National News
Senco Gold & Diamonds unveils Ganesh Chaturthi New Designs & Offers to celebrate the festival of birthday of Lord Ganesha
Mumbai, August 2025: Senco Gold & Diamonds is a leading pan-India jewellery retailer with a legacy of more than eighty-five years and the largest jewellery retail player in Eastern India based on number of showrooms with a whooping count of 186+, introduces Ganesh Chaturthi New Designs and offers to celebrate the festival of birthday of Lord Ganesha, the Lord of knowledge, wisdom, prosperity and good fortune. The festival is also known as Vinayak Chaturthi or Vinayak Chavithi.
The ten-day-long festival is a time of devotion and cultural splendour that brings people together. It is believed that devotees who pray to Lord Ganesha on this auspicious day can fulfil their wishes and are bestowed with good luck and prosperity.
This Ganesh Chathurthi pays homage to the divine aura with gold and diamond jewellery pieces that will not only heighten your whole look but also symbolise prosperity, where customers can explore a wide range of new designs of Gold, Platinum & Diamond jewellery. The Ganesh Chaturthi collection celebrates tradition with a modern touch.

Commenting on this, Mr. Suvankar Sen (MD & CEO, Senco Gold & Diamonds) said, “Senco Gold & Diamonds is known for its exquisite jewellery collections, which are handcrafted with precision and devotion to detail. The brand’s jewellery is inspired by Indian culture and heritage, and it offers a wide variety of designs and styles to choose from, including traditional, modern, and contemporary. The Ganesh Chaturthi festival holds tremendous significance for devotees across Inia and to celebrate that we have introduced fantastic offers of Rs 100 off per gram on gold rate, upto 35% off on making charges in gold jewellery, upto 10% off on diamond value and upto 25% off on making charges of diamond jewellery, upto 10% off on making charges of silver items, and 0% deduction on old gold jewellery exchange. Special discounts in Sennes (Leather) of upto 15% on diamond value (lab-grown diamond jewellery), and upto 15% discount in the MRP of Leather Bags”.
Commenting on this Mrs. Joita Sen, (Director and Head of Marketing & Design, Senco Gold & Diamonds), said, “August is a month of festivities across India, with Rajasthan, Harryana and Bihar celebrating Teej and Maharashtra observing Ganesh Chaturthi. To celebrate the birthday of Lord Ganesha this year, we have launched new pendant designs crafted in gold and diamonds, each such pendant is designed to be lightweight, sleek, and timeless. The jewellery pieces embody reverence for Lord Ganesha while reflecting contemporary elegance, making them perfect symbols of devotion that fit seamlessly into today’s lifestyle”.

Senco Gold & Diamonds offers extensive jewellery collection, including gold, diamond, silver, platinum, as well as precious and semi-precious stones under brands such as Everlite, focused on lightweight jewellery; Gossip, the silver and costume jewellery brand; and D’Signia, which offers a premium jewellery retail shopping experience to customers. Senco Gold & Diamonds also has an Aham collection of jewellery catering to men and a Vivaha collection, which is a premium designer wedding jewellery range. The Ganesh Chaturthi Offers will be available from August 26-31st, 2025, at all Senco Gold & Diamonds showrooms and online channels
National News
Festive Dressing, But Make It QWEEN: 10 Jewellery Pieces To Add To Your Festive Wardrobe
Festive dressing does not always have to mean going traditionally. QWEEN brings a more contemporary take to fine jewelry, combining natural diamonds and gemstones with unexpected designs, playful names and modern silhouettes.
From statement rings and layered necklaces to easy-to-style earrings and bracelets, the brand makes jewelry feel personal, expressive and easy to work into your festive wardrobe, whether you are dressing up for a celebration, gifting someone special or simply adding a little sparkle to your own look.
1. Moonlit Mischief Ring

A little drama for your festive look, the Moonlit Mischief Ring features a central opal surrounded by diamonds and pink sapphires in rose gold. The opal is designed to shift while the surrounding stones remain fixed, making this a beautiful statement piece for evening celebrations and festive dressing.
2. Girls Night Stackable Rings
Why wear one when you can stack three? The Girls Night Stackable Rings bring together blue sapphires, diamonds and pink sapphires across individual bands in white and yellow gold. Wear them together for a statement moment or split them across fingers to create your own festive combination.

3. Crisscross Ombre Ring

For those who like their jewellery to make an entrance, the Crisscross Ombre Ring combines three sculptural bands with baguette-cut stones and a gradient of pink tones. Its dimensional design makes it an easy pick for festive evenings when your jewellery needs to do some of the talking.
4. Signature Stack Necklace
A modern take on the classic signet, this necklace is crafted in a seamless tricolour band of rose, white and yellow 18K gold. With no stones competing for attention, the beauty lies in the interplay of the three gold tones, making it a refined choice for both festive and after-hours dressing.

5. Understated Icon Necklace

Minimal, polished and incredibly versatile, the Understated Icon Necklace is made for those who prefer their festive jewellery to be subtle but still noticeable. Its clean silhouette makes it easy to pair with a silk saree, a sharp festive co-ord or even a classic evening dress.
6. Teleport Me Pendant
A pop of colour can instantly change a festive look, and the Teleport Me Pendant does exactly that. An amethyst baguette takes centre stage, surrounded by 62 diamonds in QWEEN’s signature split-prong bead setting, with the purple stone standing out beautifully against rose gold.

7. Watch Me Fly Pendant

Inspired by the transformation of a butterfly, this pendant pairs diamond-set wings with a vibrant pink sapphire ombré. It is playful, colourful and symbolic, making it a thoughtful festive gift for someone stepping into a new chapter, or a piece to wear as your own little statement.
8. Leave An Impact Bracelet
Sometimes, less really is more. The Leave An Impact Bracelet uses a clean combination of white and yellow gold, with no stones at all. The design relies on the meeting of the two metals, giving it a sleek, contemporary finish that can easily be worn with festive watches, bangles or stacked bracelets.

9. Fangirling Over Myself Hoops

Your festive wardrobe deserves a pair of hoops that can hold their own. These rose gold hoops feature 54 diamonds set around the entire circumference, creating a continuous line of sparkle that catches the light from every angle. Wear them with an updo, a sleek festive look, or even a simple monochrome outfit.
10. Free Fall Earrings
For a festive look that calls for something unexpected, the Free Fall Earrings bring together an angled octagon-cut amethyst with flowing, diamond-set ribbons. The contrast between the structured gemstone and fluid design gives these earrings plenty of movement and personality.

This festive season, let your jewellery do more than complete the outfit. From statement-making designs to pieces made for everyday layering, QWEEN brings a fresh, personal edge to festive dressing and gifting.
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