BrandBuzz
PNGS Unveils ‘Reva’: A Stunning Diamond Jewellery Collection with Customization Options and Special Valentine’s Day Offer
The legendary jewellery brand offers affordable luxury with a new store launch and exclusive discounts for Valentine’s Day, alongside remarkable growth in the Fortune 500 list.
P N Gadgil and Sons (PNGS), one of India’s most esteemed jewellery houses, has launched its new sub-brand, Reva, a collection of pure diamond jewellery crafted with unique designs and superior craftsmanship. The collection aims to combine elegance with affordability, with prices starting as low as ₹10,000. Additionally, the brand offers customers the opportunity to personalize their jewellery, allowing them to create bespoke pieces that match their individual tastes and preferences.
In an effort to expand its reach, PNGS recently opened a new store in Talegaon, enhancing its presence with a total of 31 showrooms across 23 cities in three states. The new store offers a luxurious shopping experience, showcasing PNGS’s commitment to bringing its exceptional jewellery and services closer to customers in the region.
In celebration of Valentine’s Day, PNGS is offering an exclusive promotion on the Reva collection, where customers can avail up to 100% off on making charges, valid until February 16, 2025. This special offer provides the perfect opportunity to celebrate love with exquisite diamond jewellery. Furthermore, PNGS’s remarkable rise in the Fortune 500 India list, climbing from rank 471 to 280 in 2024, reflects its ongoing success and commitment to customer satisfaction.


BrandBuzz
Jagannath Gangaram Pednekar Jewellers Unveils ‘The Godhadi Effect’, A Heartfelt Film Reimagining Gold Exchange Through Family Memories
~ Starring Jitendra Joshi, Madhurani Gokhale, Sai Godbole, and Pradeep Welankar, the Marathi short film celebrates the emotions woven into family heirlooms while offering a fresh perspective on gold exchange ~
Indian heritage jewellery brand Jagannath Gangaram Pednekar (JGP) Jewellers has unveiled ‘The Godhadi Effect’, a heartfelt Marathi short film that explores the emotional bond families share with their jewellery while gently encouraging a fresh perspective on gold exchange.
Starring acclaimed Marathi actors Jitendra Joshi, Madhurani Gokhale, Sai Godbole and Pradeep Welankar, the film beautifully captures the relationships, memories and traditions that are often passed down through treasured pieces of jewellery. Inspired by the godhadi—a traditional quilt lovingly stitched together from cherished pieces of fabric—the story reflects how memories continue to live on across generations, even as they take new forms.
The film marks JGP Jewellers’ second storytelling-led campaign featuring the same ensemble cast, following its widely appreciated festive film, ‘The Result’, which celebrated equality in modern families. Through meaningful storytelling rooted in everyday life, the brand continues to create narratives that connect with audiences beyond jewellery.
At its heart, ‘The Godhadi Effect’ aims to create awareness around gold exchange by encouraging families to see their old jewellery not just as precious memories, but to create new ones.
Speaking about the initiative, Asavari Pednekar, Managing Director, Jagannath Gangaram Pednekar (JGP) Jewellers, said:

“Every piece of jewellery has a story – it reflects celebrations, relationships and memories that stay with us for generations. With ‘The Godhadi Effect’, we wanted to celebrate these emotions while encouraging families to look at gold exchange through a new lens. We hope the film resonates with families and inspires meaningful conversations around preserving both memories and value.” Our Brand Agency, ADbhoot, has conceptualized and developed this film.
With ‘The Godhadi Effect’, JGP Jewellers continues to reinforce its belief that jewellery is far more than an ornament. Through stories that celebrate everyday relationships and timeless values, the brand continues to strengthen its emotional connection with customers while remaining rooted in trust, craftsmanship and family traditions.
About Jagannath Gangaram Pednekar (JGP) Jewellers
Founded in 1950, JGP Jewellers (Jagannath Gangaram Pednekar Jewellers) is a trusted jewellery retailer with a strong presence across Maharashtra and Goa. Renowned for its commitment to purity, transparency, craftsmanship, and customer trust, the brand offers an extensive collection of gold, diamond, silver, and bridal jewellery that blends traditional artistry with contemporary design. Today, with 25 stores and a legacy spanning over seven decades, JGP Jewellers continues to serve generations of customers across the region.
You can watch the campaign here:
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