JB Insights
Shringar- House of Mangalsutra Collaborates with IIGJ to launch a national-level design competition
Shringar House of Mangalsutra is proud to announce its strategic partnership with the Indian Institute of Gems & Jewellery (IIGJ). The collaboration includes the signing of a Memorandum of Understanding (MoU) to host a national-level design competition for IIGJ students.
This initiative aims to encourage creativity among budding jewellery designers while preserving and evolving the art of mangalsutra design. It provides students with a platform to showcase their skills and gain recognition from industry leaders.
The winners from both categories will not only gain recognition but also have their designs manufactured in Shringar factory, ensuring the designs are brought to life with highest quality standards.
JB Insights
Get WILD, WITCHY…WICKED This Halloween
Whether You Go All Out With A Costume Or Simply Wear Black, The Right Jewellery Pulls The Look Together
This Halloween, build your look around one piece of dark or dramatic jewellery, such as black crystals, an oversized ring, or oxidised silver with a bit of attitude. Whether you go all out with a costume or simply wear black, the right jewellery pulls the look together.
Halloween jewelry styling guide:
​1. The Minimalist Dark Look

Vibe: Chic, effortless, and photographs exceptionally well.
Outfit: All-black attire (dress, co-ord, or kurta) with dark lipstick.
Jewelry Strategy: Focus on one light-catching dark piece (e.g., Onyx Glow Drop Earrings, Clara Noir Orb Ring, or Bianca Noir Crystal Drop Set). Stick to gold-toned accents or avoid extra jewelry to keep it intentional rather than over-the-top.
- Celestial Witch

Vibe: Mystical and witchy without wearing a traditional hat; focuses on stars, moons, and tarot themes.
Outfit: Flowy pieces in deep plum, midnight blue, or black paired with smudged eyelid shimmer.
Jewelry Strategy: Stack star-sign constellation studs (Astra Zodiac Studs), layer multiple chains with a zodiac pendant, or make a single bold statement with crescent-moon earrings (Neelambari Chand Earrings).
- Desi Horror Heroine

Vibe: Inspired by classic Bollywood horror heroines.
Outfit & Styling: Red or orange saree, smudged kohl, large red bindi, and messy hair.
Jewelry Strategy: Use antique-look oxidised silver pieces, such as peacock earrings, a ghungroo-beaded choker (Anira Flora Choker) for sound effects, and a dramatic statement ring (Riwaayat Ring).
Bonus: These items double as re-usable Diwali wardrobe pieces.
- Popular Jewelry Options & Styles

Spooky & Gothic: Spider web dangles, skull studs, skeleton hands, bone chokers, obsidian thorn necklaces, and crystal skull rings.
Artisan & Local: Handmade laser-cut wooden designs on Etsy or specialized lines
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