New Premises
Shineshilpi unveils “The Shine House”, Zaveri Bazaar’s dazzling new B2B Jewellery powerhouse
Shineshilpi Jewellers has marked a significant milestone with the launch of The Shine House, a next-generation B2B jewellery hub located in the heart of Mumbai’s iconic Zaveri Bazaar. Designed to enhance sourcing efficiency and streamline trade operations, the new facility reinforces Shineshilpi’s commitment to strengthening organised jewellery manufacturing and wholesale engagement.
The grand inauguration was led by Joy Alukkas, CMD, Joyalukkas Group, as Chief Guest, alongside an esteemed lineup of Guests of Honour including K. Srinivasan, Chairman, Emerald Group; Rajesh Rokde, Chairman, GJC; Prithviraj Kothari, National President -IBJA, Pramod Agrawal, Chairman, NGJCI; Vaishali Banerjee, Head of Global Market Development and Managing Director – India & Middle East, PGI; Sukhraj Nahar, CMD, Nahar Group; Subhash Runwal, Chairman, Runwal Group, Khyalilal Tater, Chairman, Shineshilpi, Pramod Mehta, Managing Director, Shineshilpi, dignitaries and leading players from the GJ industry.
Speaking at the inauguration, Pramod Mehta said “Shine House is the culmination of 30 years of hard work and unwavering commitment. Today, we proudly acknowledge the invaluable support of our family, friends, and trade partners, and above all, the enduring trust our customers have placed in us.”
With a legacy spanning over three decades, Shineshilpi has long been recognised for its integrity, craftsmanship and retailer-first approach value, Shineshilpi led by Pramod Metha; from its early beginnings in Zaveri Bazaar to becoming the Preferred Source for Jewellers across India and international markets, the brand has built its reputation on disciplined systems, continuous innovation and a strong commitment to quality.
Shineshilpi currently offers one of India’s most extensive portfolios in Gold, Platinum and Silver, anchored by NINE SHINE, PLATIN, SILORA Collections. Each collection is expected to continue evolving through deep market insights and collaborations with some of the finest manufacturers and karigars in the country.
As Shineshilpi national network expands and its global reach strengthens, the upcoming launch of The Shine House is anticipated to provide single-store jewellers, multi-chain retailers and corporate houses with a far more immersive and efficient sourcing ecosystem. The new hub promises a larger experience, deeper product categories and smarter operational systems designed to elevate the B2B jewellery purchase journey.
GlamBuzz
Sai Tamhankar Inaugurates Litestyle by PNG Jewellers’ First Standalone Store in Chhatrapati Sambhaji Nagar
The contemporary lightweight jewellery brand marks its 7th store launch with a glamorous inauguration, expanding its presence in Maharashtra’s emerging lifestyle market.
Litestyle by PNG Jewellers, the contemporary lightweight jewellery brand from the House of PNG Jewellers, has expanded its retail footprint with the launch of its 7th store and first standalone outlet in Chhatrapati Sambhaji Nagar, inaugurated by actress Sai Tamhankar
Strategically located at Shop No. 31, Ground Floor, Prozone Mall, MIDC Chikhalthana, the newly launched 1200 sq. ft. store marks a significant milestone for the brand as it strengthens its presence in emerging lifestyle markets. The store was inaugurated by the actress adding glamour and excitement to the launch celebration.
Designed to cater to the evolving preferences of modern, style-conscious consumers, the store showcases an exclusive range of lightweight gold and diamond jewellery. Staying true to the Litestyle philosophy, the collections feature contemporary, versatile, and easy-to-wear designs that seamlessly transition from everyday wear to special occasions. The store offers gold jewellery in 14 karat, 18 karat, and 22 karat, along with finely crafted diamond jewellery set in 18 karat gold. With a focus on comfort, minimalism, and elegance, Litestyle aims to make fine jewellery more accessible and relevant for today’s dynamic lifestyles.
To celebrate the launch, Litestyle is offering up to 50 percent off on making charges of all Litestyle jewellery, valid until 15th March 2026. The offer is aimed at encouraging customers to explore fine jewellery that blends modern aesthetics with comfort and affordability, making it suitable for work, casual outings, and social occasions.
Speaking at the inauguration, Sai Tamhankar said, “I am delighted to be part of Litestyle’s first standalone store launch in Chhatrapati Sambhaji Nagar. The brand beautifully captures how today’s women want jewellery that is light, expressive, and effortlessly stylish. It’s wonderful to see fine jewellery being reimagined in such a contemporary way.”
Hemant Chavaan, Head – Marketing, CRM and CSR, Litestyle by PNG, said, “Chhatrapati Sambhaji Nagar is a growing city with a strong cultural identity and evolving fashion sensibilities. With our first standalone Litestyle store here, we aim to offer customers a dedicated space to explore lightweight gold and diamond jewellery designed for modern lifestyles. This launch aligns with our vision to expand Litestyle across key cities and bring contemporary fine jewellery closer to our customers.”
With this launch, Litestyle by PNG Jewellers continues to strengthen its position as a preferred destination for modern, lightweight fine jewellery, combining contemporary design aesthetics with the legacy of trust and craftsmanship associated with PNG Jewellers.
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