10–15 stores across the state by the end of 2025.

The new outlet offers a fresh destination for jewellery lovers in Bengaluru looking for quality, tradition, and affordability under one roof.

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BrandBuzz

Mavitrra Launches “The Amara Collection” – A Timeless Celebration of Bridal Grandeur and Festive Luxury

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Mavitrra, the elegant and stylistically unique and masterfully crafted bespoke diamond jewellery brand, has just come up with its latest creation this Diwali season. The Amara Collection, an alluring and timeless luxury bridal and festive jewellery collection that stays radiant and adds value to your wardrobe for the coming years.

“The Amara Collection” defines the beauty and sophistication of a lifetime, with pieces that are impeccably designed using natural diamonds and hallmark white and yellow gold. Each piece honours the glory of Indian celebrations and the opulence of bridal extravagance, combining ageless charm with modern artistry.

The idea of “Shining Beyond Time” has been the core of designing the collection, representing the concept in all the jewellery pieces.  This is a collection of timeless masterpieces ranging from elegant diamond bangles and statement bridal rings to delicate yet grandeur evoking Lotus Earrings, all crafted in exquisite yellow and white gold. The essence of Mavitrra’s concept of artwear serving as a medium of expressing one’s unique personality and feelings is there in every intricate ornament.

“The beautiful, Amara collection is a nod to the spirit of the contemporary Indian woman, the bright, the strong and the timeless one,” states Bindu Sharma, the Founder and Creative Director of Mavitrra. She adds, “Every piece epitomises elegance, history, going far beyond ongoing fashion.”

Mavitrra specialises in custom-tailored luxury and blends proven manufacturing techniques with the highest quality inputs and a qualitative design to produce not merely luxurious jewellery but significant ones. From the custom bridal sets to the singular heirloom designs, each creative work is backed up by a certificate of excellence and made to perfection by hand of the master artisans.

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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.

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