National News
5 Affordable Jewellery Picks for Last-Minute Secret Santa Gifting by GIVA this season
The holiday rush is real; GIVA has come up with a last-minute Christmas Secret Santa Gifting options for this season. To overcome Secret Santa deadlines, office parties, and zero time to overthink gifting options. When you want something thoughtful, stylish, and easy on the pocket, jewellery always delivers. A hint of silver sparkle feels personal without being complicated, making it a safe yet special pick.
Whether it’s for a colleague you barely know, a friend who loves subtle accessories, or someone who appreciates everyday elegance, the right jewellery fits every vibe. Effortless, versatile, and instantly gift-worthy, these pieces make sure your last-minute Secret Santa still feels well planned.
Golden Cosmic Key Pendant With Link Chain


Add a hint of Christmas magic with this celestial silver piece. Crafted in 925 sterling silver and finished with a warm gold polish, this pendant blends the purity of silver with a soft festive glow. The planet-and-ring detail crowns a classic key silhouette, while delicate zircons shimmer like Christmas lights, an elegant keepsake for the season.
Silver Celestial Bloom Bracelet


The Silver Celestial Bloom Bracelet is the perfect touch for all your Christmas moments adding just the right amount of sparkle without ever stealing the show. Alternating polished crescent moons and oval-cut coloured zircons create a festive, twinkling rhythm reminiscent of winter lights. Crafted in 925 sterling silver, it’s lightweight, gentle on the skin, and effortlessly elegant. A subtle, season-ready piece that elevates every outfit.
Golden Inka Ear Piercings


The Inka Ear Piercings bring a bold, instinctive charm to your Christmas looks — perfect for parties, brunches, and every festive gathering in between. Their semi-floral silhouette, crafted in 925 sterling silver and studded with sparkling zircons, adds a fierce yet elegant twinkle. Designed for multiple piercings, they let you mix, match, and curate a look that’s entirely your own. A statement-ready piece that brings attitude, shine, and effortless celebration energy to the season.
Rose Gold Deer Heart Necklace


Inspired by the grace and quiet elegance of the deer, the Rose Gold Deer Heart Necklace captures a sense of beauty and strength in a delicate design. Featuring a refined deer silhouette, the necklace is highlighted with antlers studded with a shimmering zircon, adding just the right touch of sparkle. Finished in soft rose gold, this piece feels both charming and elegant — perfect for everyday wear or as a thoughtful gift.
Silver Christmas Longing Bracelet


The Silver Christmas Longing Bracelet captures the sweet anticipation of the holiday season, that childlike excitement we feel as Christmas draws near, made even more magical in shimmering silver. Designed to bring a playful festive touch to your look, it features an adorable motif of Rudolph chasing a snowflake, adding instant charm and warmth. Light, whimsical, and full of Christmas spirit, it’s perfect for brunches, cosy gatherings, and all the joyful moments December brings.
source:Giva
National News
Bhima Gold Unveils Ashtalakshmi Coin Collection for Akshaya Tritiya, Blending Devotion with Exquisite Design
A culturally rooted, insight-led launch that reimagines festive gold buying through storytelling, symbolism, and spiritual relevance.
In a move that blends cultural storytelling with product innovation, Bhima Gold has unveiled its Ashtalakshmi Coin Collection for Akshaya Tritiya – positioning gold not just as a purchase, but as a deeply symbolic expression of prosperity, faith, and intent.
Timed with one of India’s most significant gold-buying occasions, Akshaya Tritiya, the launch reflects a deeper cultural shift in consumer behaviour. While the festival continues to drive strong purchase intent, there is a growing preference for meaningful, purpose-led buying experiences over purely transactional consumption.
Aligned with this evolving mindset, the Ashtalakshmi coin collection has been thoughtfully conceptualised to blend tradition with deeper symbolism. Inspired by the eight sacred forms of Goddess Lakshmi, each coin represents a distinct dimension of prosperity—from wealth and nourishment to courage, knowledge, and continuity.

By bringing together Adi Lakshmi, Dhana Lakshmi, Dhanya Lakshmi, Gaja Lakshmi, Santana Lakshmi, Veera Lakshmi, Vijaya Lakshmi and Vidya Lakshmi, the collection reframes gold coins from being a generic festive purchase to a story-driven, culturally immersive product experience – one that resonates across generations and belief systems.
This launch also aligns with Bhima Gold’s larger centenary narrative of “Together Purever,” which focuses on legacy, shared traditions, and evolving consumer meaning. The collection becomes an extension of that philosophy – reinforcing how heritage brands are reinterpreting tradition for a more aware and emotionally driven consumer.
Customers can pre-book their favourite jewellery by paying just 10% in advance & get their jewellery on Akshaya Tritiya at the lowest rate, which gives customers more flexibility and helps them plan their purchases with greater confidence, especially at a time when gold prices are high.
Akshaya Tritiya has traditionally been associated with intention, belief, and the aspiration for prosperity, extending beyond a purely transactional act of buying gold. The Ashtalakshmi Coin Collection has been conceptualised to reflect this deeper cultural and spiritual significance, with each coin designed to carry a distinct meaning and sense of purpose. The initiative also aligns with evolving consumer preferences, where there is a noticeable shift towards jewellery that offers emotional, cultural, and spiritual resonance in addition to intrinsic value.
With gold prices near record highs and consumer sentiment becoming more considered, Bhima’s Ashtalakshmi Coin Collection signals a broader shift in the category — from price-led promotions to meaning-led engagement, where design, storytelling, and cultural relevance drive both differentiation and demand.
As legacy brands navigate a new era of conscious consumption, Bhima Gold’s latest offering highlights how tradition can be reimagined as experience, making gold buying not just an act of investment, but an expression of identity and belief.
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