OurBuzz
3rd Edition of GJS concludes with commendable business of 60 to 80 tons despite increased Gold Price
➢ More than 15,000 domestic & International buyers contributed the success of GJS with the business of 60 to 80 tons in this show.
10th April, 2023 Mumbai: The exciting 3rd Edition of the B2B GJS Expo was organised by All India Gem and Jewellery Domestic Council (GJC) and held from 7th to 10th April 2023 at Bombay Exhibition Center (NESCO), Mumbai. The Guest of Honour, Mr Rahul Narvekar ji, Speaker Maharashtra State Assembly, inaugurated the Expo. Also present at the inauguration was Saiyam Mehra, Chairman, GJC and Convener of GJS, Rajesh Rokde, Vice Chairman of GJC and Co Convenor of GJS, among other distinguished members from the trade and industry.
The Chief Guest Mr Rahul Narvekar launched an industry-dedicated magazine ‘GJC Connect’ on the occasion. The promotion for the show was made with the hashtag #HamaraApnaShow, the exhibition was a showcase of the latest jewellery designs from the world’s most acclaimed jewellers. The exhibition is a celebration of the art and craft of jewellery making, featuring masterpieces that incorporate a range of precious metals, gemstones, and other materials.
All types of contemporary and fashionable ornaments were on display in this expo. The jewellery, of gold, diamond, silverware for toddler to millennial to wedding ornaments, including Guiness Book Record holder pendant by Shiv Narayan Jewellers Pvt Ltd. which attracted visitors with eye-catchy look. The expo also had interactive educational seminars & workshops on various current & future trends by prominent players from the industry.
Addressing the inaugural session, Mr. Rahul Narvekar the speaker Maharashtra state Assembly said, “ “GJS is being recognized today as a landmark show, displaying talent, art productivity and values of ethical trading to the world at large. I must confess that my association with this event goes, of course without saying, with a sense of gratitude to this industry for their contribution to the nation building and the growth of the economy of this country, being the pillar of the economy of this country. But with the same breath, I must admit that I am standing here on the dais, I am presiding the state assembly as a speaker and representing the Colaba assembly constituency because of this industry. My constituency houses the largest bullion market in the country, in terms of both rates and variety and design.”
Mr Saiyam Mehra, Chairman GJC and Convener of GJS added, “The show of this magnitude even with high priced gold is very encouraging. We are delighted with the response of 15000 national and international buyers participating in the show and we did more than 80 tonnes Rs. business. It’s a testament to resilience of the jewellery industry in India, and we look further to our upcoming Diwali edition at Jio Center, Mumbai”
Mr. Rajesh Rokde, Vice Chairman of GJC and Co Convenor – GJS, said, “I’m elated to express our profound satisfaction with success of 3rd Edition of GJS #Humaraapnashow, despite of formidable challenges posed by escalating prices of gold the unwavering momentum of the show has been truly remarkable. In this edition we have witnessed an extraordinary influx of more than 15000 buyers not only from our country but also international buyers, and our exhibitors have showcased an exclusive collection in this show. Special Thanks to the visitors to make our show a success. This planning of show before Akshay Tritiya and wedding season has added to grandeur of the show”
GJS comprises top-of-the-line manufacturers & wholesalers of Gems & Jewellery as well as dealers from all over the industry. The show assembled the best retailers, wholesalers, manufacturers, traders, and delegates from across India. GJS is the ultimate sourcing platform for doing business and a must-attend event for every jeweller in the Indian market.
GlamBuzz
Aisshpra Gems & Jewels Opens Four Stores in One Day, Takes Network to 20; Targets 30 Stores by March 2028
Four franchise showrooms add approximately 12,000 sq. ft. of retail space, taking the brand’s total retail footprint beyond 90,000 sq. ft.; Bettiah marks its entry into Bihar.
Aisshpra Gems & Jewels, the jewellery retail brand established in Gorakhpur in 1940, today announced the simultaneous opening of four showrooms in Bahraich, Bettiah, Lucknow and Mirzapur. The milestone takes its operational network from 16 to 20 stores in a single day, with three more stores under construction and a target of 30 operational stores by March 2028.




Each new franchise-operated showroom measures approximately 3,000 sq. ft. Together, the openings add around 12,000 sq. ft. of retail space and take the brand’s overall retail footprint to more than 90,000 sq. ft. The Bettiah opening is Aisshpra’s first in Bihar, where Siwan and Gopalganj are also in its expansion pipeline. The Lucknow launch marks its third showroom in the city.
Jewel Story takes centre stage across all four stores
All four showrooms feature a dedicated store-in-store presence for Jewel Story, Aisshpra’s lifestyle jewellery brand. Designed for teenagers, young adults and customers up to around 40 years of age, Jewel Story focuses on lightweight, wearable, modern jewellery across 9KT to 22KT gold purity. The concept seeks to make jewellery relevant to everyday personal style, alongside Aisshpra’s traditional, bridal and occasion-wear collections.





Leadership on expansion and legacy
Atul Saraf, Director, Aisshpra Gems & Jewels
“Since 1940, our most important achievement has been the trust we have earned across generations. Opening four stores together is a proud milestone, and every new showroom brings the responsibility of preserving that trust.”
Anoop Saraf, Director, Aisshpra Gems & Jewels
“As we enter new markets, Trust, Integrity and Ethics remain our guiding principles. We want customers in every city to experience the same transparency, quality and care that have defined Aisshpra for decades.”
Vaibhav Saraf, Director, Aisshpra Gems & Jewels
“Moving from 16 to 20 stores in one day is a major jump in our network. Our footprint now exceeds 90,000 sq. ft., three additional stores are under construction, and we are working towards 30 stores by March 2028. Bettiah opens the door to Bihar, while our third Lucknow showroom deepens our presence in a key market.”
Saumitra Saraf, Director, Aisshpra Gems & Jewels
“Younger customers increasingly want jewellery that feels contemporary, versatile and easy to wear. Jewel Story brings that proposition to every new showroom, with modern designs spanning 9KT to 22KT.”
Inauguration celebrations and opening offers
The celebrations featured Mouni Roy in Lucknow, Adah Sharma in Bahraich and Ayesha Khan in Mirzapur. The Bettiah inauguration took place in the presence of local dignitaries.
Customers can avail inaugural offers of up to 30% off gold jewellery making charges and diamond value, subject to applicable terms and conditions. Offer validity is to be confirmed.
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