GlamBuzz
This IPL, Celebrate MS Dhoni’s Unbreakable Legacy with Men of Platinum
As the IPL season kicks off, cricket fever reaches its peak and Thala gears up to don the yellow jersey once again, igniting passion in fans across the country. For every MS Dhoni loyalist, it’s more than just a game—it’s an unbreakable bond, built on faith, resilience, and moments that live forever. This season, honour the legend and wear your fandom with pride by owning the exclusive Men of Platinum x MS Dhoni Signature Edition—crafted in rare platinum, a metal as enduring as the legacy of the sport’s finest.
More than just jewellery, it’sa way for fans to wear their loyalty, celebrate his legacy, and carry a piece of his unmatched spirit wherever they go. Crafted in 95% platinum, each piece is defined by clean, bold lines and a minimalist aesthetic, bearing Dhoni’s signature etched in platinum as an emblem of his journey. Whether it’s a bold bracelet, a sleek chain, or a statement ring, each design redefines sophistication with its timeless appeal. This IPL season, up the ante on your game-day look with platinum jewellery that carries Dhoni’s legendary spirit wherever you go.
Talking about the signature collection MS Dhoni shared, “Throughout my cricketing journey, every challenge, victory, and lesson has shaped who I am—instilling values that continue to guide me, both in life and on the field. Platinum is rare, resilient, and built to last, just like the mindset needed to overcome every challenge. For me, wearing platinum jewellery is a reminder of endurance. That’s what makes the collaboration with Men of Platinum special. Each piece in this collection goes far beyond fleeting trends. The collection is a symbol of timelessness — one of perseverance, self-expression, and the drive to keep moving forward.”
Here’s a look at some statement pieces from the Men of Platinum’s MS Dhoni Signature Edition, designed to inspire the same greatness in those who wear it. Whether you’re cheering from the stands, enjoying the thrill of the match at a lounge, or hosting an exclusive screening, your game-day look deserves an upgrade with pieces that reflect confidence, style, and an unbreakable winning spirit.
THE PLATINUM GRID BRACELET – Elegance meets strength in this dual tone kada, featuring a sophisticated grid pattern with rose gold accents on the side. This kada is crafted from 95% pure platinum, a metal whose strength remains unwavering through years of wear, making it rare! Bearing the legend MS Dhoni’s signature, this piece is perfect for those who exude quiet determination and strong character.
THE PLATINUM MOMENTUM BRACELET – The alternating bevelled triangles on the front of this bracelet, with a striking blend of gloss and matte finishes, symbolise the strength to navigate life’s ups and downs with unwavering values. The back features MS Dhoni’s iconic signature on a sleek black centrepiece. Cast in platinum -an enduring metal as resolute as the legend who inspired it. This bracelet is crafted for those who face life’s challenges with relentless drive, proving that true greatness comes from within.
THE PLATINUM CUBE FUSION BRACELET – The alternating brushed matte platinum and glossy rose gold cube links achieve the perfect balance of versatility and durability. Crafted in platinum -a metal that endures through years of wear, making it truly rare –this bracelet, featuring MS Dhoni’s iconic signature on black, is designed for those who strike a balance between staying adaptable and yet true to their values no matter what.
THE PLATINUM BOLD LINKS BRACELET – Bold, interlocking platinum links form a robust bracelet that reflects the power of unyielding resilience. Crafted from 95% pure platinum, it’s a metal that remains unfading over time, making it incredibly rare. The bracelet features a solid clasp that carries MS Dhoni’s signature, embodying his indomitable strength and unwavering resolve. Designed for men who cherish these values, this piece inspires them to always find strength within.
THE PLATINUM HARMONY CHAIN – Intricate platinum links intertwine to form a seamless, fluid chain, mirroring the harmonious blend of inner strength and outward composure. Crafted from platinum, a metal maintains its natural pristine white over time, never fading or tarnishing. A metal that’s simply rare. With a solid clasp, featuring the legend MS Dhoni’s signature, it is made for those who weave together their resilience and calm in the face of life’s odds.
GlamBuzz
Kriti Sanon Joins GIVA As Investor and Brand Ambassador
Move Marks A Strategic Partnership As GIVA Strengthens Its Position In India’s Fast-Growing Fine Jewellery Market
GIVA, India’s leading fine jewellery brand, today announced National Award-winning actor and entrepreneur Kriti Sanon as both Brand Ambassador and Strategic Investor, marking a significant milestone in the company’s growth journey.
The announcement builds on GIVA’s recent campaign launch with Kriti Sanon, Style, Sealed in Silver, signalling a deeper long-term association between the actor and the brand. Beyond capital, Kriti’s association with GIVA will extend across brand-building, collection design inputs, and consumer engagement, leveraging her strong understanding of fashion, culture, and aspirational young audiences as the brand enters its next phase of growth.
Today, the brand is increasingly focused on a new generation of consumers who view jewellery as an extension of personal style, aspirational, design-led, and made for everyday expression rather than just occasions.
Over the last six years, GIVA has emerged as one of India’s fastest-growing omnichannel jewellery brands, with a rapidly expanding footprint across silver jewellery, gold, and lab-grown diamonds. Today, the brand operates over 300+ stores across the country and Sri Lanka and has built a strong connection with young Indian consumers looking for jewellery that feels personal, expressive, and worn beyond occasion.
Founded in 2019 by Ishendra Agarwal and Nikita Prasad, GIVA entered the market with a clear thesis that India lacked a strong, organised player in the everyday fine silver jewellery category. At a time when silver jewellery remained fragmented and largely occasion-led, GIVA built a design-forward brand focused on young consumers seeking authentic, accessible jewellery they could wear every day.
Speaking on the announcement, Ishendra Agarwal, Founder, GIVA, said:
“Kriti joining GIVA as both ambassador and investor marks a strategic milestone for the brand. She strongly resonates with the new generation of consumers confident, expressive, and deeply individualistic that GIVA is building for. Her investment reflects a shared belief in our long-term vision and the future of design-led fine jewellery in India. Over the years, GIVA has built a strong emotional connection with consumers, and we are excited to have Kriti partner with us as we enter our next phase of growth.”
Speaking about the partnership, Kriti Sanon said:
“What drew me to GIVA was never just the jewellery, it was the conviction behind the brand. From the very beginning, GIVA understood something that many miss: that young India doesn’t want to be dressed, they want to express. And GIVA has built a language for that. By the time we started discussing a partnership, I already believed deeply in the vision. I’ve watched this brand earn real trust, real love, and I wanted to be part of what comes next. And as an investor, I’m here to help shape what it becomes, bringing my instincts around fashion, storytelling, and design to a brand I genuinely believe in.”
Kriti’s strategic investment comes on the heels of GIVA’s ₹530 crore Series C round led by Creaegis, with participation from Premji Invest, Epiq Capital, and Edelweiss Discovery Fund capital being deployed towards retail expansion, technology, supply chain strengthening, and growth in newer categories including lab-grown diamonds.
With design, distribution, and now a deeper creative partnership at its core, GIVA is building towards becoming the defining fine jewellery brand for a new generation of Indian consumers.
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JewelBuzz is Asia’s First Digital Jewellery Media & India’s No.1 B2B Jewellery Magazine, published by AM Media House. Since 2016, we’ve been the trusted source for jewellery news, market trends, trade insights, exhibitions, podcasts, and brand stories, connecting jewellers, retailers, and industry professionals worldwide.